Cohort Analysis Shopify Apps – Market Share Breakdown
(Updated October 2026) See which cohort analysis Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Cohort Analysis Shopify Apps — Full Market Share Table
All tracked cohort analysis Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Microsoft Clarity: AI Insights | 56.22% | 0.76 | Climbing |
| 2 |  MIDA Replay, Heatmap & Insight | 25.88% | 0.19 | Declining |
| 3 |  Propel Replay, Survey, Heatmap | 13.77% | 0.25 | Climbing |
| 4 |  Grapevine Post Purchase Survey | 1.26% | 0.04 | Climbing |
| 5 |  Report Pundit: Custom Reports | 1.19% | 0.85 | Declining |
| 6 |  Trackify Facebook Pixel,TikTok | 0.55% | 0.01 | Declining |
| 7 |  Mipler ‑ Advanced Reports | 0.33% | 0.33 | Climbing |
| 8 |  TiXel: Meta Pixel TikTok Pixel | 0.25% | 0.23 | Climbing |
| 9 |  TP: True Profit Analytics | 0.22% | 0.42 | Declining |
| 10 |  Data Export IO: Report | 0.07% | 0.01 | Declining |
Showing 1-10 out of 25
Key Insights:
- Microsoft Clarity: AI Insights holds 56.2% share of cohort analysis app installs — 30.3pp ahead of MIDA Replay, Heatmap & Insight (25.9%).
- Top 3 apps (Microsoft Clarity: AI Insights, MIDA Replay, Heatmap & Insight, Propel Replay, Survey, Heatmap) account for 95.9% of all cohort analysis install share — a competitive market.
- Microsoft Clarity: AI Insights is gaining share fastest this month (+0.76pp) — the largest single gainer among the top cohort analysis apps by share.
- Report Pundit: Custom Reports is losing share fastest (-0.85pp) — could indicate a churning user base or a stronger challenger gaining ground.
Cohort Analysis Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 cohort analysis Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Microsoft Clarity: AI Insights | 53.9% | 56.1%2.24 | 56.7%0.61 | 55.5%1.21 | 56.2%0.73 | 56.4%0.15 |
| MIDA Replay, Heatmap & Insight | 12.6% | 12.1%0.44 | 11.3%0.84 | 25.1%13.87 | 25.8%0.64 | 25.7%0.06 |
| Propel Replay, Survey, Heatmap | 23.3% | 23.2%0.11 | 23.3%0.15 | 12.6%10.72 | 13.6%0.99 | 13.6%0.03 |
| Grapevine Post Purchase Survey | 0.9% | 1.1%0.28 | 0.9%0.24 | 1.2%0.32 | 1.3%0.09 | 1.4%0.04 |
| Report Pundit: Custom Reports | 6.9% | 5.0%1.87 | 6.1%1.01 | 4.1%1.93 | 1.3%2.87 | 1.2%0.05 |
Key Insights:
- Microsoft Clarity: AI Insights's share expanded from 53.9% → 56.4% over the charted period.
- Of the top 5 tracked cohort analysis apps, 3 grew share and 2 lost share — leader is widening the gap.
Top Cohort Analysis Shopify Apps by Country
Per-country market share rankings for cohort analysis Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | | | | |
| 5 | | | | | |
Key Insights:
- Microsoft Clarity: AI Insights leads cohort analysis apps in all 4 tracked markets — United States, India, China, United Kingdom.
⚠️ Data issue or feedback?
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Top 5 Apps in Cohort Analysis
- MIDA Replay, Heatmap & Insight — Leads cohort analysis apps with 25.7% install share, rated 4.9★ — gaining share this month.
- Propel Replay, Survey, Heatmap — Holds 13.6% of cohort analysis app install share, rated 4.9★ — gaining share this month.
- Microsoft Clarity: AI Insights — Holds 56.4% of cohort analysis app install share, rated 4.6★ — losing share this month.
- Grapevine Post Purchase Survey — Holds 1.3% of cohort analysis app install share, rated 5.0★ — gaining share this month.
- Trackify Facebook Pixel,TikTok — Holds 0.6% of cohort analysis app install share, rated 4.8★ — gaining share this month.
Cohort Analysis Shopify Apps — Frequently Asked Questions
1. Which cohort analysis app has the highest market share on Shopify?
Microsoft Clarity: AI Insights currently holds the highest market share for cohort analysis apps at 56.2%, but the category is competitive — MIDA Replay, Heatmap & Insight is close behind at 25.9%. The right choice depends on your specific store needs.
2. How is market share calculated for cohort analysis Shopify apps?
For cohort analysis (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which cohort analysis apps are gaining market share on Shopify?
Microsoft Clarity: AI Insights is gaining cohort analysis app market share fastest this month, up +0.76pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which cohort analysis apps are losing market share on Shopify?
Report Pundit: Custom Reports has lost the most market share this month among cohort analysis apps (-0.85pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most cohort analysis Shopify app installs?
United States drives the largest share of cohort analysis app installs at 28.9%, followed by India at 7.4% and United Kingdom at 7.1%. Use the country picker on the third card to compare market leaders by country.
6. How many cohort analysis apps does ShopDigest track on Shopify?
ShopDigest tracks 96 cohort analysis apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share cohort analysis app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under cohort analysis (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For cohort analysis, Microsoft Clarity: AI Insights leads on share; see the rankings tab for who currently holds #1 position.
