Wishlist By Square Shopify App – Performance, Rankings & Reviews

Wishlist by Square has accumulated 114 reviews on the Shopify App Store (+12.9% vs 30 days ago) — an early-stage review base where each new install meaningfully shifts the dataset. It carries a 4.98★ average rating (-0.4% this month) — an excellent merchant-quality signal that puts it among the best-rated apps in its peer set. Geographically, United States leads but the install base is globally distributed across many markets (17.4% of reviews).

Review growth is up but average rating is slipping — a classic "scaling pains" pattern where new install volume outpaces support and feature responsiveness. The issue is often resolvable but warrants due diligence on recent review themes before committing.

Wishlist by Square's 114 cumulative reviews and 4.98★ rating come directly from the Shopify App Store and refresh weekly. The Top Region KPI uses Wishlist by Square's per-country review distribution as an install-distribution proxy because Shopify doesn't publish per-country install counts.

Wishlist by Square appears across many categories, keywords, and collections on the Shopify App Store — broad cross-category visibility that signals the app addresses problems shared by merchants across multiple verticals, holding rank #1 across 6 of those groups (Wishlists, add item to cart, conversion analytics, and 3 more). It captures the largest share of installs in Save for later at 69.9% — the group where Wishlist by Square most directly competes for merchant adoption. Over the past 30 days, Wishlist by Square has climbed 15 positions in Customer loyalty — its strongest mover this month.

Wishlist by Square is gaining ground across many Shopify groups simultaneously — the kind of broad upward movement that usually means the app is investing in features that translate across categories rather than optimizing narrowly. For merchants comparing options, an app climbing in multiple unrelated categories is often a stronger long-term bet than a single-category specialist that's just had a good month.

United States is Wishlist by Square's largest single market at 17.4% — but the install base is broadly distributed across many countries. United Kingdom follows at 7.3%, with Germany at 7.3%. Together, the top 3 countries account for 31.9% of Wishlist by Square's worldwide reviews. Canada (5.8%) and Italy (5.8%) round out the top 5. Italy is the fastest-growing market for Wishlist by Square this month (+2.98pp) — emerging adoption worth watching.

Wishlist by Square's adoption from merchants in many countries with United States's 17.4% as the largest single share is a strong "region-agnostic by design" signal — for most Shopify stores this is the easiest geography pattern to default to, with feature, pricing, and support quality mattering more than regional fit.

Across the top 5 groups plotted on this chart, Wishlist by Square improved its rank in 3 and slipped in 0 — net upward movement that usually signals product investments translating into App Store position gains. Its most pronounced gain is in Wishlists — climbing from #11 to #1 over the charted period. Switching to the Market Share view, Wishlist by Square's share in Wishlists expanded by +5.5pp.

Rank gains that compound across groups are a stronger leading indicator than single-category climbs. Wishlist by Square's pattern here suggests an active product team, which usually translates to faster bug fixes and more responsive support than apps with flat trajectories.

Wishlist by Square's cumulative review count climbed from 6 to 114 over the charted period — a 1800.0% expansion of its review base, driven by 108 new reviews. Average rating holds steady around 4.99★ across the charted period — quality perception isn't shifting in either direction.

Cumulative review counts give you a sense of total merchant deployment — important for surfacing edge cases and integration bugs. The trajectory tells you the trend; the rating line alongside tells you whether scale is hurting quality. For merchants, both signals together are the strongest read on long-term health: Wishlist by Square's pattern here is what to watch when comparing against alternatives.