Microsoft Channel Shopify App – Country Distribution & Geographic Footprint
(Updated September 2026) Track where Microsoft Channel's merchants are concentrated worldwide on the Shopify App Store — country-level share of installs, 30-day movement, and an internationalisation trend chart that shows how its footprint has evolved over time. Grow sales with Product Ads on the Microsoft Search Network..
Microsoft Channel — Country Distribution of Shopify Installs
Where Microsoft Channel's merchant base is concentrated worldwide — top 10 countries by share of the app's reviews, with status (Growing / Stable / Declining) and 30-day change. Sortable by share or change; switch to "Top Gained" to surface emerging markets.
| # | Country | Market Share | Change |
|---|---|---|---|
| 1 |  United States | 66.67% | 9.80 |
| 2 |  Australia | 11.11% | 5.23 |
| 3 |  Canada | 11.11% | 5.23 |
| 4 |  Germany | 5.56% | 0.33 |
| 5 |  Spain | 5.56% | 0.33 |
| 6 |  Ireland | 0.00% | |
| 7 |  France | 0.00% | |
| 8 |  South Africa | 0.00% | |
| 9 |  India | 0.00% | |
| 10 |  United Kingdom | 0.00% |
Showing 1-10 out of 10
Key Insights:
- United States contributes 66.7% of Microsoft Channel's installs — its largest single market.
- Top 3 markets (United States, Australia, Canada) cover 88.9% of Microsoft Channel's reviews — highly concentrated demand.
- Australia is the fastest-growing market this month (+5.23pp) — emerging adoption worth tracking.
Microsoft Channel — Country Share Trajectory Over Time
Monthly country share trajectory for Microsoft Channel across its top 5 markets over the past year — pick countries to plot, change date range, or switch sub-tabs to see absolute share or per-interval change.
Charts Data
| Country | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| United States | 70.59% | 75.00%4.41 | 76.47%1.47 | 64.71%11.76 | 50.00%14.71 | 61.54%11.54 |
| Australia | 0.00% | 0.00% | 5.88%5.88 | 11.76%5.88 | 16.67%4.91 | 23.08%6.41 |
| Spain | 5.88% | 6.25%0.37 | 5.88%0.37 | 5.88% | 8.33%2.45 | 7.69%0.64 |
| Canada | 5.88% | 6.25%0.37 | 5.88%0.37 | 11.76%5.88 | 16.67%4.91 | 7.69%8.98 |
| Germany | 11.76% | 6.25%5.51 | 5.88%0.37 | 5.88% | 8.33%2.45 | 0.00%8.33 |
Key Insights:
- United States is Microsoft Channel's largest market in this chart — share contracted from 83.3% to 61.5% over the charted period.
- Australia is the strongest expander for Microsoft Channel — share moved from 0 to 23.1% over the charted period.
- Across the 5 plotted countries, Microsoft Channel expanded in 2 and contracted in 2.
Microsoft Channel — Where Its Merchant Base Lives
United States dominates Microsoft Channel's install base on Shopify with 66.7% of all reviews — a single-region merchant base that effectively defines the app's product priorities. Australia follows at 11.1%, with Canada at 11.1%. Together, the top 3 countries account for 88.9% of Microsoft Channel's worldwide reviews on Shopify. Germany (5.6%) and Spain (5.6%) round out the top 5. Australia is the fastest-growing market for Microsoft Channel this month (+5.23pp) — emerging adoption worth tracking against the established leaders.
Microsoft Channel's 66.7% concentration in United States typically pulls the roadmap toward that market's payment providers, tax rules, and shipping integrations — merchants in United States get the strongest experience, while merchants elsewhere should weigh regional fit (currency, language, regional integrations) more carefully than for region-agnostic alternatives.
Microsoft Channel — Internationalisation Trajectory
United States is Microsoft Channel's largest market in this view — share contracted from 83.3% to 61.5% over the charted period. Across the top 5 countries plotted, Microsoft Channel's country share movements balance out — gains and contractions split evenly, suggesting a settled geographic distribution. Australia is the strongest expander — moving from 0 to 23.1% of installs over the charted window.
With 2 countries expanding and 2 contracting for Microsoft Channel, the per-region trajectory matters more than the aggregate — the picture in any specific target market is the actionable read.
Top Categories Microsoft Channel Ranks In on Shopify
- Keywordmicrosoft ads — Microsoft Channel ranks #1 in this keyword — its leading position on Shopify.
- Keywordchannel advisor — Ranks #2 in this Shopify keyword.
- Keywordmessenger channel — Ranks #2 in this Shopify keyword.
- Keywordbing shopping — Ranks #4 in this Shopify keyword.
- Keywordcancel trial — Ranks #5 in this Shopify keyword.
Microsoft Channel on Shopify — Geography FAQs
1. Where is Microsoft Channel most popular on Shopify?
United States contributes the largest share of Microsoft Channel's installs at 66.7% of all reviews. Adoption is heavily concentrated in this single market, followed by Australia at 11.1% and Canada at 11.1%.
2. Which countries is Microsoft Channel growing fastest in on Shopify?
Australia is the fastest-growing market for Microsoft Channel this month, gaining +5.23pp of country share. Switch the table sub-tab to "Top Gained" to see the full set of growing countries ordered by movement size.
3. How is Microsoft Channel's country share calculated on Shopify?
Country share is computed as the percentage of Microsoft Channel's total worldwide reviews originating from each country, used as a proxy for install distribution. Reviews are crawled weekly from the Shopify App Store; the figures here aggregate the lifetime review base by country.
4. Is Microsoft Channel a global Shopify app?
Microsoft Channel's install base is heavily concentrated in United States (66.7% of reviews) — meaning the app's roadmap and integrations typically optimize for that market first. Merchants outside this region should sanity-check localization, currency support, and customer-service hours before adopting.
5. How often does Microsoft Channel's geographic distribution update?
Country shares update weekly. Significant geographic shifts typically take 2–4 weeks to manifest because the underlying review base moves slowly; switch the trend chart's granularity to Weekly to spot inflection points within the noise.
