Reach millions of new customers and expand your business using Microsoft Advertising. Increase sales by using Product Ads on the Microsoft Search Network.
3.1
(374)
Glowvibe, United States
Very useful app to connect Shopify products to Microsoft and bring shopping.the setup is simple and it helps bring more traffic to my store.good
Track Microsoft Channel's ranking, reviews, and performance over time with interactive charts. See how it compares to similar apps in the same category.
Easy Shopify Integration: Seamless connection and setup with Shopify stores, often completed quickly.
Efficient Product Sync: Smooth and fast synchronization of products for advertising campaigns.
Strong Customer Support: Responsive and helpful live support, often praised for quick resolutions.
User-Friendly Setup: Intuitive and straightforward installation process with minimal hassle.
Account Suspension Issues: Frequent unexplained account suspensions with poor appeal processes.
Technical Glitches: Persistent errors during setup, payment binding, and campaign creation.
Increase sales by using Product Ads on the Microsoft Search Network.
The app offers 1 free plan(s). The free plan(s) offered by Microsoft Channel: (Free).
The plan encompasses all the features provided by the app.
| Pricing summary | Free to install. Additional charges may apply. |
| Total Pricing Plan(s) | 1 |
| Number of free plan(s) | 1 |
| Number of paid plan(s) | 0 |
| Free trial available | No |
If you are looking for discounts on Microsoft Channel app pricing plans, feel free to contact our team - we'd be happy to help! Additionally, if you are an agency or a shop merchant with multiple Shopify stores, we can work directly with Microsoft to secure better deals on the Microsoft Channel app exclusively for you.
*Disclaimer: Please note that ShopDigest doesn't guarantee discounts on apps as any changes to the pricing plans are ultimately up to the discretion of the developer.
“Very useful app to connect Shopify products to Microsoft and bring shopping.the setup is simple and it helps bring more traffic to my store.good ”
“Excellent app,fast, accurate product syncing and super easy to use”
“After resolving a couple store issues, this app has been working pretty smooth for me. It has kept everything synced in realtime without any store violations, which I appreciate.”
Glowvibe
United States
Merchandise Emporium
United States
Wade Living
United States
Konan cosmetics
United States
SoFlo Boho Boutique
United States
Yellow Cart Family Store
United States
WoodArtSupply
United States
Noir&Gold™
United Kingdom
Increase your audience. Every month, 116 million individual searchers in the US use the Microsoft Search Network.
Link your Shopify account to an existing or new Microsoft Advertising account to easily set up and optimize campaigns.
Monitor your campaigns' success and make immediate updates using performance reports within the Shopify platform.
The table below highlights the crucial differences between Microsoft Channel and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.
Add App | |||
|---|---|---|---|
| General Information | |||
| Ratings | 3.1(322 reviews) | 3.8(5,372 reviews) | |
| Developed by | Microsoft | Meta | |
| Launch Date | 9/30/2019 | 10/4/2018 | |
| Pricing | Free | Free | |
| Objective | Increase sales by using Product Ads on the Microsoft Search Network. | Sell your products on Facebook and Instagram. | |
| Categories | Ads | Ads, Marketplaces | |
| Key Features & Highlights | |||
| Purpose | Reach millions of new customers and expand your business using Microsoft Advertising. | Sell on Facebook and Instagram easily while managing your business in one location with Shopify. | |
| Features List |
|
| |
| Highlights |
|
| |
| User Reviews and Ratings | |||
| Recommended % | 67.0% | 66.8% | |
| Pros |
|
| |
| Cons |
|
| |
| Pricing and Plans | |||
| Total Pricing Plans | 1 | 1 | |
| Free Plan | Available | Available | |
| Free Trial | No | No | |
| Technical Information | |||
| Rating | 3.1 | 3.8 | |
| Total Reviews | 374 | 4,511 | |
| Launch Date | 9/30/2019 | 10/4/2018 | |
| SD Points | 68 | 590 | |
The Microsoft Channel app enables Shopify merchants to connect with millions of consumers on Microsoft's search and audience networks. Merchants can display their products through free and paid listings, which will be automatically visible on the Microsoft Bing Shopping tab and the Microsoft Start Shopping tab.
The Shopify app integrates with Microsoft Advertising to streamline ad campaign creation and product feed management for e-commerce stores. Its key features include automated product feed synchronization, simplified ad setup, and built-in conversion tracking. The app is praised for its seamless Shopify integration, ease of initial setup, and responsive live customer support, which contrasts with competitors. However, significant drawbacks include frequent account suspensions without clear explanations, prolonged approval processes, and technical issues during payment method setup or account linking. Some users report slow product synchronization, unresponsive support for unresolved issues, and occasional performance delays due to added code impacting page load times. While the app offers a user-friendly interface and free integration, its reliability varies, with inconsistent functionality for certain store configurations (e.g., special characters in product variants or store names). The platform is positioned as a viable alternative to Google Ads but struggles with transparency in policy enforcement and campaign performance tracking.
For any questions, concerns, or assistance with Microsoft Channel, the dedicated support team is readily available to help.To reach out to the support team, users can send an email to [email protected].
| Support Email: | [email protected] |
| Contact Number(s): | Not available |
| FAQ Page: | Not available |
| Privacy Policy: | Privacy details |
| Language Support: | English |
The list of top Shopify apps or features or software tools that Microsoft Channel seamlessly integrates are given below:
ShopDigest helps businesses upgrade their Shopify stores by offering easy app installation services.
It connects your Shopify store to Microsoft’s search and audience networks, showcasing products to millions of potential buyers through free and paid listings.
Shopify merchants looking to expand their reach by targeting professionals and online shoppers on Microsoft’s platforms like Bing and Microsoft Start.
Yes, your products automatically appear on Microsoft Bing Shopping and Microsoft Start Shopping tabs without ad spend, increasing visibility.
Yes, live reporting within Shopify lets you monitor clicks, conversions, and spending to optimize campaigns instantly.
The app integrates seamlessly with Shopify and Microsoft Advertising, automating setup and bid optimization for efficiency.
Over 116 million monthly US searchers on Microsoft’s networks, including high-intent shoppers and professionals.
Yes, it offers automated bidding and campaign management to maximize ROI with minimal manual effort.
Absolutely—performance reports and in-platform controls let you tweak bids, budgets, and targeting anytime.
Yes, its intuitive setup and guided onboarding make it accessible even for those new to digital advertising.
Microsoft Channel has an overall rating of 3.9 stars from a total of 374 reviews on the Shopify app store. Of these, 274 (73.3%) are positive, 14 (3.7%) are neutral, and 86 (23.0%) are negative*.
*Ratings above four stars fall under positive review, three stars reviews fall under neutral, and anything less than two stars falls under negative.
Very useful app to connect Shopify products to Microsoft and bring shopping.the setup is simple and it helps bring more traffic to my store.good
Excellent app,fast, accurate product syncing and super easy to use
Excellent app,fast, accurate product syncing and super easy to use
After resolving a couple store issues, this app has been working pretty smooth for me. It has kept everything synced in realtime without any store violations, which I appreciate.
After resolving a couple store issues, this app has been working pretty smooth for me. It has kept everything synced in realtime without any store violations, which I appreciate.
Great app. If you want a presence on the web,please use it
Easy to install and navigate. I wish I would have done it years ago :)
Easy to install and navigate. I wish I would have done it years ago :)



Use filters like pricing, availability, and features to find the perfect match for your store's needs.
Our team will create an installation plan based on your current store setup, goals, and requirements.
Perfect your store's functionality without the pressure to move on until you're ready.
To install Microsoft Channel app on your Shopify store, click on the Microsoft Channel installation link. Login to the Shopify store on which you want to install the app and follow the onboarding process.
If you need our expert guidance to help you install Microsoft Channel on your Shopify store, then contact us now.
The key features offered by Microsoft Channel to Shopify store owners are:
Yes, Microsoft Channel seamlessly integrates with other Shopify apps or tools, such as Expand your business by reaching a big, valuable group of customers., Display your products through free and paid listings., Guarantee your success with live reporting..
No, Microsoft Channel does not offer any free trial.
The app offers 1 plan that is forever-free.
Microsoft Channel is completely free to install and use. Additional charges may or may not apply.
Yes, Microsoft Channel allows its subscribers to cancel or upgrade their subscription plan at any time.
Yes, Microsoft Channel offers a dedicated support team for any kind of app-related assistance. To reach out to the support team, users can send an email to [email protected].
Please reach out to their support team at [email protected] to confirm its compatibility with your specific Shopify theme.