Shopify Forms Shopify App – Market Share & Install Footprint
(Updated October 2026) Track Shopify Forms's estimated install share within every Shopify App Store group it appears in — categories, keywords, and collections — with current %, 30-day change, and Growing / Stable / Declining status. Capture customer information to grow your marketing list.
Shopify Forms — Market Share Across Shopify App Store Groups
Shopify Forms's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
Keywordcustomer profile | 70.16%17.17 | Declining |
KeywordForm types | 22.48%0.93 | Growing |
Keywordemail capture | 20.04%1.64 | Growing |
KeywordCustomer data | 16.99%1.41 | Growing |
Collectionshop-sign-in-apps | 16.84%1.46 | Declining |
Keywordexit intent | 9.84%3.66 | Growing |
KeywordConsent collection | 8.83%0.67 | Declining |
KeywordSMS capture list | 5.49%0.17 | Declining |
KeywordCustom forms | 5.00%0.91 | Growing |
KeywordEmail pop-ups | 4.75%2.28 | Growing |
Showing 1-10 out of 44
Key Insights:
- Shopify Forms captures 70.2% of installs in customer profile — its strongest position among the 10 Shopify groups shown (44 groups in total).
- Over the past 30 days, 6 gained share and 4 lost share — a mixed share picture.
Shopify Forms — Market Share Trend Across Top Groups
Monthly market share trajectory for Shopify Forms across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Customer Profile | 83.16% | 73.36%9.8 | 83.82%10.46 | 86.62%2.8 | 86.55%0.07 | 65.49%21.06 |
| Form Types | 35.59% | 11.72%23.87 | 19.89%8.17 | 17.71%2.18 | 28.65%10.94 | 21.60%7.05 |
| Email Capture | 3.15% | 5.55%2.4 | 2.84%2.71 | 18.23%15.39 | 18.43%0.2 | 18.08%0.35 |
| Shop-Sign-In-Apps | 32.23% | 25.58%6.65 | 21.67%3.91 | 18.47%3.2 | 17.08%1.39 | 16.65%0.43 |
| Customer Data | 15.33% | 15.47%0.14 | 14.62%0.85 | 14.90%0.28 | 15.97%1.07 | 16.32%0.35 |
Key Insights:
- Shopify Forms's biggest share gain is in Customer Profile — expanded from 18.2% to 65.5% over the charted period.
- Across the 5 plotted groups, Shopify Forms expanded share in 3 and contracted in 2.
Top Categories Shopify Forms Ranks In on Shopify
- Keywordcustomer profile — Holds 70.2% market share in this keyword (-17.17pp this month) — slipping in this keyword.
- KeywordForm types — Holds 22.5% market share in this keyword (+0.93pp this month) — Shopify Forms's growing footprint here.
- Keywordemail capture — Holds 20.0% market share in this keyword (+1.64pp this month) — Shopify Forms's growing footprint here.
- KeywordCustomer data — Holds 17.0% market share in this keyword (+1.41pp this month) — Shopify Forms's growing footprint here.
- Collectionshop-sign-in-apps — Holds 16.8% market share in this collection (-1.46pp this month) — slipping in this collection.
Shopify Forms on Shopify — Market Share FAQs
1. Where does Shopify Forms have the most market share on Shopify?
Shopify Forms captures the largest share of installs in customer profile — 70.2% of the group's tracked install base, followed by 22.5% in Form types and 20.0% in email capture. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Shopify Forms gaining or losing share in?
Shopify Forms's share movement is mixed this month — gaining in some groups, holding or slipping in others. Use the "Market Share Changes" sub-tab to find both the climbers and the decliners ordered by movement size.
3. How is Shopify Forms's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. In how many Shopify groups does Shopify Forms hold market share?
Shopify Forms appears in 44 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
5. How often does Shopify Forms's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Significant share changes typically take 2–4 weeks to manifest because the underlying review base moves slowly; switch the chart's granularity to Weekly to spot inflection points within the noise.
