Tracking Pages Shopify Apps – Market Share Breakdown
(Updated October 2026) See which tracking pages Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Tracking Pages Shopify Apps — Full Market Share Table
All tracked tracking pages Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  17TRACK Order Tracking | 73.03% | 14.52 | Declining |
| 2 |  CWILL Order Tracking | 21.77% | 17.85 | Climbing |
| 3 |  Track123 Order Tracking | 3.22% | 2.44 | Declining |
| 4 |  Sendcloud | Shipping Platform | 1.25% | 0.12 | Climbing |
| 5 |  EasyRoutes Local Delivery | 0.24% | 0.05 | Climbing |
| 6 |  NS Estimated Delivery Date | 0.18% | 0.13 | Declining |
| 7 |  Order Tracking Notifier by H3 | 0.07% | 0.02 | Climbing |
| 8 |  Avada Order Tracking | 0.06% | 0.04 | Climbing |
| 9 |  Return Prime:Return & Exchange | 0.06% | 0.01 | Declining |
| 10 |  ShipStation Orders & Inventory | 0.04% | 0.01 | Declining |
Showing 1-10 out of 25
Key Insights:
- 17TRACK Order Tracking holds 73.0% share of tracking pages app installs — 51.3pp ahead of CWILL Order Tracking (21.8%).
- Top 3 apps (17TRACK Order Tracking, CWILL Order Tracking, Track123 Order Tracking) account for 98.0% of all tracking pages install share — a concentrated market.
- CWILL Order Tracking is gaining share fastest this month (+17.85pp) — the largest single gainer among the top tracking pages apps by share.
- 17TRACK Order Tracking is losing share fastest (-14.52pp) — could indicate a churning user base or a stronger challenger gaining ground.
Tracking Pages Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 tracking pages Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| 17TRACK Order Tracking | 65.5% | 77.6%12.12 | 65.5%12.12 | 79.6%14.15 | 72.2%7.45 | 73.0%0.85 |
| CWILL Order Tracking | 17.0% | 11.2%5.79 | 16.5%5.27 | 9.6%6.85 | 21.9%12.3 | 21.8%0.16 |
| Track123 Order Tracking | 14.0% | 9.3%4.66 | 14.6%5.22 | 9.0%5.57 | 4.2%4.74 | 3.2%1.02 |
| Sendcloud | Shipping Platform | 0.3% | 0.3%0.03 | 0.5%0.26 | 0.3%0.2 | 0.9%0.58 | 1.3%0.34 |
| EasyRoutes Local Delivery | 0.4% | 0.3%0.02 | 0.2%0.13 | 0.1%0.09 | 0.2%0.11 | 0.2%0.01 |
Key Insights:
- 17TRACK Order Tracking's share expanded from 65.5% → 73.0% over the charted period.
- Of the top 5 tracked tracking pages apps, 3 grew share and 2 lost share — leader is widening the gap.
Top Tracking Pages Shopify Apps by Country
Per-country market share rankings for tracking pages Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | | | | |
| 5 | | | |  | |
Key Insights:
- 17TRACK Order Tracking leads tracking pages apps in all 4 tracked markets — United States, India, China, United Kingdom.
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Top 5 Apps in Tracking Pages
- 17TRACK Order Tracking — Leads tracking pages apps with 73.0% install share, rated 4.9★ — losing share this month.
- CWILL Order Tracking — Holds 21.8% of tracking pages app install share, rated 5.0★ — gaining share this month.
- NS Estimated Delivery Date — Holds 0.2% of tracking pages app install share, rated 4.9★ — losing share this month.
- Sendcloud | Shipping Platform — Holds 1.3% of tracking pages app install share, rated 4.5★ — gaining share this month.
- Track123 Order Tracking — Holds 3.2% of tracking pages app install share, rated 4.9★ — losing share this month.
Tracking Pages Shopify Apps — Frequently Asked Questions
1. Which tracking pages app has the highest market share on Shopify?
17TRACK Order Tracking dominates the tracking pages category on Shopify with 73.0% of installs — 51.3pp ahead of CWILL Order Tracking. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for tracking pages Shopify apps?
For tracking pages (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which tracking pages apps are gaining market share on Shopify?
CWILL Order Tracking is gaining tracking pages app market share fastest this month, up +17.85pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which tracking pages apps are losing market share on Shopify?
17TRACK Order Tracking has lost the most market share this month among tracking pages apps (-14.52pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most tracking pages Shopify app installs?
United States drives the largest share of tracking pages app installs at 23.2%, followed by France at 9.3% and Hong Kong at 7.3%. Use the country picker on the third card to compare market leaders by country.
6. How many tracking pages apps does ShopDigest track on Shopify?
ShopDigest tracks 96 tracking pages apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
