Text Marketing Shopify Apps – Market Share Breakdown
(Updated September 2026) See which text marketing Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Text Marketing Shopify Apps — Full Market Share Table
All tracked text marketing Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  TxtCart AI: SMS Marketing | 87.68% | 0.32 | Declining |
| 2 |  YipSMS: Simple SMS Marketing | 3.21% | 0.68 | Declining |
| 3 |  UpPromote Affiliate Marketing | 2.21% | 0.40 | Declining |
| 4 |  Klaviyo: Email Marketing & SMS | 1.66% | 0.86 | Climbing |
| 5 |  SendWILL Popup Email Marketing | 1.54% | 0.36 | Declining |
| 6 |  Attentive: AI‑led Email &SMS | 1.28% | 0.48 | Climbing |
| 7 |  YSMS ‑ SMS Marketing | 0.74% | 0.12 | Climbing |
| 8 |  Affiliate Marketing ReferrLy | 0.59% | 0.03 | Declining |
| 9 |  BixGrow Affiliate Marketing | 0.29% | 0.05 | Declining |
| 10 |  Convertway: WhatsApp, SMS, RCS | 0.29% | 0.11 | Climbing |
Showing 1-10 out of 25
Key Insights:
- TxtCart AI: SMS Marketing holds 87.7% share of text marketing app installs — 84.5pp ahead of YipSMS: Simple SMS Marketing (3.2%).
- Top 3 apps (TxtCart AI: SMS Marketing, YipSMS: Simple SMS Marketing, UpPromote Affiliate Marketing) account for 93.1% of all text marketing install share — a fragmented market.
- Klaviyo: Email Marketing & SMS is gaining share fastest this month (+0.86pp) — the largest single gainer among the top text marketing apps by share.
- YipSMS: Simple SMS Marketing is losing share fastest (-0.68pp) — could indicate a churning user base or a stronger challenger gaining ground.
Text Marketing Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 text marketing Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| TxtCart AI: SMS Marketing | 91.2%2.06 | 88.3%2.89 | 88.2%0.11 | 87.7%0.47 | 87.7%0.04 | 76.3%11.37 |
| YipSMS: Simple SMS Marketing | 1.0%0.69 | 3.3%2.27 | 3.8%0.54 | 3.2%0.63 | 3.4%0.22 | 10.8%7.39 |
| Klaviyo: Email Marketing & SMS | — | 0.6% | 0.8%0.15 | 1.6%0.86 | 2.0%0.36 | 3.4%1.36 |
| UpPromote Affiliate Marketing | 2.8%0.03 | 2.9%0.08 | 2.6%0.33 | 2.2%0.36 | 1.9%0.34 | 2.8%0.98 |
| YSMS ‑ SMS Marketing | 0.7%0.18 | 0.7%0.04 | 0.6%0.09 | 0.7%0.13 | 1.2%0.45 | 2.2%1.02 |
Key Insights:
- TxtCart AI: SMS Marketing's share contracted from 89.7% → 76.3% over the charted period.
- Of the top 5 tracked text marketing apps, 2 grew share and 3 lost share — challengers are eating into leader's share.
Top Text Marketing Shopify Apps by Country
Per-country market share rankings for text marketing Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | ||||
| 5 |  |  |
Key Insights:
- TxtCart AI: SMS Marketing leads text marketing apps in 2 of 4 tracked markets (United States, United Kingdom).
- TxtCart AI: SMS Marketing leads worldwide, but 2 of 4 tracked markets crown a different leader — Convertway: WhatsApp, SMS, RCS in India, SendWILL Popup Email Marketing in China.
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Top 5 Apps in Text Marketing
- YipSMS: Simple SMS Marketing — Leads text marketing apps with 10.8% install share, rated 4.7★ — gaining share this month.
- TxtCart AI: SMS Marketing — Holds 76.3% of text marketing app install share, rated 4.9★ — losing share this month.
- YSMS ‑ SMS Marketing — Holds 2.2% of text marketing app install share, rated 4.7★ — gaining share this month.
- Firepush ‑ SMS & Web Push — Holds 0 of text marketing app install share, rated 4.8★.
- Attentive: AI‑led Email &SMS — Holds 0.9% of text marketing app install share, rated 4.8★ — losing share this month.
Text Marketing Shopify Apps — Frequently Asked Questions
1. Which text marketing app has the highest market share on Shopify?
TxtCart AI: SMS Marketing ranks #1 by share among text marketing apps at 87.7%, but the market is fragmented — multiple apps capture meaningful share. Compare the top 5 on features and pricing before deciding.
2. How is market share calculated for text marketing Shopify apps?
For text marketing (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which text marketing apps are gaining market share on Shopify?
Klaviyo: Email Marketing & SMS is gaining text marketing app market share fastest this month, up +0.86pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which text marketing apps are losing market share on Shopify?
YipSMS: Simple SMS Marketing has lost the most market share this month among text marketing apps (-0.68pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most text marketing Shopify app installs?
United States drives the largest share of text marketing app installs at 67.7%, followed by Australia at 4.9% and Canada at 4.8%. Use the country picker on the third card to compare market leaders by country.
6. How many text marketing apps does ShopDigest track on Shopify?
ShopDigest tracks 96 text marketing apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share text marketing app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under text marketing (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For text marketing, TxtCart AI: SMS Marketing leads on share; see the rankings tab for who currently holds #1 position.
