Meta Pixel Shopify Apps – Market Share Breakdown
(Updated September 2026) See which meta pixel Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Meta Pixel Shopify Apps — Full Market Share Table
All tracked meta pixel Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Omega Facebook Pixel, Meta Ads | 65.42% | 25.97 | Climbing |
| 2 |  Parkour: Facebook Pixel & Feed | 21.04% | 27.89 | Declining |
| 3 |  ∞ Facebook Pixel ‑Tiktok Pixel | 4.97% | 0.28 | Climbing |
| 4 |  Trackify Facebook Pixel,TikTok | 3.95% | 2.24 | Climbing |
| 5 |  Meta & Facebook Pixels by Nabu | 2.31% | 0.71 | Climbing |
| 6 |  Ⓩ Facebook Pixel Tiktok Pixel | 1.20% | 0.14 | Declining |
| 7 |  TiXel: Meta Pixel TikTok Pixel | 0.62% | 1.09 | Declining |
| 8 |  OC Meta Pixel‑ Facebook Pixels | 0.33% | 0.05 | Declining |
| 9 |  CAPI Facebook Pixel Meta API | 0.06% | 0.04 | Climbing |
| 10 |  Whatmore Shoppable Videos&Reel | 0.03% | 0.07 | Declining |
Showing 1-10 out of 23
Key Insights:
- Omega Facebook Pixel, Meta Ads holds 65.4% share of meta pixel app installs — 44.4pp ahead of Parkour: Facebook Pixel & Feed (21.0%).
- Top 3 apps (Omega Facebook Pixel, Meta Ads, Parkour: Facebook Pixel & Feed, ∞ Facebook Pixel ‑Tiktok Pixel) account for 91.4% of all meta pixel install share — a competitive market.
- Omega Facebook Pixel, Meta Ads is gaining share fastest this month (+25.97pp) — the largest single gainer among the top meta pixel apps by share.
- Parkour: Facebook Pixel & Feed is losing share fastest (-27.89pp) — could indicate a churning user base or a stronger challenger gaining ground.
Meta Pixel Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 meta pixel Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| Omega Facebook Pixel, Meta Ads | 17.3%10.6 | 36.0%18.67 | 39.3%3.34 | 65.7%26.4 | 34.5%31.23 | 39.4%4.85 |
| Parkour: Facebook Pixel & Feed | 39.8%4.59 | 52.1%12.32 | 48.8%3.31 | 21.0%27.8 | 46.1%25.07 | 25.1%20.99 |
| TiXel: Meta Pixel TikTok Pixel | 0.1%0.08 | 0.2%0.14 | 1.7%1.47 | 0.6%1.07 | 9.1%8.49 | 22.3%13.17 |
| Trackify Facebook Pixel,TikTok | 2.3%0.02 | 4.2%1.92 | 1.7%2.49 | 3.8%2.06 | 2.1%1.69 | 6.3%4.21 |
| ∞ Facebook Pixel ‑Tiktok Pixel | 0.1%0.01 | 4.2%4.15 | 4.9%0.68 | 4.8%0.09 | 3.5%1.32 | 2.9%0.61 |
Key Insights:
- Omega Facebook Pixel, Meta Ads's share expanded from 0.2% → 39.4% over the charted period.
- Of the top 5 tracked meta pixel apps, 5 grew share and 0 lost share — leader is widening the gap.
Top Meta Pixel Shopify Apps by Country
Per-country market share rankings for meta pixel Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | | | | |
| 5 | | | | | |
Key Insights:
- Omega Facebook Pixel, Meta Ads leads meta pixel apps in 3 of 4 tracked markets (United States, China, United Kingdom).
- Omega Facebook Pixel, Meta Ads leads worldwide, but India bucks the trend — Parkour: Facebook Pixel & Feed leads there.
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Top 5 Apps in Meta Pixel
- TiXel: Meta Pixel TikTok Pixel — Leads meta pixel apps with 22.3% install share, rated 4.2★ — gaining share this month.
- Parkour: Facebook Pixel & Feed — Holds 25.1% of meta pixel app install share, rated 5.0★ — losing share this month.
- Omega Facebook Pixel, Meta Ads — Holds 39.4% of meta pixel app install share, rated 4.8★ — losing share this month.
- Trackify Facebook Pixel,TikTok — Holds 6.3% of meta pixel app install share, rated 4.8★ — gaining share this month.
- ∞ Facebook Pixel ‑Tiktok Pixel — Holds 2.9% of meta pixel app install share, rated 4.9★ — gaining share this month.
Meta Pixel Shopify Apps — Frequently Asked Questions
1. Which meta pixel app has the highest market share on Shopify?
Omega Facebook Pixel, Meta Ads currently holds the highest market share for meta pixel apps at 65.4%, but the category is competitive — Parkour: Facebook Pixel & Feed is close behind at 21.0%. The right choice depends on your specific store needs.
2. How is market share calculated for meta pixel Shopify apps?
For meta pixel (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which meta pixel apps are gaining market share on Shopify?
Omega Facebook Pixel, Meta Ads is gaining meta pixel app market share fastest this month, up +25.97pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which meta pixel apps are losing market share on Shopify?
Parkour: Facebook Pixel & Feed has lost the most market share this month among meta pixel apps (-27.89pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most meta pixel Shopify app installs?
United States drives the largest share of meta pixel app installs at 32.7%, followed by Netherlands at 5.3% and Italy at 4.9%. Use the country picker on the third card to compare market leaders by country.
6. How many meta pixel apps does ShopDigest track on Shopify?
ShopDigest tracks 96 meta pixel apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share meta pixel app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under meta pixel (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For meta pixel, Omega Facebook Pixel, Meta Ads leads on share; see the rankings tab for who currently holds #1 position.
