(Updated September 2026) Track the top lookalike audiences Shopify apps with live rankings, market share, geography, and review data — updated weekly from the Shopify App Store. This keyword page shows where each app stands today and how its position has shifted over time.
Top 10 lookalike audiences Shopify apps ranked by current App Store position, with market share and review counts. Updated weekly.
| App | Rank | Market Share | Reviews |
|---|---|---|---|
1 | 49.26% 4.87 | 5,474 116 | |
2 | 48.89% 4.74 | 5,730 259 | |
3 1 | 0.91% 0.71 | 63 29 | |
4 1 | 0.38% 0.08 | 397 7 | |
5 2 | 0.35% 0.64 | 118 4 | |
6 2 | 0.06% 0.03 | 141 1 | |
7 | 0.05% 0.01 | 16 4 | |
8 2 | 0.04% 0.06 | 106 2 | |
9 1 | 0.02% 0.02 | 176 13 | |
10 1 | 0.01% 0.01 | 151 1 |
Key Insights:
Monthly ranking and market share trends for the top 5 lookalike audiences Shopify apps over the past year — see how each app's App Store position and market share have shifted month by month.
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| — | #1 | #1 | #1 | #1 | #1 | |
| — | #3 | #21 | #2 | #2 | #2 | |
| — | #11 | #74 | #52 | #41 | #31 | |
| — | #4 | #51 | #41 | #51 | #41 | |
| — | #2 | #31 | #3 | #3 | #52 |
Key Insights:
Top 5 countries driving installs for lookalike audiences Shopify apps, with current market share and 30-day change versus the previous month.
| Country | Market Share | Change |
|---|---|---|
32.7% | 1.64 | |
5.5% | 0.19 | |
4.8% | 0.44 | |
4.6% | 0.11 | |
4.2% | 0.11 |
Key Insights:
Race-style view of how the top 5 lookalike audiences Shopify apps reached 1,000 reviews — months since launch on the X-axis, cumulative review count on the Y-axis.
| App | Months to Reach 1,000 Reviews | Current Review Count |
|---|---|---|
29 | 5,372 | |
40 | 5,144 | |
Not yet reached | 356 | |
Not yet reached | 103 | |
Not yet reached | 37 |
Key Insights:
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Google & YouTube dominates lookalike audiences with 49.3% market share — a clear category leader Shopify merchants gravitate to first, 0.4pp ahead of Facebook & Instagram (48.9%). Magik AI Social Media AutoPost sits at #3 with 0.9% share, rounding out the top tier. Together, the top 3 apps absorb 99.1% of all lookalike audiences installs — a highly concentrated landscape with limited room for new entrants. Littledata ‑ The Data Layer is the standout mover this month, climbing 2 positions — a momentum signal worth tracking.
Google & YouTube's 49.3% share looks dominant, but Meta & Facebook Pixels by Nabu slipped 2 positions this month and the rest of the top 5 has reshuffled. Lookalike Audiences apps are settled at the top and contested below — for merchants whose needs aren't a perfect Google & YouTube fit, the #2–#5 apps often surface better niche options.
Google & YouTube held #1 steadily from May 2026 to Sep 2026 — an entrenched leader in lookalike audiences that challengers haven't displaced. Across the top 5 plotted lookalike audiences apps, 2 improved their ranking while 1 declined — the category is moving upward overall. Google & YouTube's share contracted -42.6pp from 91.9% (May 2026) to 49.3% (Sep 2026) — a meaningful narrowing of the leader's gap against other lookalike audiences apps over this window.
3 of 5 plotted lookalike audiences apps moved positions in this window — recent trajectory beats current rank as a signal when a category is reshuffling this actively.
Facebook & Instagram reached 1,000 reviews in 29 months since launch — the fastest ramp among the top 5 lookalike audiences apps tracked here. Google & YouTube crossed the same milestone in 40 months, 11 months behind.
3 apps on this chart haven't yet crossed 1,000 reviews: Trackify Facebook Pixel,TikTok at 356, Meta & Facebook Pixels by Nabu at 103, Magik AI Social Media AutoPost at 37 cumulative reviews. Trackify Facebook Pixel,TikTok is closest to the milestone — its current count puts it roughly 36% of the way to 1,000.
Facebook & Instagram and Google & YouTube reached 1,000 reviews within 11 months of each other — a tight cluster suggesting the top lookalike audiences apps had similarly strong early adoption curves. Merchants picking among these are choosing between apps that all earned merchant trust at a comparable pace.
Google & YouTube is the leading lookalike audiences app on Shopify, holding 49.3% of category market share with 5,474 reviews — a clear default for most merchants.
Google & YouTube holds the highest market share among lookalike audiences apps at 49.3% (-4.87pp vs 30 days ago). Market share here is estimated from each app's recent review velocity, with rank-weighted adjustment because positions in keyword search drive most installs.
ShopDigest tracks 96 lookalike audiences apps on the Shopify App Store. Rankings, market share, geography, and review data refresh weekly.
Littledata ‑ The Data Layer has shown the strongest ranking momentum, climbing 2 positions over the past 30 days. Use the Rankings tab to see full month-over-month trajectories.
United States has the highest concentration of lookalike audiences app installs at 32.7%, followed by United Kingdom at 5.5%. The Geography tab shows the full country-by-country breakdown.
For keyword pages, market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. This reflects the reality that Shopify keyword search traffic concentrates heavily at the top of results.
Facebook & Instagram hit 1,000 reviews in 29 months since launch — the fastest review ramp among tracked lookalike audiences Shopify apps. See the Review Champions chart above for the full race.
Rankings and trends across every Shopify app, category, and keyword.