Email Sign Up Shopify Apps – Market Share Breakdown
(Updated September 2026) See which email sign up Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Email Sign Up Shopify Apps — Full Market Share Table
All tracked email sign up Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  TA Banner Slider, Sales Pop up | 63.87% | 14.18 | Declining |
| 2 |  Email PopUp & Pop Up Discount | 13.53% | 13.53 | Climbing |
| 3 |  1CP: Email Popup & Spin Wheel | 8.52% | 0.64 | Climbing |
| 4 |  Klaviyo: Email Marketing & SMS | 4.15% | 0.35 | Climbing |
| 5 |  SendWILL Popup Email Marketing | 3.08% | 1.44 | Declining |
| 6 |  Wheelify Spin Wheel Discount | 2.72% | 0.35 | Climbing |
| 7 |  Mori Scratch Card Popup | 1.49% | 1.27 | Climbing |
| 8 |  Omnisend Email Marketing & SMS | 1.37% | 0.04 | Declining |
| 9 |  Calee: Events Calendar Widget | 0.96% | 0.03 | Climbing |
| 10 |  POWR Sales Popup, Email Pop up | 0.15% | 0.19 | Declining |
Showing 1-10 out of 25
Key Insights:
- TA Banner Slider, Sales Pop up holds 63.9% share of email sign up app installs — 50.3pp ahead of Email PopUp & Pop Up Discount (13.5%).
- Top 3 apps (TA Banner Slider, Sales Pop up, Email PopUp & Pop Up Discount, 1CP: Email Popup & Spin Wheel) account for 85.9% of all email sign up install share — a concentrated market.
- Email PopUp & Pop Up Discount is gaining share fastest this month (+13.53pp) — the largest single gainer among the top email sign up apps by share.
- TA Banner Slider, Sales Pop up is losing share fastest (-14.18pp) — could indicate a churning user base or a stronger challenger gaining ground.
Email Sign Up Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 email sign up Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| Email PopUp & Pop Up Discount | 0.7%0.57 | 6.3%5.64 | 6.3% | 13.7%7.34 | 76.0%62.34 | 81.4%5.38 |
| TA Banner Slider, Sales Pop up | 86.7%2.67 | 76.4%10.33 | 77.9%1.55 | 63.2%14.72 | 14.3%48.85 | 11.2%3.15 |
 PB: Spin Wheel & Email Popup | — | — | — | — | 3.2% | 3.4%0.21 |
| Klaviyo: Email Marketing & SMS | — | 1.9% | 3.8%1.95 | 4.2%0.35 | 3.9%0.28 | 2.4%1.53 |
| SendWILL Popup Email Marketing | 1.1%0.8 | 3.3%2.17 | 4.5%1.3 | 3.1%1.45 | 0.7%2.38 | 0.6%0.14 |
Key Insights:
- Email PopUp & Pop Up Discount's share expanded from 0.1% → 81.4% over the charted period.
- Of the top 5 tracked email sign up apps, 3 grew share and 2 lost share — leader is widening the gap.
Top Email Sign Up Shopify Apps by Country
Per-country market share rankings for email sign up Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | |||||
| 5 | | |
Key Insights:
- TA Banner Slider, Sales Pop up leads email sign up apps in 3 of 4 tracked markets (United States, China, United Kingdom).
- TA Banner Slider, Sales Pop up leads worldwide, but India bucks the trend — Email PopUp & Pop Up Discount leads there.
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Top 5 Apps in Email Sign Up
- Email PopUp & Pop Up Discount — Leads email sign up apps with 81.4% install share, rated 4.8★ — gaining share this month.
- TA Banner Slider, Sales Pop up — Holds 11.2% of email sign up app install share, rated 5.0★ — losing share this month.
- PB: Spin Wheel & Email Popup — Holds 3.4% of email sign up app install share, rated 5.0★ — losing share this month.
- Pop Up Discount by MITS — Holds 0 of email sign up app install share, rated 4.9★.
- Calee: Events Calendar Widget — Holds 0.5% of email sign up app install share, rated 4.7★ — losing share this month.
Email Sign Up Shopify Apps — Frequently Asked Questions
1. Which email sign up app has the highest market share on Shopify?
TA Banner Slider, Sales Pop up dominates the email sign up category on Shopify with 63.9% of installs — 50.3pp ahead of Email PopUp & Pop Up Discount. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for email sign up Shopify apps?
For email sign up (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which email sign up apps are gaining market share on Shopify?
Email PopUp & Pop Up Discount is gaining email sign up app market share fastest this month, up +13.53pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which email sign up apps are losing market share on Shopify?
TA Banner Slider, Sales Pop up has lost the most market share this month among email sign up apps (-14.18pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most email sign up Shopify app installs?
United States drives the largest share of email sign up app installs at 34.6%, followed by United Kingdom at 9.0% and India at 7.5%. Use the country picker on the third card to compare market leaders by country.
6. How many email sign up apps does ShopDigest track on Shopify?
ShopDigest tracks 96 email sign up apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
