Email Marketing Shopify Apps – Reviews & Rating Trends
(Updated September 2026) Compare reviews and ratings for email marketing Shopify apps and see which apps are gaining the most install momentum. Review counts are the closest proxy to actual installs — Shopify doesn't publish install numbers — so review velocity is one of the strongest signals of merchant adoption for email marketing apps.
Email Marketing Shopify Apps — Full Reviews Table
All tracked email marketing Shopify apps ranked by total review count, with new reviews gained vs 30 days ago and average rating. Filter by country and date range; sort by reviews or review velocity.
| App | Reviews | Rating |
|---|---|---|
12,510895 | 4.7 | |
8,75248 | 4.9 | |
7,68177 | 5.0 | |
 Privy ‑ Email, SMS & Pop Ups | 4,2312 | 4.5 |
3,149114 | 4.6 | |
 Omnisend Email Marketing & SMS | 3,13242 | 4.7 |
 AfterShip Email Marketing,SMS | 2,366 | 4.8 |
 Brevo PushOwl: Email,Push,SMS | 2,19133 | 4.9 |
 CWILL(Trustoo) Product Reviews | 1,54933 | 4.9 |
 Ali Reviews: AI Product Review | 1,4364 | 4.9 |
Showing 1-10 out of 88
Key Insights:
- Shopify Flow leads email marketing apps with 12,510 total reviews — 3,758 more than Pop Convert ‑ Pop Ups, Banners (8,752).
- Top 3 apps (Shopify Flow, Pop Convert ‑ Pop Ups, Banners, SendWILL Popup Email Marketing) hold 61.6% of all reviews across the top 10 tracked email marketing apps.
- Shopify Flow is gaining reviews fastest this month (+895) — strong recent install momentum.
- 9 of 10 top-reviewed email marketing apps gained new reviews this period; 0 saw no net additions.
Email Marketing Shopify Apps — Cumulative Review Trend
Monthly cumulative review count for the top 5 email marketing Shopify apps over the past year — a longitudinal view of which apps keep accumulating reviews and which have flattened.
Charts Data
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
 Shopify Flow | 9,840833 | 10,717877 | 11,655938 | 12,578923 | 13,532954 | 14,321789 |
 Pop Convert ‑ Pop Ups, Banners | 8,63391 | 8,67239 | 8,70735 | 8,75649 | 8,79034 | 8,80919 |
 SendWILL Popup Email Marketing | 7,447112 | 7,53689 | 7,60771 | 7,68780 | 7,75568 | 7,77520 |
| Privy ‑ Email, SMS & Pop Ups | 4,229 | 4,229 | 4,229 | 4,2312 | 4,231 | 4,231 |
 Klaviyo: Email Marketing & SMS | 2,62936 | 2,873244 | 3,038165 | 3,151113 | 3,256105 | 3,33680 |
Key Insights:
- Shopify Flow's cumulative reviews grew from 67 to 14,321 over the charted period — 14,254 new reviews accumulated.
- Shopify Flow's 14,321 cumulative reviews sit 4.3× above Klaviyo: Email Marketing & SMS's 3,336 at the bottom of the plotted email marketing set — a wide spread between long-running leaders and newer entrants.
- Shopify Flow's cumulative review lead compounds over time — an established review base acts as a trust signal for merchants comparing apps, and continued adoption keeps the review count climbing, a flywheel newcomers struggle to interrupt.
Fastest to 1,000 Reviews — Email Marketing Shopify Apps
Race-style view of how the top 5 email marketing Shopify apps reached 1,000 reviews — months since launch on the X-axis, cumulative review count on the Y-axis. Adjust the milestone or app set with the filters above.
Charts Data
| App | Months to Reach 1,000 Reviews | Current Review Count |
|---|---|---|
| SendWILL Popup Email Marketing | 12 | 7,500 |
| Privy ‑ Email, SMS & Pop Ups | 23 | 3,964 |
| Pop Convert ‑ Pop Ups, Banners | 24 | 8,583 |
| Shopify Flow | 51 | 13,535 |
| Klaviyo: Email Marketing & SMS | 114 | 3,027 |
Key Insights:
- SendWILL Popup Email Marketing reached 1,000 reviews fastest — in 12 months since launch.
- Privy ‑ Email, SMS & Pop Ups crossed 1,000 reviews in 23 months — 11 months behind SendWILL Popup Email Marketing.
- All 5 apps in this set have crossed 1,000 reviews — months-to-1k ranges from 12 to 114, a 102-month spread.
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Most-Reviewed Email Marketing Shopify Apps
Shopify Flow leads email marketing Shopify apps with 12,510 cumulative reviews and a 4.7★ average rating. Pop Convert ‑ Pop Ups, Banners (8,752 reviews) and SendWILL Popup Email Marketing (7,681 reviews) round out the top 3. Combined, the top 3 apps hold 61.6% of all reviews across the top tier — a tight oligopoly where the leader's review flywheel is hard to break. Notable mover: Shopify Flow added the most new reviews this month (+895) — a strong recent install signal.
Shopify Flow's 12,510-review base reflects long-running merchant adoption in email marketing — a tenure signal for merchants who weight track record alongside current fit. Pop Convert ‑ Pop Ups, Banners (8,752 reviews) and the rest of the top tier carry meaningful adoption too, and feature scope, support, and current trajectory often matter more than raw review totals when choosing between established options.
Email Marketing Shopify Apps — Long-Term Review Trends
Shopify Flow accumulated 14,254 new reviews from Jan 2025 to Sep 2026, growing from 67 to 14,321 cumulative reviews — a steep addition rate for email marketing apps. Across the top 5 plotted email marketing apps, the steepest ongoing slopes mark the ones still actively winning new merchants — absolute review counts matter less than recent acceleration when picking apps in a category that's still growing.
Shopify Flow's lead in cumulative reviews compounds in concentrated email marketing categories: more reviews lift App Store rank, which drives more installs, which add more reviews — newcomers face a steep curve to catch up to the 14,321 cumulative base.
Review Growth Velocity in Email Marketing — Which Apps Grew Fastest
SendWILL Popup Email Marketing reached 1,000 reviews in 12 months since launch — the fastest ramp among the top 5 email marketing apps tracked here. Privy ‑ Email, SMS & Pop Ups in 23 months, Pop Convert ‑ Pop Ups, Banners in 24 months, Shopify Flow in 51 months, and Klaviyo: Email Marketing & SMS took 114 months to cross the same milestone, a 102-month spread between the fastest and slowest in the set.
All 5 apps in this set have crossed 1,000 reviews, with current cumulative counts now ranging from 3,027 (Klaviyo: Email Marketing & SMS) to 13,535 (Shopify Flow) — a 4.5× difference, showing how far ahead the leader has continued to build past the milestone.
The 102-month gap between SendWILL Popup Email Marketing's and Klaviyo: Email Marketing & SMS's time-to-1,000 highlights how unevenly product-market fit landed across this email marketing set — the leader found its merchant audience early, while late-rampers took multiple years to reach the same review depth. For merchants comparing these apps today, slower-ramping apps may have closed the functionality gap but still operate on smaller review bases.
Top 5 Apps in Email Marketing
- Klaviyo: Email Marketing & SMS — Has accumulated 3,336 reviews for email marketing at a 4.7★ average.
- Omnisend Email Marketing & SMS — Has accumulated 3,199 reviews for email marketing at a 4.8★ average.
- SendWILL Popup Email Marketing — Has accumulated 7,775 reviews for email marketing at a 4.9★ average.
- Mailchimp Email SMS Marketing — Has accumulated 1,488 reviews for email marketing at a 4.8★ average.
- Wiz ‑ AI Email Marketing — Has accumulated 233 reviews for email marketing at a 5.0★ average.
Email Marketing Shopify Apps — Frequently Asked Questions
1. Which email marketing app has the most reviews on Shopify?
Shopify Flow has the most reviews among email marketing Shopify apps with 12,510 total reviews, ahead of Pop Convert ‑ Pop Ups, Banners at 8,752. Sort the table by Reviews (High to Low) to see the full ranked list.
2. How are reviews used to measure email marketing app popularity on Shopify?
Reviews are the closest publicly available proxy for install volume on Shopify — Shopify doesn't publish install counts, so cumulative reviews and review velocity are the standard way to measure adoption. For email marketing apps, this page shows total reviews, new reviews per month, and time-to-1,000 reviews so you can compare both established scale and current momentum.
3. Which email marketing app is gaining reviews fastest on Shopify?
Shopify Flow is gaining the most new reviews this month among email marketing apps, adding 895 reviews in the past 30 days. Switch the table sub-tab to "Review Changes" to see all apps ordered by review velocity.
4. Which email marketing app reached 1,000 reviews fastest on Shopify?
SendWILL Popup Email Marketing hit 1,000 reviews in 12 months since launch — the fastest review ramp among tracked email marketing Shopify apps. Use the "Fastest to 1,000 Reviews" chart above to compare against other apps or change the milestone (5,000, 10,000, etc.).
5. What is the average rating for top email marketing Shopify apps?
The top 5 email marketing apps average 4.7★ across 36,609 combined reviews — a strong overall quality benchmark. Individual ratings appear in the table above; sort by Reviews to see how rating varies across the most-installed apps.
6. How often are review counts for email marketing apps updated on Shopify?
Review counts and rating data refresh weekly on this page. The Reviews Trend chart aggregates monthly intervals by default — switch to weekly granularity for shorter-term signals or yearly for macro trends.
