Custom Audiences Shopify Apps – Analytics & Insights

(Updated September 2026) Track the top custom audiences Shopify apps with live rankings, market share, geography, and review data — updated weekly from the Shopify App Store. This keyword page shows where each app stands today and how its position has shifted over time.

Top Custom Audiences Shopify Apps Ranked Today

Top 10 custom audiences Shopify apps ranked by current App Store position, with market share and review counts. Updated weekly.

View Details
AppRankMarket ShareReviews
ChatGPT AdsChatGPT Ads
1
1.50% 1.50
11 11
MetaShop: Instagram & FacebookMetaShop: Instagram & Facebook
2 1
25.44% 4.32
599 56
Google & YouTubeGoogle & YouTube
3 1
39.53% 4.76
5,466 119
Parkour: Facebook Pixel & FeedParkour: Facebook Pixel & Feed
4 1
1.17% 0.54
193 3
Facebook & InstagramFacebook & Instagram
5 1
30.53% 7.29
5,718 285
Omega Facebook Pixel, Meta AdsOmega Facebook Pixel, Meta Ads
6 4
1.12% 1.00
1,003 12
Magik AI Social Media AutoPostMagik AI Social Media AutoPost
7
0.29% 0.22
61 27
SPD: Google Feed & Ads DoctorSPD: Google Feed & Ads Doctor
8 3
0.08% 0.15
45 4
Trackify Facebook Pixel,TikTokTrackify Facebook Pixel,TikTok
9 1
0.09% 0.00
397 7
Meta & Facebook Pixels by NabuMeta & Facebook Pixels by Nabu
10 4
0.07% 0.25
117 3

Key Insights:

  • ChatGPT Ads commands 1.5% market share, -23.9pp ahead of MetaShop: Instagram & Facebook — a fragmented custom audiences category.
  • In the last 30 days, 1 app climbed and 7 dropped in ranking among the top 10 tracked custom audiences apps.
  • Facebook & Instagram added the most new reviews this month (+285) — strong adoption momentum.
  • Note: Google & YouTube holds higher market share (39.5%) than the rank-#1 app ChatGPT Ads — share and App Store rank don't align in this category, so cross-checking both views matters.
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Live Ranking and Market Share Trends for Custom Audiences Shopify Apps

Monthly ranking and market share trends for the top 5 custom audiences Shopify apps over the past year — see how each app's App Store position and market share have shifted month by month.

Full report
Charts Data
Monthly ranking position for the top 5 custom audiences Shopify apps over the latest 6 months.
AppApr 2026May 2026Jun 2026Jul 2026Aug 2026Sep 2026
ChatGPT AdsChatGPT Ads
#1
MetaShop: Instagram & FacebookMetaShop: Instagram & Facebook
#1
#1
#1
#1
#21
Google & YouTubeGoogle & YouTube
#2
#2
#2
#2
#31
Parkour: Facebook Pixel & FeedParkour: Facebook Pixel & Feed
#3
#3
#3
#3
#41
Facebook & InstagramFacebook & Instagram
#6
#42
#51
#41
#51

Key Insights:

  • ChatGPT Ads's ranking held steady from #1 to #1 over the charted period.
  • 1 of 5 top custom audiences apps improved their position; 3 declined — a stable market.
  • ChatGPT Ads's market share is 1.5% — unchanged since the start of the chart.
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Custom Audiences Shopify Apps — Market Share by Country

Top 5 countries driving installs for custom audiences Shopify apps, with current market share and 30-day change versus the previous month.

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CountryMarket ShareChange
United States flagUnited States
38.6%
1.55
United Kingdom flagUnited Kingdom
6.1%
0.28
France flagFrance
4.3%
0.41
Canada flagCanada
4.2%
0.15
India flagIndia
4.1%
0.18

Key Insights:

  • United States accounts for 38.6% of custom audiences app installs — the single largest market.
  • Top 3 markets (United States, United Kingdom, France) collectively cover 49.0% of all tracked custom audiences installs — highly concentrated demand.
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Fastest to 1,000 Reviews — Custom Audiences Shopify Apps

Race-style view of how the top 5 custom audiences Shopify apps reached 1,000 reviews — months since launch on the X-axis, cumulative review count on the Y-axis.

Charts Data
Review velocity for the top 5 custom audiences Shopify apps — months since launch to reach 1,000 reviews and current cumulative review count.
AppMonths to Reach 1,000 ReviewsCurrent Review Count
Facebook & InstagramFacebook & Instagram
29
5,372
Google & YouTubeGoogle & YouTube
40
5,144
MetaShop: Instagram & FacebookMetaShop: Instagram & Facebook
Not yet reached
515
Parkour: Facebook Pixel & FeedParkour: Facebook Pixel & Feed
Not yet reached
175
ChatGPT AdsChatGPT Ads
Not yet reached
3

Key Insights:

  • Facebook & Instagram reached 1,000 reviews fastest — in 29 months since launch.
  • Google & YouTube crossed 1,000 reviews in 40 months — 11 months behind Facebook & Instagram.
  • 3 of the top 5 custom audiences apps haven't yet crossed 1,000 reviews — MetaShop: Instagram & Facebook is closest at 515 cumulative.
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Top Custom Audiences Shopify Apps Ranked by Position

ChatGPT Ads ranks #1 for custom audiences with 1.5% share — the leader position in a fragmented field where many apps are within striking distance, -23.9pp ahead of MetaShop: Instagram & Facebook (25.4%). Google & YouTube sits at #3 with 39.5% share, rounding out the top tier. The top 3 apps together control 66.5% of custom audiences installs — a clear leadership tier with a meaningful long tail behind them. Omega Facebook Pixel, Meta Ads is the standout mover this month, climbing 4 positions — a momentum signal worth tracking. Worth noting: the top-ranked app and the highest-share app aren't the same here — App Store rank and our market share metric (computed from review counts and other factors) move on independent dynamics, so cross-checking both views matters in this category.

Custom Audiences is a fragmented market — the top 3 apps together hold only 66.5% of installs, leaving ChatGPT Ads's 1.5% lead modest in absolute terms and Google & YouTube at 39.5% still capturing meaningful share. With this many viable apps, pricing model and integration depth differentiate custom audiences options more than rank does.

Geographic Distribution of Custom Audiences Shopify App Installs

United States dominates demand for custom audiences apps with 38.6% of all tracked installs — a single market that effectively defines the category's product priorities. United Kingdom follows at 6.1%, with France at 4.3%. Together, the top 3 markets account for 49.0% of custom audiences app installs worldwide. Canada (4.2%) and India (4.1%) round out the top 5.

With 38.6% of custom audiences app installs concentrated in United States, the leading apps in this category typically prioritize United States-based merchants for localization, currency, and support hours — merchants in United Kingdom (6.1%) and other regions sometimes find better fit in apps that over-index outside United States.

Review Growth Velocity in Custom Audiences — Which Apps Grew Fastest

Facebook & Instagram reached 1,000 reviews in 29 months since launch — the fastest ramp among the top 5 custom audiences apps tracked here. Google & YouTube crossed the same milestone in 40 months, 11 months behind.

3 apps on this chart haven't yet crossed 1,000 reviews: MetaShop: Instagram & Facebook at 515, Parkour: Facebook Pixel & Feed at 175, ChatGPT Ads at 3 cumulative reviews. MetaShop: Instagram & Facebook is closest to the milestone — its current count puts it roughly 52% of the way to 1,000.

Facebook & Instagram and Google & YouTube reached 1,000 reviews within 11 months of each other — a tight cluster suggesting the top custom audiences apps had similarly strong early adoption curves. Merchants picking among these are choosing between apps that all earned merchant trust at a comparable pace.

Top 5 Apps in Custom Audiences

  1. ChatGPT AdsTops the custom audiences rankings with 1.5% market share and 4.0★.
  2. MetaShop: Instagram & FacebookCurrently ranked #2 with 25.4% market share and 5.0★.
  3. Google & YouTubeCurrently ranked #3 with 39.5% market share and 4.5★.
  4. Parkour: Facebook Pixel & FeedCurrently ranked #4 with 1.2% market share and 5.0★.
  5. Facebook & InstagramCurrently ranked #5 with 30.5% market share and 3.8★.

Custom Audiences Shopify Apps — Frequently Asked Questions

1. What is the best custom audiences app on Shopify?

custom audiences is a fragmented market on Shopify — ChatGPT Ads ranks #1 with 1.5% market share, but multiple apps capture meaningful share. Compare the top 5 on rankings, market share, and reviews to find the right fit for your store.

2. Which custom audiences app has the highest market share on Shopify?

ChatGPT Ads holds the highest market share among custom audiences apps at 1.5% (+1.50pp vs 30 days ago). Market share here is estimated from each app's recent review velocity, with rank-weighted adjustment because positions in keyword search drive most installs.

3. How many custom audiences apps are tracked on Shopify?

ShopDigest tracks 96 custom audiences apps on the Shopify App Store. Rankings, market share, geography, and review data refresh weekly.

4. Which custom audiences app is growing the fastest on Shopify?

Omega Facebook Pixel, Meta Ads has shown the strongest ranking momentum, climbing 4 positions over the past 30 days. Use the Rankings tab to see full month-over-month trajectories.

5. Where are custom audiences apps most popular on Shopify?

United States has the highest concentration of custom audiences app installs at 38.6%, followed by United Kingdom at 6.1%. The Geography tab shows the full country-by-country breakdown.

6. How is market share calculated for custom audiences on Shopify keyword pages?

For keyword pages, market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. This reflects the reality that Shopify keyword search traffic concentrates heavily at the top of results.

7. Which custom audiences app reached 1,000 reviews fastest on Shopify?

Facebook & Instagram hit 1,000 reviews in 29 months since launch — the fastest review ramp among tracked custom audiences Shopify apps. See the Review Champions chart above for the full race.

Shopify App Charts

Rankings and trends across every Shopify app, category, and keyword.

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