Top 96 A/b testing Shopify Apps in September 2026
Check out all A/b testing apps tailor-made for your Shopify store. Whether you are seeking free or paid solutions, Shopify offers a diverse range of 96 top-notch apps catering to businesses of all sizes.These apps are designed to boost your Shopify store's performance and make managing your business a breeze. Explore the collection and discover how these A/b testing apps can take your Shopify store to the next level!We meticulously handpicked these top A/b testing apps by evaluating various parameters, including ratings, reviews, price, popularity, launch date, and best matches, to ensure they offer the best value and experience to our users. Read full information here.Check out all A/b testing apps tailor-made for your Shopify store. Whether you're seeking free plans or premium solutions, Shopify offers a diverse range of 96 top-notch apps catering to businesses of all sizes. Discover the perfect tools to elevate your' e-commerce experience today!
Top A/b testing shopify apps
- Visually A/B Testing & CRO:
A/B testing & CRO: simply AB test & personalize with no code
- Elevate A/B Testing Price Test:
Boost Income by AB Testing Product Prices, Names, Pictures and so on.
- ABsolutely: A/B Testing:
A/B test prices, shipping, themes, templates, pages & more
- Intelligems: A/B Testing:
Increase your profit by testing different prices and shipping rates using A/B tests.
- ABConvert: A/B Testing:
Enhance average order value, maximize profits, manage product costs and use analytics.
- Shoplift ‑ CRO & A/B Testing:
CRO & AB testing for themes, templates, prices, content, pages
- GemX: CRO & A/B Testing:
Optimize your store funnel with real customer data - not assumptions.
- Personizely: A/B Testing & CRO:
Email Popup, Exit Popup, Intelligent Popup, Popup Window, Upsell Popup
Visually A/B Testing & CRO
A/B testing & CRO: simply AB test & personalize with no code
Free Trial: 14 days
Pros
The intuitive interface and no-code editor make it accessible for non-technical users.
Frequent praise for responsive, knowledgeable, and proactive customer service.
Robust features for running tests quickly, with actionable insights and high-impact results.
Cons
Some users reported doubts about the accuracy of test results and platform reliability.
STAUD, United States
Visually is a great tool for launching A/B tests without needing dev work. Their AI is easy to use and does a great job at matching ideas and designs, and if it can't get it quite right then Visually's support steps in and always helps make it happen. We have been very pleased with the platform and being able to action and setup A/B tests quickly. As well as full experiences that we don't want to wait for development to get live.
Store Owner's Tip
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68
SD Points
4.66%
Market Share
ShopDigest's View
About the App
Visually A/B Testing & CRO, a A/b testing Shopify app, has achieved 124 reviews and an average rating of 4.7 stars since its launch 4 years ago. Designed to assist Shopify merchants with - "Easily modify, customize, enhance and A/B test whatever you wish." it is a valuable addition to the A/b testing app lineup.
Top Features:
A/b testing Shopify apps can help elevate your e-commerce game. Visually A/B Testing & CRO offers a host of key features, including:
- Intuitive Designing:Intelligent and Code-free, Graphic Editor
- Testing & Optimization:Testing and Improving A/B
- AI Recommendations:Product suggestions based on artificial intelligence
- Upselling Strategies:Intelligent & adaptable upsells (including after purchase)
- Personalized Advertising:Personalizing User Experience & Focusing Targets
Pricing Details
Visually A/B Testing & CRO offers 1 free plan and 3 paid plans.
Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.
Free - Dev Stores
$0/month
Free for development stores
Chat Support
AI-Powered Visual Editor
Try all of our platform features
Up to 100 Orders
$15/month
Chat Support
AI-Powered Visual Editor
Advanced Personalization
Unlimited Recs, Upsells & Post Purchase
Unlimited A/B Tests
Up to 200 Orders
$25/month
Chat Support
AI-Powered Visual Editor
Advanced Personalization
Unlimited Recs, Upsells & Post Purchase
Unlimited A/B Tests
Up to 600 Orders
$80/month
Chat Support
AI-Powered Visual Editor
Advanced Personalization
Unlimited Recs, Upsells & Post Purchase
Unlimited A/B Tests
Pros and Cons
Delve into ShopDigest's expert insights on Visually A/B Testing & CRO - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.
Pros
The intuitive interface and no-code editor make it accessible for non-technical users.
Frequent praise for responsive, knowledgeable, and proactive customer service.
Robust features for running tests quickly, with actionable insights and high-impact results.
The team provides valuable guidance, creative ideas, and data-driven recommendations.
Significant improvements in conversion rates, AOV, and incremental revenue reported.
Advanced targeting and segmentation for tailored user experiences.
Tests can be set up and deployed within minutes, reducing reliance on developers.
Drag-and-drop functionality and pre-built templates simplify design changes.
Affordable pricing with unlimited testing, often replacing multiple other tools.
Continuous updates and new functionalities keep the platform ahead of competitors.
Cons
Some users reported doubts about the accuracy of test results and platform reliability.
A few reviewers noted missing features like testing images or menu structures.
Elevate A/B Testing Price Test
Boost Income by AB Testing Product Prices, Names, Pictures and so on.
Free Trial: 14 days
Pros
Fast, responsive, and highly personalized assistance, often praised for quick resolutions and proactive help.
Intuitive interface and straightforward setup, allowing users to start testing quickly.
Comprehensive A/B, split, and price testing capabilities with real-time analytics.
Cons
Some users find the lowest pricing tier ($99/month) expensive compared to alternatives.
RIA Eyewear, United States
Great experience using the app and wonderful customer support. The insights are powerful and have definitely helped us make better, more informed decisions about our site and business. Thank you Elevate team!
Store Owner's Tip
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46
SD Points
3.33%
Market Share
ShopDigest's View
About the App
Elevate A/B Testing Price Test, a A/b testing Shopify app, has achieved 130 reviews and an average rating of 4.9 stars since its launch 6 years ago. Designed to assist Shopify merchants with - "Grow your business using advanced A/B testing, including optimized tests and price tests. Begin A/B Testing now." it is a valuable addition to the A/b testing app lineup.
Top Features:
A/b testing Shopify apps can help elevate your e-commerce game. Elevate A/B Testing Price Test offers a host of key features, including:
- Real-time A/B Testing:Instant traffic division allows real-time A/B testing and precise results.
- Data-driven price optimization:Improved pricing: Enhance your pricing through insights gained from data.
- Performance Monitoring:Live analytics: Track A/B test revenue, conversion rates and average order value immediately.
- Website Efficiency:No Effect on Website Loading Speed - Don't give up on fast load times.
- Live Chat Support:Get expert help with AB testing through live chat support.
Pricing Details
Elevate A/B Testing Price Test offers 0 free plans and 3 paid plans.
Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.
Basic Plan
$49/month
Template testing
Theme testing
Split URL testing
Visual content editor testing
Bayesian statistics model
Basic audience targeting & segmentation
Live chat and email support
Standard Plan
$99/month
Everything in Basic, Plus:
Price testing
Shipping testing
Product image testing
Checkout flow testing
Advanced custom testing (CSS/JS)
AI-powered test suggestions
Advanced audience targeting segmentation
Premium Plan
$499/month
Everything in Standard, Plus:
Dedicated Account Manager
Personalized A/B Testing Roadmap
Custom & complex integrations
White-glove onboarding and setup
Multi-currency market price testing
Subscription price testing
Priority support dedicated slack channel
Pros and Cons
Delve into ShopDigest's expert insights on Elevate A/B Testing Price Test - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.
Pros
Fast, responsive, and highly personalized assistance, often praised for quick resolutions and proactive help.
Intuitive interface and straightforward setup, allowing users to start testing quickly.
Comprehensive A/B, split, and price testing capabilities with real-time analytics.
Proven effectiveness in improving conversion rates and revenue through data-driven decisions.
Ability to test various elements like pricing, shipping, images, and layouts across product pages.
Competitive pricing relative to the value and features offered.
Clear, actionable insights presented in an understandable format.
Regular updates and new features based on user needs.
Team often anticipates and addresses user concerns before they arise.
Users report tangible financial benefits from using the app.
Cons
Some users find the lowest pricing tier ($99/month) expensive compared to alternatives.
Explore Shopify app Analytics and Insights
Explore usage trends, country-wise patterns, and performance metrics like never before.
Visually A/B Testing & CRO
Easily modify, customize, enhance and A/B test whatever you wish.
Elevate A/B Testing Price Test
Grow your business using advanced A/B testing, including optimized tests and price tests. Begin A/B Testing now.
ABsolutely: A/B Testing
A/B test prices, shipping, themes, templates & content to maximize profit from every visitor
ABsolutely: A/B Testing
A/B test prices, shipping, themes, templates, pages & more
Free Trial: 14 days
Pros
Clear analytics and reporting help users identify optimal price points for increased profitability.
The app is praised for its intuitive interface and quick, easy setup process.
Multiple users highlight the responsive and helpful customer support team.
Cons
A small number of users report the app not working as expected.
Lullabellz, United Kingdom
Really easy to use app, quite intuiative and you can have tests up and running in minutes. The customer service is also great. I had a big issue blocking me from getting the test live and they quickly jumped on it, listen to my (very poorly explained!) issues and help deliver a fix within 24 hours. I have been very impressed with so far.
Store Owner's Tip
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46
SD Points
2.00%
Market Share
ShopDigest's View
About the App
ABsolutely: A/B Testing, a A/b testing Shopify app, has achieved 37 reviews and an average rating of 5 stars since its launch 2 years ago. Designed to assist Shopify merchants with - "A/B test prices, shipping, themes, templates & content to maximize profit from every visitor" it is a valuable addition to the A/b testing app lineup.
Top Features:
A/b testing Shopify apps can help elevate your e-commerce game. ABsolutely: A/B Testing offers a host of key features, including:
- A/B test product prices and shipping rates to find your most profitable setup
- A/B test themes, templates, and URLs with no code or developer needed
- Real-time analytics with statistical significance on every test
- Segment visitors by traffic source, device, location, and more
- Set up any test in under 2 minutes with our guided setup flow
Pricing Details
ABsolutely: A/B Testing offers 0 free plans and 3 paid plans.
Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.
Content Testing
$49/month
Visual Editor Tests
Theme & Template Tests
URL Redirect Tests
Advanced Audience Targeting
Real-Time Analytics
Live Chat Support
Price Testing
$199/month
Product Price Tests
Shipping Rate Tests
Visual Editor Tests
Theme & Template Tests
URL Redirect Tests
Advanced Audience Targeting
Real-Time Analytics
Live Chat Support
Advanced Testing
$499/month
Everything in Price Testing Plan
Dedicated Strategy Manager & Roadmap
Slack Channel Support
Advanced & Custom Integrations
Pros and Cons
Delve into ShopDigest's expert insights on ABsolutely: A/B Testing - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.
Pros
Clear analytics and reporting help users identify optimal price points for increased profitability.
The app is praised for its intuitive interface and quick, easy setup process.
Multiple users highlight the responsive and helpful customer support team.
Provides clear, actionable insights to refine pricing strategies without guesswork.
Demonstrated success in boosting revenue and profit through data-driven pricing tests.
Cons
A small number of users report the app not working as expected.
Intelligems: A/B Testing
Increase your profit by testing different prices and shipping rates using A/B tests.
Free Trial: 14 days
Pros
The platform excels in running comprehensive A/B tests for pricing, shipping, and content, providing actionable insights.
The team is highly responsive, knowledgeable, and proactive in assisting with setup, troubleshooting, and strategy.
The app is intuitive and easy to navigate, even for non-technical users, with a clean dashboard and straightforward setup.
Cons
Some users find the pricing plans expensive, especially for smaller businesses or those needing advanced features.
Martin Clinic, Canada
Handles complex tests and Support that actually knows the product!
Store Owner's Tip
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32
SD Points
29.97%
Market Share
ShopDigest's View
About the App
Intelligems: A/B Testing, a A/b testing Shopify app, has achieved 164 reviews and an average rating of 4.7 stars since its launch 5 years ago. Designed to assist Shopify merchants with - "Test your prices, shipping rates, discounts, and website content using A/B testing. Use real data to increase your profit." it is a valuable addition to the A/b testing app lineup.
Top Features:
A/b testing Shopify apps can help elevate your e-commerce game. Intelligems: A/B Testing offers a host of key features, including:
- Price Testing:Test different product prices and "compare at" prices throughout your product range using AB split testing.
- Shipping Strategies:Test various shipping costs and free shipping limits in an AB Test to increase profits.
- Customer Segmentation:Customers are divided into "live" groups, providing you with perfect data for comparison.
- Performance Monitoring:Monitor average order value, conversion, and margin effects on a live dashboard.
- Visual Modifications:Alter text, banners, delivery bars, and other visual elements within groups.
Pricing Details
Intelligems: A/B Testing offers 0 free plans and 4 paid plans.
Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.
Smart Content
$69/month
Test landing pages, themes, and content
Personalize every page by audience
Use AI to make content edits quickly
Know which content tests to run next
See profit per visitor on every test
Connect to Slack, Claude, ChatGPT & more
Smart Merchandise
$112/month
All Smart Content features, plus:
Test discount types and amounts
Add progress bars and messaging
Add PDP and cart upsells
Add quantity breaks and bundles
Automate free gift with purchase
Smart Shipping
$112/month
All Smart Content features, plus:
Find your best free shipping threshold
Add free shipping progress bar
Test flat, weight, and zone rates
Personalize rates by audience
Track profit on every shipping test
Unlimited
$349/month
All Smart Content features, plus:
Smart Merchandising
Smart Pricing and Smart Shipping
Smart Checkout & Post-Purchase
Run unlimited tests & uncapped AI usage
Receive a storefront audit and roadmap
Launch with white glove onboarding
Get a dedicated Customer Success Manager
Pros and Cons
Delve into ShopDigest's expert insights on Intelligems: A/B Testing - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.
Pros
The platform excels in running comprehensive A/B tests for pricing, shipping, and content, providing actionable insights.
The team is highly responsive, knowledgeable, and proactive in assisting with setup, troubleshooting, and strategy.
The app is intuitive and easy to navigate, even for non-technical users, with a clean dashboard and straightforward setup.
The tool emphasizes profit-based testing, helping businesses optimize pricing and shipping strategies for better margins.
Works well with Shopify, including headless stores, and offers detailed documentation for smooth implementation.
Users report significant improvements in conversion rates, AOV, and overall profitability from test results.
Regular updates and new functionalities enhance testing capabilities and user experience.
The onboarding process is thorough, with dedicated support to guide users through initial setup and test execution.
The app runs smoothly without slowing down the site, ensuring a seamless user experience.
Offers flexibility to tailor tests to specific business needs, including conditional creative and volume discounts.
Cons
Some users find the pricing plans expensive, especially for smaller businesses or those needing advanced features.
Certain functionalities, like landing page tests, require custom code and can be less intuitive.
A few users noted discrepancies between advertised and actual pricing plans.
ABConvert: A/B Testing
Enhance average order value, maximize profits, manage product costs and use analytics.
Free Trial: 14 days
Pros
The app is consistently described as smooth, fast, and easy to set up compared to competitors.
Offers extensive testing capabilities, including price, content, and messaging tests with clear analytics.
Frequent praise for responsive, personalized, and expert assistance, often with quick resolutions.
Cons
Some users experienced delays or confusion during setup, particularly with custom themes.
AXIRA, Norway
I needed urgent help, so I contacted support, and Leo helped me out very quickly! (plus abconvert is a hidden gem)
Store Owner's Tip
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26
SD Points
0.25%
Market Share
ShopDigest's View
About the App
ABConvert: A/B Testing, a A/b testing Shopify app, has achieved 72 reviews and an average rating of 4.7 stars since its launch 4 years ago. Designed to assist Shopify merchants with - "Boost your profits by simply testing product prices, shipping rates, and product content." it is a valuable addition to the A/b testing app lineup.
Top Features:
A/b testing Shopify apps can help elevate your e-commerce game. ABConvert: A/B Testing offers a host of key features, including:
- Product Testing:A/B tests for product prices, shipping costs, and product page content.
- Ecommerce Optimization:Increase your Average Order Value (AOV) and Conversion Rate (CVR) by offering free shipping for a minimum order amount and trying out flat rate pricing.
- Real-time Traffic Splitting:Live traffic dividing in real-time for precise results with minimal speed effects.
- UTM-Based Pricing:Conduct tests for different countries and show varying prices according to the UTM source.
- Real-Time Analytics:Keep track of your results as they happen with our advanced analytics.
Pricing Details
ABConvert: A/B Testing offers 0 free plans and 4 paid plans.
Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.
Starter
$99/month
Visual editor, Template, Theme test
URL redirect test
Shipping test
Checkout test
Offer test
Analytics dashboard
Audience targeting
24/7 AI assistant
Growth
$199/month
All Starter features
Price test
Theme check service
Live guided onboarding
Scale
$399/month
All Growth features
Multi-market price test
Monthly test reviews
Prioritized technical support
Pro
$599/month
All Scale features
White-glove onboarding
Dedicated account manager
Dedicated Slack channel
Pros and Cons
Delve into ShopDigest's expert insights on ABConvert: A/B Testing - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.
Pros
The app is consistently described as smooth, fast, and easy to set up compared to competitors.
Offers extensive testing capabilities, including price, content, and messaging tests with clear analytics.
Frequent praise for responsive, personalized, and expert assistance, often with quick resolutions.
Intuitive design and straightforward navigation make it accessible for users of all skill levels.
Flexible features allow users to tailor tests to their specific needs, including custom code adjustments.
Highlighted as a cost-effective solution compared to more expensive third-party alternatives.
Many users noted the ease of installation and immediate usability for standard tests.
Provides comprehensive data and metrics to evaluate test results effectively.
Works well with Shopify and other apps, including custom or complex store setups.
Cons
Some users experienced delays or confusion during setup, particularly with custom themes.
One user reported overselling due to lack of automatic inventory synchronization.
A review noted a significant price increase that led to discontinuation.
Shoplift ‑ CRO & A/B Testing
CRO & AB testing for themes, templates, prices, content, pages
Free Trial: 14 days
Pros
The app is intuitive and easy to navigate, even for beginners.
Support team is responsive, knowledgeable, and proactive in assisting users.
Effortlessly integrates with Shopify and existing templates without requiring coding.
Cons
Some users experienced crashes, freezes, or 502 gateway errors.
Theswaf, United States
A great customer support team quickly provided solutions to our problems
Store Owner's Tip
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20
SD Points
5.49%
Market Share
ShopDigest's View
About the App
Shoplift ‑ CRO & A/B Testing, a A/b testing Shopify app, has achieved 120 reviews and an average rating of 4.9 stars since its launch 4 years ago. Designed to assist Shopify merchants with - "No-code AB testing combined with your shop to boost your theme and significantly increase earnings." it is a valuable addition to the A/b testing app lineup.
Top Features:
A/b testing Shopify apps can help elevate your e-commerce game. Shoplift ‑ CRO & A/B Testing offers a host of key features, including:
- Advanced A/B Testing:A/B Testing: Simply test with detailed segmentation like Audiences, Devices and more.
- Template Enhancement:Lift Assist: Enhance your templates with new features that align with your brand.
- Advanced Reporting:Reports: Detailed analysis providing useful, comprehensive understanding.
- Rapid Loading:Performance: quick page loading without any interruptions.
Pricing Details
Shoplift ‑ CRO & A/B Testing offers 0 free plans and 3 paid plans.
Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.
Core
$99/month
Template, Theme, & URL testing
Bayesian predictive analysis
Segment by mobile vs. desktop
One-click "Apply Winner"
Advanced
$399/month
Everything in Core
Price testing (beta)
Advanced audience segmentation
Country and region segmentation
Advanced data exports & GA4 integration
Subscription-vs-One-Time reporting
Lift Assist
Custom test setup with Javascript API
Pro
$999/month
Everything in Advanced
Dedicated Merchant Success Manager
Twice monthly strategy sessions
Storefront audit and testing roadmap
Dedicated Slack channel
Quarterly Business Review
Pros and Cons
Delve into ShopDigest's expert insights on Shoplift ‑ CRO & A/B Testing - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.
Pros
The app is intuitive and easy to navigate, even for beginners.
Support team is responsive, knowledgeable, and proactive in assisting users.
Effortlessly integrates with Shopify and existing templates without requiring coding.
Simplifies the process of setting up and running impactful tests with clear results.
Provides detailed analytics and actionable insights, including device and traffic segmentation.
Offers pre-built templates and recommendations to optimize testing strategies.
Users can launch tests rapidly, often within the same day of installation.
Many users report significant improvements in conversion rates and other key metrics.
Dedicated reps provide strategic guidance and feel like an extension of the team.
Considered cost-effective compared to competitors like VWO and Optimizely.
Cons
Some users experienced crashes, freezes, or 502 gateway errors.
Lacks certain advanced CRO functionalities found in other tools.
Occasional problems with outdated or custom themes disrupting tests.
Inability to test checkout pages limits its use for some e-commerce needs.
"Pricing Concerns" was removed from CONS as the majority of reviews praised affordability, with only a few outliers expressing dissatisfaction.
Key Features
A/B experiments: Run template and multi-page tests across your Shopify funnel
Journey analytics: Track how your customers move and where they drop off
Page analytics: Monitor revenue and key CRO metrics at any store pages
Order analytics: Understand the full journey behind each order
Integrations: Works seamlessly with page builders like GemPages and PageFly
Dark Energy, United States
Very helpful tool. I has proven very helpful in measuring our website performance and improving our CR and other website metrics
Store Owner's Tip
Save more — we help you find hidden deals.
6
SD Points
0.17%
Market Share
ShopDigest's View
About the App
GemX: CRO & A/B Testing, a A/b testing Shopify app, has achieved 23 reviews and an average rating of 4.8 stars since its launch 2 years ago. Designed to assist Shopify merchants with - "Optimize your store funnel with real customer data - not assumptions." it is a valuable addition to the A/b testing app lineup.
Top Features:
A/b testing Shopify apps can help elevate your e-commerce game. GemX: CRO & A/B Testing offers a host of key features, including:
- A/B experiments: Run template and multi-page tests across your Shopify funnel
- Journey analytics: Track how your customers move and where they drop off
- Page analytics: Monitor revenue and key CRO metrics at any store pages
- Order analytics: Understand the full journey behind each order
- Integrations: Works seamlessly with page builders like GemPages and PageFly
Pricing Details
GemX: CRO & A/B Testing offers 0 free plans and 2 paid plans.
Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.
Page Optimize
$49/month
10 live experiments
Template testing: Content, layout, style
Targeting: Audiences, devices & sources
Analytics for single pages
Funnel Optimize
$99/month
Unlimited experiments
Template testing: Content, layout, style
Multipage testing
Unlimited pages for in-depth analytics
Journey analysis
Personizely: A/B Testing & CRO
Email Popup, Exit Popup, Intelligent Popup, Popup Window, Upsell Popup
Free Trial: 14 days
Pros
Highly responsive, knowledgeable, and hands-on assistance from the support team.
Intuitive design and straightforward setup, often highlighted as user-friendly.
Wide range of features including popups, A/B testing, cross-selling, and email list building.
Cons
Some users find the cost steep compared to alternatives.
NOMOCHOC, United Kingdom
Great app. Wonderful customer service. Highly recommended
Store Owner's Tip
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3
SD Points
0.13%
Market Share
ShopDigest's View
About the App
Personizely: A/B Testing & CRO, a A/b testing Shopify app, has achieved 86 reviews and an average rating of 5 stars since its launch 8 years ago. Designed to assist Shopify merchants with - "Personizely uses email popups, exit intent, and upselling to enhance your conversion rate and sales." it is a valuable addition to the A/b testing app lineup.
Top Features:
A/b testing Shopify apps can help elevate your e-commerce game. Personizely: A/B Testing & CRO offers a host of key features, including:
- Email Popups Strategy:Use email popups to increase your email list with genuine potential customers.
- Reducing Cart Abandonment:Use popup offers when customers try to leave to reduce shopping cart abandonment.
- Improve cross-selling:Boost your average order value by applying personalized cross-selling deals.
- Upsell Strategies:Assist your customers in selecting a better version of a product through upsell recommendations.
- Customer Understanding:Learn how using surveys, quizzes, and NPS can aid in understanding your visitors.
Pricing Details
Personizely: A/B Testing & CRO offers 0 free plans and 3 paid plans.
Considering installing this A/b testing Shopify app? Explore the pricing details and discover if they align with your budget and needs.
Essential
$39/month
URL split testing
Theme testing
Website widgets (popups, bars, callouts)
Chat & email support
Premium
$59/month
All in Essential, plus:
Content A/B testing
URL split testing
Theme testing
Price test & shipping testing
Advanced targeting
Website personalization
Customer success manager
Premium Plus
$149/month
Content A/B testing
URL split testing
Price test & shipping testing
Theme testing
Advanced targeting
Website widgets
Website personalization
Customer success manager
Pros and Cons
Delve into ShopDigest's expert insights on Personizely: A/B Testing & CRO - a A/b testing Shopify app. Our analysis of Shopify app store reviews presents unique pros and cons, allowing you to make informed decisions for your business.
Pros
Highly responsive, knowledgeable, and hands-on assistance from the support team.
Intuitive design and straightforward setup, often highlighted as user-friendly.
Wide range of features including popups, A/B testing, cross-selling, and email list building.
Extensive ability to tailor widgets, triggers, and designs to specific needs.
Notable improvements in conversion rates, average order value, and cart abandonment reduction.
Quick setup and immediate results, often within minutes or hours.
Consistent performance without crashes or significant bugs.
Clear guidance and onboarding support for new users.
Seamless compatibility with email marketing tools and Shopify.
Many users report the app pays for itself through increased sales and efficiency.
Cons
Some users find the cost steep compared to alternatives.
Advanced features may require a learning curve for new users.
Manual setup for upsell widgets can be time-consuming for large inventories.
Showing 1-10 out of 96
Best a/b testing Apps in Shopify
a/b testing apps are designed to address specific needs and challenges faced by Shopify store merchants. challenges faced by Shopify store merchants. Whether you're looking to optimize your store's SEO, improve customer support, enhance product listings, or streamline your inventory management, there's an app for that.
Discover a wealth of cutting-edge tools and features offered by these remarkable a/b testing Shopify apps, including Visually A/B Testing & CRO, Elevate A/B Testing Price Test, ABsolutely: A/B Testing, and many more. Our app collection provides a comprehensive overview of the top apps in the a/b testing category, enabling you to select the ones that will take your e-commerce venture to new heights.
Empower your Shopify store with the best a/b testing apps the platform has to offer and elevate your online business.
Overview of the Above Top A/b testing Shopify Apps in September 2026
There are a number of a/b testing apps in the Shopify app store designed to supercharge your e-commerce success. Whether you're a seasoned entrepreneur or just starting your online journey, the right apps can make all the difference. We have listed the top Shopify apps in the a/b testing category, based on their popularity and average rating, to help you make informed decisions.
| App Name | Category | Developer | Starting Price | Free Plan | Reviews |
|---|---|---|---|---|---|
| Visually A/B Testing & CRO | A/b testing | Visually.io | $0/month | Available | 4.7 (124) |
| Elevate A/B Testing Price Test | A/b testing | Elevate | $49/month | Unavailable | 4.9 (130) |
| ABsolutely: A/B Testing | A/b testing | Absolutely | $49/month | Unavailable | 5.0 (37) |
| Intelligems: A/B Testing | A/b testing | Intelligems | $69/month | Unavailable | 4.7 (164) |
| ABConvert: A/B Testing | A/b testing | ABConvert | $99/month | Unavailable | 4.7 (72) |
| Shoplift ‑ CRO & A/B Testing | A/b testing | Shoplift | $99/month | Unavailable | 4.9 (120) |
| GemX: CRO & A/B Testing | A/b testing | GEMCOMMERCE CO., LTD | $49/month | Unavailable | 4.8 (23) |
| Personizely: A/B Testing & CRO | A/b testing | Personizely | $39/month | Unavailable | 5.0 (86) |
Have a Closer Look at the Best A/b testing Apps
Now let us jump in and check out these Top 10 A/b testing Shopify apps.
1. Visually A/B Testing & CRO
4.7
(146)
Reviews
Most Recent Review
5.0
Amazing
Visually is a great tool for launching A/B tests without needing dev work. Their AI is easy to use and does a great job at matching ideas and designs, and if it can't get it quite right then Visually's support steps in and always helps make it happen. We have been very pleased with the platform and being able to action and setup A/B tests quickly. As well as full experiences that we don't want to wait for development to get live.
Recent Review
5.0
Amazing
Super easy to use tool for A/B testing on Shopify! We love the overall experience, the interface is intuitive and setup was quick. What really stands out is the support team; they're always ready to help with any issues and get back to you fast. Highly recommend for anyone.
Why is Visually A/B Testing & CRO a top A/b testing Shopify app?
ShopDigest selects the top Shopify apps in the A/b testing category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Visually A/B Testing & CRO with your Shopify store?
- Intuitive Designing: Intelligent and Code-free, Graphic Editor
- Testing & Optimization: Testing and Improving A/B
- AI Recommendations: Product suggestions based on artificial intelligence
- Upselling Strategies: Intelligent & adaptable upsells (including after purchase)
- Personalized Advertising: Personalizing User Experience & Focusing Targets
Shopify merchants highlight key advantages, such as Smart & No Code, Visual Editor, A/B Testing & Optimization, and more,
What are some of the top alternatives for Visually A/B Testing & CRO?
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2. Elevate A/B Testing Price Test
4.9
(143)
Reviews
Most Recent Review
5.0
Amazing
Great experience using the app and wonderful customer support. The insights are powerful and have definitely helped us make better, more informed decisions about our site and business. Thank you Elevate team!
Recent Review
5.0
Amazing
amazingly good software for A/B testing, the optionality and customizability couldn't be any better, they are very engaged with the clients as well and take your suggestions very seriously which on it's on is very valuable, the 14 days trial makes it very worth while to understand the value it's bringing and more than enough to explore it's options before committing to any payment which I always look for in a new app
Why is Elevate A/B Testing Price Test a top A/b testing Shopify app?
ShopDigest selects the top Shopify apps in the A/b testing category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Elevate A/B Testing Price Test with your Shopify store?
- Real-time A/B Testing: Instant traffic division allows real-time A/B testing and precise results.
- Data-driven price optimization: Improved pricing: Enhance your pricing through insights gained from data.
- Performance Monitoring: Live analytics: Track A/B test revenue, conversion rates and average order value immediately.
- Website Efficiency: No Effect on Website Loading Speed - Don't give up on fast load times.
- Live Chat Support: Get expert help with AB testing through live chat support.
Shopify merchants highlight key advantages, such as Live traffic splitting ensuring real-time A/B testing and accurate results., Advanced price testing: Optimize your prices with data-driven insights., and more,
What are some of the top alternatives for Elevate A/B Testing Price Test?
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3. ABsolutely: A/B Testing
5.0
(44)
Reviews
Most Recent Review
5.0
Amazing
Really easy to use app, quite intuiative and you can have tests up and running in minutes. The customer service is also great. I had a big issue blocking me from getting the test live and they quickly jumped on it, listen to my (very poorly explained!) issues and help deliver a fix within 24 hours. I have been very impressed with so far.
Recent Review
5.0
Amazing
ABsolutely has been the one-stop-shop for all of our A/B testing needs. Everything is very intuitive and easy to setup and understand
Why is ABsolutely: A/B Testing a top A/b testing Shopify app?
ShopDigest selects the top Shopify apps in the A/b testing category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate ABsolutely: A/B Testing with your Shopify store?
- A/B test product prices and shipping rates to find your most profitable setup
- A/B test themes, templates, and URLs with no code or developer needed
- Real-time analytics with statistical significance on every test
- Segment visitors by traffic source, device, location, and more
- Set up any test in under 2 minutes with our guided setup flow
Shopify merchants highlight key advantages, such as A/B test product prices and shipping rates to find your most profitable setup, A/B test themes, templates, and URLs with no code or developer needed, and more,
What are some of the top alternatives for ABsolutely: A/B Testing?
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4. Intelligems: A/B Testing
4.7
(195)
Reviews
Most Recent Review
5.0
Amazing
Handles complex tests and Support that actually knows the product!
Recent Review
5.0
Amazing
I've been in the website testing and CRO space for over 10 years and have worked with many testing tools. Intelligems stands out for its depth of analytics and the variety of tests you can run.Being natively integrated with Shopify, Intelligems expands testing beyond just page design and content — like most other testing tools — to include settings and pricing as well. The test data, and the ability to see the impact of your tests on revenue at the variant level (plus all events), have been a real game changer. It's helped push CRO and testing to evolve from measuring conversion rate alone to measuring actual business impact.
Why is Intelligems: A/B Testing a top A/b testing Shopify app?
ShopDigest selects the top Shopify apps in the A/b testing category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Intelligems: A/B Testing with your Shopify store?
- Price Testing: Test different product prices and "compare at" prices throughout your product range using AB split testing.
- Shipping Strategies: Test various shipping costs and free shipping limits in an AB Test to increase profits.
- Customer Segmentation: Customers are divided into "live" groups, providing you with perfect data for comparison.
- Performance Monitoring: Monitor average order value, conversion, and margin effects on a live dashboard.
- Visual Modifications: Alter text, banners, delivery bars, and other visual elements within groups.
Shopify merchants highlight key advantages, such as Split AB test product prices and "compare at" prices across your catalog, AB Test different shipping rates and free shipping thresholds to boost profit, and more,
What are some of the top alternatives for Intelligems: A/B Testing?
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5. ABConvert: A/B Testing
4.7
(83)
Reviews
Most Recent Review
5.0
Amazing
I needed urgent help, so I contacted support, and Leo helped me out very quickly! (plus abconvert is a hidden gem)
Recent Review
5.0
Amazing
amazing attention and dedication. Very useful service.
Why is ABConvert: A/B Testing a top A/b testing Shopify app?
ShopDigest selects the top Shopify apps in the A/b testing category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate ABConvert: A/B Testing with your Shopify store?
- Product Testing: A/B tests for product prices, shipping costs, and product page content.
- Ecommerce Optimization: Increase your Average Order Value (AOV) and Conversion Rate (CVR) by offering free shipping for a minimum order amount and trying out flat rate pricing.
- Real-time Traffic Splitting: Live traffic dividing in real-time for precise results with minimal speed effects.
- UTM-Based Pricing: Conduct tests for different countries and show varying prices according to the UTM source.
- Real-Time Analytics: Keep track of your results as they happen with our advanced analytics.
Shopify merchants highlight key advantages, such as A/B tests for Product / Variant Prices, Shipping Rates & Product Page Content, Maximize your AOV & CVR with free shipping thresholds and flat rate experiments, and more,
What are some of the top alternatives for ABConvert: A/B Testing?
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6. Shoplift ‑ CRO & A/B Testing
4.9
(136)
Reviews
Most Recent Review
5.0
Amazing
A great customer support team quickly provided solutions to our problems
Recent Review
5.0
Amazing
Brilliant tool. Very responsive customer support who quickly resolved a minor issue I was having and gave me a month for free for my troubles. Gary was great.
Why is Shoplift ‑ CRO & A/B Testing a top A/b testing Shopify app?
ShopDigest selects the top Shopify apps in the A/b testing category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Shoplift ‑ CRO & A/B Testing with your Shopify store?
- Advanced A/B Testing: A/B Testing: Simply test with detailed segmentation like Audiences, Devices and more.
- Template Enhancement: Lift Assist: Enhance your templates with new features that align with your brand.
- Advanced Reporting: Reports: Detailed analysis providing useful, comprehensive understanding.
- Rapid Loading: Performance: quick page loading without any interruptions.
Shopify merchants highlight key advantages, such as A/B Testing: Easily test with advanced segmentation (Audiences, Devices & More), Lift Assist: Level up your templates with new features matching your brand, and more,
What are some of the top alternatives for Shoplift ‑ CRO & A/B Testing?
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7. GemX: CRO & A/B Testing
4.8
(25)
Reviews
Most Recent Review
5.0
Amazing
Very helpful tool. I has proven very helpful in measuring our website performance and improving our CR and other website metrics
Recent Review
5.0
Amazing
Really good app, allows to monitor a bunch of metrics. Their customer support is great. Sage has been a very good help to me. Recommend
Why is GemX: CRO & A/B Testing a top A/b testing Shopify app?
ShopDigest selects the top Shopify apps in the A/b testing category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate GemX: CRO & A/B Testing with your Shopify store?
- A/B experiments: Run template and multi-page tests across your Shopify funnel
- Journey analytics: Track how your customers move and where they drop off
- Page analytics: Monitor revenue and key CRO metrics at any store pages
- Order analytics: Understand the full journey behind each order
- Integrations: Works seamlessly with page builders like GemPages and PageFly
Shopify merchants highlight key advantages, such as A/B experiments: Run template and multi-page tests across your Shopify funnel, Journey analytics: Track how your customers move and where they drop off, and more,
What are some of the top alternatives for GemX: CRO & A/B Testing?
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8. Personizely: A/B Testing & CRO
5.0
(92)
Reviews
Most Recent Review
5.0
Amazing
Great app. Wonderful customer service. Highly recommended
Recent Review
5.0
Amazing
Personizely is super straight forward to use for A/B testing different product page designs, minor tweaks like changing copy, colours or elements and much more. Whenever I had any issues, the support helped me out straight away in no time. They even prepared small video recordings to help me with my exact issue.
Why is Personizely: A/B Testing & CRO a top A/b testing Shopify app?
ShopDigest selects the top Shopify apps in the A/b testing category based on various parameters, including the number of installations across Shopify stores, the app's ranking in the Shopify App Store, the number of merchants' reviews, and its overall customer rating, among other factors.
Why integrate Personizely: A/B Testing & CRO with your Shopify store?
- Email Popups Strategy: Use email popups to increase your email list with genuine potential customers.
- Reducing Cart Abandonment: Use popup offers when customers try to leave to reduce shopping cart abandonment.
- Improve cross-selling: Boost your average order value by applying personalized cross-selling deals.
- Upsell Strategies: Assist your customers in selecting a better version of a product through upsell recommendations.
- Customer Understanding: Learn how using surveys, quizzes, and NPS can aid in understanding your visitors.
Shopify merchants highlight key advantages, such as Use email popups to grow your email list with only quality potential customers., Use exit intent popup offers that will effectively reduce cart abandonment., and more,
What are some of the top alternatives for Personizely: A/B Testing & CRO?
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How We Selected the Top Shopify Apps in a/b testing
Our team employs a comprehensive evaluation process that takes into account various factors to ensure you are presented with only the best options. Here's how we do it:
By Reviews: We understand the value of peer recommendations, and that's why we've sorted these top Shopify apps in a/b testing based on the highest praise received from users, ensuring you get tried-and-tested solutions. The top listed apps here have earned the trust of fellow Shopify merchants. Jump to Highest Reviewed a/b testing Shopify Apps.
By Price: Budget consideration is important while choosing a Shopify app for your store. That's why we have also categorized these top Shopify apps in a/b testing by price, enabling you to find the perfect solutions that align with your financial goals without compromising on quality. Jump to Top Paid a/b testing Shopify Apps.
By Launch Date: To keep you updated about the latest innovations, we've organized these Shopify apps based on their launch date. You can check the list of recently launched top apps in a/b testing that could bring innovative solutions to your Shopify store. Jump to Newly Launched a/b testing Shopify Apps.
By Popularity: We feature the a/b testing apps that are making waves among Shopify store owners, helping you stay ahead of the curve. These apps have captured the attention of ecommerce owners and are listed as the top in the popularity section of the Shopify app store. Jump to Most Popular a/b testing Shopify Apps.
By Ratings: We prioritize apps that have consistently earned high ratings, reflecting their impact and user satisfaction. These a/b testing apps with excellent ratings stand out from their competitors, making them a solid choice for your business needs. Jump to Top Rated a/b testing Shopify Apps.
By Best Match: We harness the power of Shopify's own recommendations! Our selection considers apps that Shopify suggests as a strong fit for a/b testing, ensuring you access the platform's expert insights. Jump to Best Match a/b testing Shopify Apps.
With these criteria in mind, we strive to present you with a diverse and well-rounded selection of the top a/b testing Shopify apps in 2026. Rest assured, our selection process is designed to assist you in finding the most suitable solutions for your Shopify store needs.
How to Choose the Best a/b testing Shopify App For Your Store
Choosing the right a/b testing Shopify App for your store depends on various factors specific to your business goals. To make an informed decision, follow these steps:
Identify Your Requirements: Begin by understanding the specific goals and challenges your store faces. List the key features and functionalities you need in a a/b testing app to address these requirements effectively.
Read User Reviews: Explore user reviews and ratings for the a/b testing apps you are considering. Real-hand experiences from other Shopify merchants can provide valuable insights into how each app performs.
Compare Features: Use our app comparison page, where you can add the a/b testing apps of your choice and perform a side-by-side comparison. This page allows you to evaluate each app's features, pricing, support, and other essential factors to help you find the best fit for your store.
Consider Budget: While some apps offer free plans with basic functionalities, others may require a paid subscription for access to advanced features. You can check out our complete list of Top Paid a/b testing Shopify apps, and choose an app that aligns with your budget and can grow with your store as it expands.
Support and Documentation: Check the documentation and customer support resources of the app. A well-supported a/b testing app that offers comprehensive documentation can help you implement and use it more effectively.
Integration Compatibity: Ensure that the a/b testing app you choose can seamlessly integrate with your existing apps and theme to avoid compatibility issues.
Trial Periods: Some a/b testing apps offer a free trial period that enables you to test the app's capabilities before purchasing a subscription.
Each Shopify store is different, and the best a/b testing app for your store will be one that aligns closely with your specific business requirements.
More Information on a/b testing Shopify Apps
Now let us jump in and check out these Top 10 a/b testing Shopify apps.
In this comprehensive guide, we've provided you with a complete collection of a/b testing Shopify apps that can help streamline your ecommerce journey. These a/b testing Shopify apps cover a wide spectrum of needs to take your store forward. From 96 outstanding apps, we've covered every facet of a/b testing, ensuring you have access to a vast range of tools to enhance your Shopify store.
However, choosing the perfect a/b testing app for your specific requirements is key. Consider your specific goals, read user reviews, and compare features to find the ideal match for your Shopify store. Our Shopify app comparison page simplifies this process by allowing you to create side-by-side comparisons for any a/b testing apps of your choice. ShopDigest guides you through the selection process, making it easier to find and install the perfect a/b testing app that aligns with your goals.
Shopify a/b testing App Installation
There are thousands of a/b testing Shopify apps with different installation instructions, integration complexities, and customization levels. Our team at ShopDigest is here to assist you every step of the way. Installing your chosen app is a breeze with our service, ensuring a seamless integration into your store's ecosystem.
What's included
- Safely install/uninstall Shopify app of your choice
- App integration with any theme as per specification
- Configurations & setup
- Assured support and guidance
- Get discount offers (not guaranteed)
What's not included
- Shopify app subscription cost
Frequently Asked Questions for a/b testing Shopify Apps
1. What are some of the top Shopify apps under the a/b testing category?
Here are some of the top Shopify apps under the a/b testing category:
- Visually A/B Testing & CRO
- Elevate A/B Testing Price Test
- ABsolutely: A/B Testing
- Intelligems: A/B Testing
- ABConvert: A/B Testing
- Shoplift ‑ CRO & A/B Testing
- GemX: CRO & A/B Testing
- Personizely: A/B Testing & CRO
Each of these apps offers unique features and functionalities tailored to boost your a/b testing efforts and optimize your store's performance. Explore these top choices and find the perfect fit for your business needs.
2. How do I install a a/b testing Shopify app?
3. Are there free apps available in the a/b testing category?
Yes, the a/b testing category offers a variety of free apps that can be integrated into your Shopify store at no cost. These free apps come with a range of basic features and functionalities to assist you in managing various aspects of your ecommerce business.
4. Are there any trial options available for paid apps in the a/b testing category?
5. How can I determine which a/b testing Shopify app is best for my store?
Determining the best a/b testing Shopify app for your store requires careful consideration of your business requirements and goals. To make an informed decision, we recommend visiting our App Comparison Page. There, you can easily add the apps of your choice and conduct a side-by-side comparison of their features, functionalities, pricing, and user reviews.
Some popular a/b testing Shopify apps are:
- Visually A/B Testing & CRO
- Elevate A/B Testing Price Test
- ABsolutely: A/B Testing
- Intelligems: A/B Testing
- ABConvert: A/B Testing
- Shoplift ‑ CRO & A/B Testing
- GemX: CRO & A/B Testing
- Personizely: A/B Testing & CRO
6. Can I use multiple a/b testing Shopify apps simultaneously?
7. How can I find the latest and trending Shopify apps in the a/b testing category?
To discover the latest and trending Shopify apps in the a/b testing category, visit:
Newly launched a/b testing Shopify appsMost popular a/b testing Shopify appsThese lists showcase recently added Shopify apps and those gaining popularity among users.
8. Are there any discounts or promotions available for a/b testing Shopify apps?
At times, app developers may offer special promotions or discounts. Keep an eye on the app details and the Shopify app store for any ongoing deals or exclusive offers.
Alternatively, contact our team if you're looking for discounts on a/b testing app pricing plans, we can help secure better deals on the a/b testing app exclusively for you.
*Disclaimer: Please note that ShopDigest doesn't guarantee discounts on the apps as any changes to the pricing plans are ultimately up to the discretion of the developer.Most Popular a/b testing Shopify Apps
In the most popular a/b testing Shopify apps section, we highlight apps that have captured the attention and trust of numerous entrepreneurs. With their impressive features and functionalities, they have become favorites in the a/b testing category. Explore the power of these highly sought-after apps and elevate your Shopify store to new heights.
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