Metashop: Instagram & Facebook Shopify App – Country Distribution & Geographic Footprint
(Updated September 2026) Track where MetaShop: Instagram & Facebook's merchants are concentrated worldwide on the Shopify App Store — country-level share of installs, 30-day movement, and an internationalisation trend chart that shows how its footprint has evolved over time. Boost sales with Facebook and Instagram shopping..
Metashop: Instagram & Facebook — Country Distribution of Shopify Installs
Where MetaShop: Instagram & Facebook's merchant base is concentrated worldwide — top 10 countries by share of the app's reviews, with status (Growing / Stable / Declining) and 30-day change. Sortable by share or change; switch to "Top Gained" to surface emerging markets.
| # | Country | Market Share | Change |
|---|---|---|---|
| 1 |  United States | 53.61% | 2.61 |
| 2 |  United Kingdom | 8.25% | 1.71 |
| 3 |  Canada | 4.81% | 0.83 |
| 4 |  Australia | 3.78% | 0.19 |
| 5 |  India | 3.09% | 0.89 |
| 6 |  Italy | 2.75% | 0.44 |
| 7 |  Germany | 2.41% | 0.38 |
| 8 |  France | 2.06% | 0.33 |
| 9 |  Spain | 1.72% | 0.67 |
| 10 |  South Africa | 1.37% | 0.22 |
Showing 1-10 out of 51
Key Insights:
- United States contributes 53.6% of MetaShop: Instagram & Facebook's installs — its largest single market (51 countries tracked in total).
- Top 3 markets (United States, United Kingdom, Canada) cover 66.7% of MetaShop: Instagram & Facebook's reviews — highly concentrated demand.
- United Kingdom is contracting fastest among the top 5 (-1.71pp) — worth investigating before assuming it's noise.
Metashop: Instagram & Facebook — Country Share Trajectory Over Time
Monthly country share trajectory for MetaShop: Instagram & Facebook across its top 5 markets over the past year — pick countries to plot, change date range, or switch sub-tabs to see absolute share or per-interval change.
Charts Data
| Country | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| United States | 51.03% | 52.05%1.02 | 51.00%1.05 | 54.27%3.27 | 53.73%0.54 | 56.18%2.45 |
| United Kingdom | 4.83% | 7.76%2.93 | 9.96%2.2 | 8.19%1.77 | 9.01%0.82 | 8.53%0.48 |
| Australia | 2.07% | 4.11%2.04 | 3.59%0.52 | 3.75%0.16 | 3.73%0.02 | 3.82%0.09 |
| Canada | 6.90% | 4.57%2.33 | 3.98%0.59 | 4.44%0.46 | 4.04%0.4 | 3.82%0.22 |
| India | 4.83% | 4.11%0.72 | 3.98%0.13 | 3.07%0.91 | 2.80%0.27 | 2.94%0.14 |
Key Insights:
- United States is MetaShop: Instagram & Facebook's largest market in this chart — share contracted from 66.1% to 56.2% over the charted period.
- United Kingdom is the strongest expander for MetaShop: Instagram & Facebook — share moved from 3.6% to 8.5% over the charted period.
- Across the 5 plotted countries, MetaShop: Instagram & Facebook expanded in 2 and contracted in 3.
Metashop: Instagram & Facebook — Where Its Merchant Base Lives
United States dominates MetaShop: Instagram & Facebook's install base on Shopify with 53.6% of all reviews — a single-region merchant base that effectively defines the app's product priorities. United Kingdom follows at 8.3%, with Canada at 4.8%. Together, the top 3 countries account for 66.7% of MetaShop: Instagram & Facebook's worldwide reviews on Shopify. Australia (3.8%) and India (3.1%) round out the top 5. United Kingdom is contracting fastest among the top 5 (-1.71pp) — worth checking whether it's a short-term swing or sustained churn from that region.
MetaShop: Instagram & Facebook's 53.6% concentration in United States typically pulls the roadmap toward that market's payment providers, tax rules, and shipping integrations — merchants in United States get the strongest experience, while merchants elsewhere should weigh regional fit (currency, language, regional integrations) more carefully than for region-agnostic alternatives.
Metashop: Instagram & Facebook — Internationalisation Trajectory
United States is MetaShop: Instagram & Facebook's largest market in this view — share contracted from 66.1% to 56.2% over the charted period. Across the top 5 countries plotted, MetaShop: Instagram & Facebook's share contracted in 3 and expanded in 2 — concentration is consolidating into fewer regions. United Kingdom is the strongest expander — moving from 3.6% to 8.5% of installs over the charted window.
MetaShop: Instagram & Facebook's -9.9pp contraction in United States alongside declines in 2 additional countries can reflect either a deliberate refocus on a core market or a localisation/competition gap — multi-country contractions often run alongside category-level rank pressure in those same regions.
Top Categories Metashop: Instagram & Facebook Ranks In on Shopify
- CategoryAds — MetaShop: Instagram & Facebook ranks #1 in this category — its leading position on Shopify.
- CategoryMarketplaces — MetaShop: Instagram & Facebook ranks #1 in this category — its leading position on Shopify.
- Keywordads — MetaShop: Instagram & Facebook ranks #1 in this keyword — its leading position on Shopify.
- Keywordconversion plus — MetaShop: Instagram & Facebook ranks #1 in this keyword — its leading position on Shopify.
- Keywordfacebook marketing — MetaShop: Instagram & Facebook ranks #1 in this keyword — its leading position on Shopify.
Metashop: Instagram & Facebook on Shopify — Geography FAQs
1. Where is MetaShop: Instagram & Facebook most popular on Shopify?
United States contributes the largest share of MetaShop: Instagram & Facebook's installs at 53.6% of all reviews. Adoption is heavily concentrated in this single market, followed by United Kingdom at 8.3% and Canada at 4.8%.
2. Which countries is MetaShop: Instagram & Facebook growing fastest in on Shopify?
United States is the fastest-growing market for MetaShop: Instagram & Facebook this month, gaining +2.61pp of country share. Switch the table sub-tab to "Top Gained" to see the full set of growing countries ordered by movement size.
3. How is MetaShop: Instagram & Facebook's country share calculated on Shopify?
Country share is computed as the percentage of MetaShop: Instagram & Facebook's total worldwide reviews originating from each country, used as a proxy for install distribution. Reviews are crawled weekly from the Shopify App Store; the figures here aggregate the lifetime review base by country.
4. In how many countries is MetaShop: Instagram & Facebook installed on Shopify?
MetaShop: Instagram & Facebook has reviews from 51 countries on the Shopify App Store. The table above shows the top 10 by share; paginate to see smaller markets, or sort by Change to surface ones gaining ground.
5. Is MetaShop: Instagram & Facebook a global Shopify app?
MetaShop: Instagram & Facebook's install base is heavily concentrated in United States (53.6% of reviews) — meaning the app's roadmap and integrations typically optimize for that market first. Merchants outside this region should sanity-check localization, currency support, and customer-service hours before adopting.
6. How often does MetaShop: Instagram & Facebook's geographic distribution update?
Country shares update weekly. MetaShop: Instagram & Facebook's footprint is currently consolidating into fewer markets — the date range filter on the trend chart lets you check whether the shift is recent or sustained.
