Happy Birthday Email By Uw Shopify App – Market Share & Install Footprint
(Updated October 2026) Track Happy Birthday Email by UW's estimated install share within every Shopify App Store group it appears in — categories, keywords, and collections — with current %, 30-day change, and Growing / Stable / Declining status. Send a birthday email with a discount to build loyalty and repeat purchases.
Happy Birthday Email By Uw — Market Share Across Shopify App Store Groups
Happy Birthday Email by UW's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
CategoryGiveaways and contests Marketing and conversion > Promotions > Giveaways and contests | 0.96%0.94 | Declining |
KeywordPost-entry emails | 0.06%7.87 | Declining |
CollectionWorks with Shopify POS | 0.02%0.02 | Declining |
Collectionthank-you-order-status-loyalty | 0.02%0.02 | Declining |
KeywordAnniversary | 0.02%0.52 | Declining |
CategoryAnalytics Store management > Operations > Analytics | 0.02%0.02 | Declining |
CategoryPromotions Marketing and conversion > Promotions | 0.01%0.01 | Declining |
CategoryOperations Store management > Operations | 0.01%0.01 | Declining |
Keywordbirthday | 0.01%0.56 | Declining |
CategoryStore management | 0.00%0.00 | Declining |
Showing 1-10 out of 11
Key Insights:
- Happy Birthday Email by UW captures 1.0% of installs in Giveaways and contests — its strongest position among the 10 Shopify groups shown (11 groups in total).
- Over the past 30 days, 10 lost share — net downward pressure.
- Post-entry emails saw the sharpest contraction (-7.87pp) — worth checking whether the dip is short-term or sustained.
Happy Birthday Email By Uw — Market Share Trend Across Top Groups
Monthly market share trajectory for Happy Birthday Email by UW across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Giveaways And Contests | 2.04% | 1.00%1.04 | 1.04%0.04 | 1.04% | 1.94%0.9 | 0.96%0.98 |
| Post-Entry Emails | — | — | — | — | 8.21% | 0.06%8.15 |
| Works With Shopify Pos | 0.05% | 0.02%0.03 | 0.02% | 0.02% | 0.05%0.03 | 0.02%0.03 |
| Thank-You-Order-Status-Loyalty | 0.05% | 0.02%0.03 | 0.02% | 0.02% | 0.05%0.03 | 0.02%0.03 |
| Anniversary | 3.22% | 3.87%0.65 | 1.76%2.11 | 0.36%1.4 | 0.46%0.1 | 0.02%0.44 |
Key Insights:
- Across the 5 plotted groups, Happy Birthday Email by UW expanded share in 0 and contracted in 5.
Top Categories Happy Birthday Email By Uw Ranks In on Shopify
- CategoryGiveaways and contests — Holds 1.0% market share in this category (-0.94pp this month) — slipping in this category.
- KeywordPost-entry emails — Holds 0.1% market share in this keyword (-7.87pp this month) — slipping in this keyword.
- CollectionWorks with Shopify POS — Holds 0.0% market share in this collection (-0.02pp this month) — slipping in this collection.
- Collectionthank-you-order-status-loyalty — Holds 0.0% market share in this collection (-0.02pp this month) — slipping in this collection.
- KeywordAnniversary — Holds 0.0% market share in this keyword (-0.52pp this month) — slipping in this keyword.
Happy Birthday Email By Uw on Shopify — Market Share FAQs
1. Where does Happy Birthday Email by UW have the most market share on Shopify?
Happy Birthday Email by UW captures the largest share of installs in Giveaways and contests — 1.0% of the group's tracked install base, followed by 0.1% in Post-entry emails and 0.0% in Works with Shopify POS. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Happy Birthday Email by UW gaining or losing share in?
Happy Birthday Email by UW is contracting in more groups than it's expanding. Post-entry emails saw the sharpest dip this month — switch to "Market Share Changes" to see the full distribution and check whether the contractions cluster around a shared theme.
3. How is Happy Birthday Email by UW's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. In how many Shopify groups does Happy Birthday Email by UW hold market share?
Happy Birthday Email by UW appears in 11 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
5. How often does Happy Birthday Email by UW's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Happy Birthday Email by UW is currently losing share in more groups than it's gaining — the trend chart's date range filter lets you check whether the slide started recently or has been ongoing.
