Vyrill has rolled out an In-Video Search app for Shopify users to deliver on three important key point indicators- page engagement, revenue growth and customer acquisition. With the help of this app, customer video reviews can be captured at scale and Shopify merchants will be able to publish videos to their stores.
The new In-Video Search app will enable business owners to curate user-generated video content (UGVC) and promote it on their product pages, besides influencer and branded videos. With an in-video search and filter bar, customers can search “inside” these videos and get what they are looking for. Shoppers can also make wise purchase decision by hearing reviewers talk about product.
Understand Video Content And Relevance
Ajay Bam, CEO of Vyrill said, “Vyrill is the ‘Google’ for in-video search, allowing brands to understand what’s being said inside each video, by whom, and their level of relevance and influence. We analyze and make sense of massive amounts of video data on multiple platforms in multiple languages. The results allow merchants to use relevant, authentic, and brand-safe video content to make the entire shopping experience more personal and engaging. Our video intelligence helps merchants optimize the best video content to drive higher conversion on product pages.”
Vyrill allows us to find and license videos on YouTube and TikTok, capture new video reviews, and analyze all of our video content to improve our video strategy.
Yolanda Owens, CEO, iwi fresh
Higher Conversion Rates And Revenue
Yolanda Owens, CEO of iwi fresh, a skincare brand on Shopify, commented, “Our consumers connect with us through authentic videos. Vyrill allows us to find and license videos on YouTube and TikTok, capture new video reviews, and analyze all of our video content to improve our video strategy. By adding more relevant customer and branded videos to our website, we’ve increased our conversion rates and revenue. You can’t put a price tag on this level of engagement.”
Orion Brown, CEO and founder of BlackTravelBox, travel hair and skin care essentials brand said that Vyrill allows them to give their shoppers a better experience.
“Since we have many brand videos and customer-generated videos, being able to align all this content to our products is invaluable. Digging through hours of content to find the meaningful nuggets and subject matter people care about is insanely time-consuming. Vyrill automatically gives us an in-depth understanding of what’s being captured in this rich video data so we can give our customers a better, relevant experience,” he said.
30-Day Free Trial
Vyrill claims that its customers have witnessed a 2X to 5X jump in page engagement and up to 38 percent higher conversion rates. Vyrill In-Video Search is available on Shopify App store. A 30-day free trial is available for Shopify merchants. If they sign up by December 31, 2022, they can also avail 25 percent discount for the first year.
