Sagacity Solutions Ltd, a leading data solutions expert has launched the latest embedded data cleansing tool for data related to customers data within Shopify systems. The tool has been developed in partnership with software developers Flores.nl and Sagacity. The app is now available on Microsoft AppSource and shortly, users can also find it on the Shopify App Store.
With automatic cleansing, Datawise boosts the accuracy, completeness and quality of marketing data. Its cleansing capabilities just take an hour to successfully remove customer data from within a source system.
Working on Datawise gave us not only the opportunity to build cool and nifty technology but to also use this technology and our long-standing experience to add value for our customers. The partnership with Sagacity has created one fantastic team working to deliver the best data solutions for our customers. It has been a great experience, and it is now time to give our customers that experience as well.
Victor Heijke, Managing Director, Flores.nl
How it Works
With Datawise, there is no requirement to extract data from source systems in order to cleanse and then import back for data updates. Thus, Datawise saves both time and energy. It even eliminates the chances of errors that might occur due to the process of manual data extraction, cleansing, and import. The data cleansing solutions of Sagacity utilise leading data quality files such as The Bereavement Register, GAS and GASR, to identify individuals who have moved home or are no more. For those who have shifted, it finds new addresses.
After it has been activated, Datawise smoothly integrates with CRM system. Some of its benefits are streamlined data management, enhanced decision-making, efficient system performance and data protection compliance.
Automatic Data Clensing
With the help of advanced cleansing techniques and algorithms, data automatically gets cleansed and updated on a monthly basis. This helps in refining data accuracy and quality, thus making sure that there is a consistent and reliable supply of information for sales and marketing purposes. Complying with data protection regulations, data is handled with utmost care and security, thus ensuring no breach of the privacy of customer information.
By eliminating inconsistencies and errors, the tool improves the quality of data. This helps marketing departments to make wise use of this data for informed business decisions. It also prevents the marketing department from contacting customers who have passed away or moved to a different location, thus saving the brand from reputational damage.
“Over a couple of whiskeys, we stumbled upon a shared desire to assist organisations to ensure the data they use is accurate and fit for purpose. This casual conversation laid the foundation for a successful partnership, and we are delighted to have launched Datawise, providing businesses with a tool they need to succeed in an ever-evolving marketing landscape,” explained Chris Turner, Business Development Director at Sagacity.
“Working on Datawise gave us not only the opportunity to build cool and nifty technology but to also use this technology and our long-standing experience to add value for our customers. The partnership with Sagacity has created one fantastic team working to deliver the best data solutions for our customers. It has been a great experience, and it is now time to give our customers that experience as well,” added Victor Heijke, Managing Director at Flores.nl.
About Sagacity
Sagacity is a data solutions company focused on helping organisations solve complex business problems. With the efficient combination of data solutions and delivery capabilities, Sagacity has clients across the energy, water, telecoms, housing and financial services.
“Founded in 2005, we are a customer-centric business with a World Class +82 Net Promoter Score. We believe data should be at the heart of every company,” the company mentions on its LinkedIn profile.
“As a leading data insights consultancy, we believe that data should be at the heart of every successful business strategy. Our mission is to help organisations harness the power of data to drive growth, improve performance, and achieve their goals. Our team of experts use cutting-edge technology and innovative techniques to turn complex data into understandable, actionable insights. Whether your goal is to increase sales, optimise operations, or gain a competitive advantage, we have the expertise to take you there,” states its official website.
Sagacity has been co-founded by Anita Dougall, Chief Executive Officer, Harry Dougal, Chief Financial Officer and Malka Townshend, Chief Operating Officer.