Data forms an important part of business. To better understand consumers, optimising operations and staying ahead of competitors, store owners should make data-informed decisions. ShopifyQL Notebooks is a useful tool for analysing and exploring data. It helps merchants to realise the power of data storytelling and integrate the same into their business.
ShopifyQL Notebooks is a dedicated space where merchants can access store data and make well-informed business decisions with the help of rich data stories. ShopifyQL Notebooks enables merchants to bring metrics together from different business domains such as products, orders, inventory and more. This in turn, helps store owners to explore, visualise and analyse data in a better way besides identifying new opportunities and creating path to success. Merchants can get this done without the help of data scientists or expensive business intelligence software.
How ShopifyQL Notebooks Works?
With inbuilt commerce syntax, ShopifyQL guides the path to data exploration. Merchants can write queries to easily get access to data and then add business context with the help of images or text. All this can be done within a single interface. ShopifyQL Notebooks has pre-loaded ShopifyQL, an intelligent query language built especially for commerce. What does this mean? Well, this means merchants now have access to simple data which can be used for analytical purposes and is available through data query language which is commerce friendly.
Even non-technical users can make use of the data as ShopifyQL simplifies the process. Here’s how:
- It creates visualisations straight from the query. There’s no need to modify data.
- It also refers to popular commerce terms such as “during” and “compared to” while querying data.
- It allows access to data specifically made for commerce exploration without the need to connect various sources.
Data to Make Right Decision
Announcing the availability of ShopifyQL Notebooks, Shopify President Harley Finkelstein emphasised the importance of data saying that it forms the centrepiece of decision-making in business. He wrote that the new product would help merchants to make wise use of data.
Data is the centrepiece of business decision-making, and ShopifyQL Notebooks will make it simpler and faster for our merchants to generate insights from data.
— Harley Finkelstein (@harleyf) November 9, 2022
So excited this product is now available to @ShopifyPlus merchants. https://t.co/pj4vQt7whV
“Data is the centrepiece of business decision-making, and ShopifyQL Notebooks will make it simpler and faster for our merchants to generate insights from data. So excited this product is now available to @ShopifyPlus merchants,” he wrote on Twitter.
The official Twitter account of Shopify Plus also tweeted about the same. “đ Making data-informed decisionsđ Relying on data scientists to prep reports Good news: you donât have to. Full access to ShopifyQL Notebooks is here. ShopifyQL Notebooks lets you visualize and analyze shop data with assisted query writing for non-coders,” the tweet read.
In another tweet, it wrote, “You can: Access all your data in one place by combining data from multiple domains. Use templates to get started quickly with common questions. Get answers fast with an intuitive query editor that autofills suggestions as you type”.
Features of ShopifyQL Notebooks
1. Ready-to-use Templates
Pre-built query templates make ShopifyQL Notebooks easy to use. Merchants can simply add them directly to the notebook and even customise with a single click. With each new dataset, templates are updates, thus allowing merchants to take full advantage of the available data.
2. Assisted Query Writing
Merchants get automatic suggestions as they write queries, thus helping them complete the sentence faster.
3. Clean datasets
Each business has different data needs. Hence, that’s why ShopifyQL Notebooks has pre-computed datasets that are daily updated and readily available at level merchants need for the analysis. For example, merchants can check overall conversion funnel for the product and then focus on the particular stage that is most important for the business.
4. Powerful Data Storytelling
ShopifyQL Notebooks allows merchants to connect and use data from various business domains. This provides a comprehensive approach to a particular business situation. For example: Merchants looking to analyse the impact of recent promotional campaign on your business can make effective use of ShopifyQL Notebooks. They can combine sales, order, product conversion and other useful data in a single interface and then add content along with images, text, links and present it to their stakeholders.
Notebooks help merchants to simplify production of data stories that needs to be told regularly such as monthly business reviews, weekly status updates, success rate of latest campaign and investigation into anomalies.
ShopifyQL Notebooks also allows merchants to select a particular template for each of the report and let stakeholders make simple changes like data ranges. There’s no need to export data to make an impressive presentation as both graphical and tabular data are easily available.
ShopifyQL Notebooks is available free of cost to all Shopify Plus merchants. It can be downloaded in the Shopify App Store.
What is Shopify Plus?
Launched in 2014, Shopify Plus is actually an extension of the original offering. It offers myriad choices and better control regarding the stories and websites. Besides all the standard Shopify features, it has additional resources that are meant to assist merchants and help them boost revenue and sales. However, Shopify Plus has complex pricing system as compared to Shopify.
ALSO READ: Shopify vs Shopify Plus. Which is Better?
Shopify Plus also supports additional application programming interface (API) calls that enable you to integrate with custom apps. One also get access to advanced apps that are particularly made for high-growth business. Along with additional integrations and permissions, merchants can also make use of Shopify POS Pro, Merchant Success Program, Shopify Plus Partner Program and a Shopify Plus Community on Facebook.
