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Eastside®
Established in 2012 with offices in London, Dubai and New York, Eastside is one of the world’s most trusted and experienced Shopify Plus Partners, creating beautiful, intuitive online stores, results-driven marketing strategies and best-in-class applications.
F1 Authentics: Bespoke Shopify Plus Build & Marketing
This official Formula 1® memorabilia platform was looking to rebuild their store and realise their commercial potential. Through a bespoke Shopify Plus build, SEO, CRM, paid search and paid social, we resolved fragmentation and delivered a connected digital presence built for scale. The result: 44% YoY revenue growth, 66% increase from paid channels, and 60% improvement in Paid Social ROAS.
Gold Collagen: Magento to Shopify Plus Migration and Build
Gold Collagen, a premium collagen supplement brand, needed to migrate from a limiting Magento 2 platform to Shopify Plus while managing 15+ international markets. Eastside delivered a fully bespoke build with multi-market setup, advanced subscription and bundling via Recharge, and custom SAP ERP integration. Post-launch organic performance: 79% increase in users, 124% rise in new users, and a 40%
REN: Bespoke Shopify Plus Build
REN Skincare is all about ethics and simple products, so it was essential that the website provided a clear and natural experience. Stripping back the members sign up section on the homepage was important for ease of use - making it easy for customers increased the chance of data capture and cleaned up the homepage. The navigation was also simplified to allow customers to browse intuitively.
Desert Steel: Shopify Plus Redesign & Development & Ongoing Marketing
Desert Steel partnered with Eastside to rebuild their Shopify store and overhaul their digital marketing for scale. Through a full website redesign and development, full-funnel marketing audit, SEO, CRM strategy and paid media execution, we delivered a measurable improvement in performance, driving 62% year-on-year growth in marketing-driven revenue, followed by a further 25% increase in year two.
Lazy Oaf: Magento to Shopify Plus Migration and Build
Lazy Oaf’s store was on Magento but for a number of reasons the decision was made to move away from this platform. After considering other ecommerce providers, it was clear that Shopify Plus was the perfect solution. Lazy Oaf then decided to work with Eastside Co - we were best placed to design and build the site, as well as being experienced practitioners when it came to migrations from Magento.
Tropic Skincare: Marketing Strategy
The initial challenge was to launch fast-moving campaign-based activity while building out a sustainable account structure: to drive consistent revenue as well as focusing on new launch activity. The account has been stratospherically successful through peak trading: every £1 spent on social media advertising yielded over £116 in revenue. We have seen excellent conversion volume throughout.