(Updated October 2026) Track Abandoned Cart Email Marketing's estimated install share within every Shopify App Store group it appears in — categories, keywords, and collections — with current %, 30-day change, and Growing / Stable / Declining status. Email marketing & abandoned checkout recovery. Pay-As-You-Send.
Abandoned Cart Email Marketing's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
Keywordabandoned cart email | 85.18%3.39 | Growing |
Keywordabandoned cart | 58.66%1.09 | Growing |
Keywordabandoned checkout | 26.60%8.19 | Declining |
KeywordEmail reminders | 11.23%3.90 | Growing |
KeywordWeb push notifications | 6.27%0.93 | Declining |
KeywordCustomizable widgets | 5.15%8.00 | Declining |
KeywordCart emails | 5.05%0.26 | Declining |
KeywordCustom discount codes | 5.04%6.42 | Declining |
KeywordOpt-in pop-ups | 4.91%5.31 | Declining |
KeywordExit pop-ups | 4.11%3.61 | Declining |
Key Insights:
Monthly market share trajectory for Abandoned Cart Email Marketing across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
| Category / Keyword | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Abandoned Cart Email | 14.33% | 75.35%61.02 | 76.72%1.37 | 77.85%1.13 | 86.69%8.84 | 85.18%1.51 |
| Abandoned Cart | 44.44% | 45.31%0.87 | 39.76%5.55 | 47.54%7.78 | 71.03%23.49 | 58.66%12.37 |
| Abandoned Checkout | 11.28% | 11.47%0.19 | 26.80%15.33 | 30.61%3.81 | 32.56%1.95 | 26.60%5.96 |
| Email Reminders | 6.33% | 12.22%5.89 | 6.06%6.16 | 6.79%0.73 | 13.66%6.87 | 11.23%2.43 |
| Web Push Notifications | 5.85% | 5.56%0.29 | 3.69%1.87 | 6.07%2.38 | 6.55%0.48 | 6.27%0.28 |
Key Insights:
Abandoned Cart Email Marketing captures the largest share of installs in abandoned cart email — 85.2% of the group's tracked install base, followed by 58.7% in abandoned cart and 26.6% in abandoned checkout. Sort the table by Share to see the full ordered list.
Abandoned Cart Email Marketing is contracting in more groups than it's expanding. abandoned checkout saw the sharpest dip this month — switch to "Market Share Changes" to see the full distribution and check whether the contractions cluster around a shared theme.
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
Abandoned Cart Email Marketing appears in 57 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
Share figures are recomputed weekly from the latest review data. Abandoned Cart Email Marketing is currently losing share in more groups than it's gaining — the trend chart's date range filter lets you check whether the slide started recently or has been ongoing.
Rankings and trends across every Shopify app, category, and keyword.