Ugc Shopify Apps – Market Share Breakdown
(Updated October 2026) See which ugc Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Ugc Shopify Apps — Full Market Share Table
All tracked ugc Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Instafeed ‑ Instagram Feed | 57.27% | 46.59 | Climbing |
| 2 |  Moast Shoppable Video & UGC | 21.30% | 12.86 | Climbing |
| 3 |  Judge.me Product Reviews App | 12.75% | 6.09 | Climbing |
| 4 |  Reelfy Shoppable Videos & UGC | 6.04% | 6.04 | Climbing |
| 5 |  Videoselz Shoppable Video UGC | 0.73% | 0.57 | Climbing |
| 6 |  Spark — UGC Video Carousel | 0.72% | 0.14 | Climbing |
| 7 |  Tolstoy: Shoppable Video & UGC | 0.67% | 0.40 | Climbing |
| 8 |  GSC Instagram Feed, Instafeed | 0.21% | 0.13 | Climbing |
| 9 |  Video Slider: Shoppable Videos | 0.12% | 0.00 | Climbing |
| 10 |  PlayShorts Shoppable Video UGC | 0.05% | 0.03 | Climbing |
Showing 1-10 out of 24
Key Insights:
- Instafeed ‑ Instagram Feed holds 57.3% share of ugc app installs — 36.0pp ahead of Moast Shoppable Video & UGC (21.3%).
- Top 3 apps (Instafeed ‑ Instagram Feed, Moast Shoppable Video & UGC, Judge.me Product Reviews App) account for 91.3% of all ugc install share — a competitive market.
- Instafeed ‑ Instagram Feed is gaining share fastest this month (+46.59pp) — the largest single gainer among the top ugc apps by share.
Ugc Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 ugc Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Instafeed ‑ Instagram Feed | 21.8%11.12 | 22.0%0.21 | 21.6%0.4 | 21.4%0.15 | 14.5%6.91 | 57.3%42.74 |
| Moast Shoppable Video & UGC | 7.1%0.78 | 7.9%0.87 | 7.5%0.44 | 7.3%0.2 | 8.0%0.74 | 21.3%13.26 |
| Judge.me Product Reviews App | 4.5%91.48 | 2.5%2.06 | 2.6%0.15 | 5.6%2.99 | 6.9%1.33 | 12.8%5.83 |
| Reelfy Shoppable Videos & UGC | — | — | — | — | 0.4% | 6.0%5.66 |
| Videoselz Shoppable Video UGC | 0.1%0.05 | 0.1%0.01 | 0.3%0.21 | 0.3%0.03 | 0.1%0.14 | 0.7%0.61 |
Key Insights:
- Instafeed ‑ Instagram Feed's share expanded from 3.7% → 57.3% over the charted period.
- Of the top 5 tracked ugc apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Ugc Shopify Apps by Country
Per-country market share rankings for ugc Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | |||
| 4 | | | | | |
| 5 | | | | | |
Key Insights:
- Instafeed ‑ Instagram Feed leads ugc apps in all 4 tracked markets — United States, India, China, United Kingdom.
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Top 5 Apps in Ugc
- Moast Shoppable Video & UGC — Leads ugc apps with 21.3% install share, rated 5.0★ — gaining share this month.
- Instafeed ‑ Instagram Feed — Holds 57.3% of ugc app install share, rated 4.9★ — gaining share this month.
- Reelfy Shoppable Videos & UGC — Holds 6.0% of ugc app install share, rated 4.8★ — gaining share this month.
- Videoselz Shoppable Video UGC — Holds 0.7% of ugc app install share, rated 5.0★ — gaining share this month.
- Spark — UGC Video Carousel — Holds 0.7% of ugc app install share, rated 4.8★ — gaining share this month.
Ugc Shopify Apps — Frequently Asked Questions
1. Which ugc app has the highest market share on Shopify?
Instafeed ‑ Instagram Feed currently holds the highest market share for ugc apps at 57.3%, but the category is competitive — Moast Shoppable Video & UGC is close behind at 21.3%. The right choice depends on your specific store needs.
2. How is market share calculated for ugc Shopify apps?
For ugc (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which ugc apps are gaining market share on Shopify?
Instafeed ‑ Instagram Feed is gaining ugc app market share fastest this month, up +46.59pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which countries drive the most ugc Shopify app installs?
United States drives the largest share of ugc app installs at 29.3%, followed by India at 12.2% and Australia at 7.7%. Use the country picker on the third card to compare market leaders by country.
5. How many ugc apps does ShopDigest track on Shopify?
ShopDigest tracks 96 ugc apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
6. Why does the highest-share ugc app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under ugc (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For ugc, Instafeed ‑ Instagram Feed leads on share; see the rankings tab for who currently holds #1 position.
