Subscriptions Shopify Apps – Market Share Breakdown
(Updated October 2026) See which subscriptions Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Subscriptions Shopify Apps — Full Market Share Table
All tracked subscriptions Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Appstle℠ Subscriptions App | 83.61% | 1.36 | Climbing |
| 2 |  Kaching Subscriptions App | 6.87% | 3.20 | Declining |
| 3 |  Shopify Subscriptions | 4.89% | 1.82 | Climbing |
| 4 |  Seal Subscriptions App | 2.68% | 0.08 | Declining |
| 5 |  Loop Subscriptions App | 1.08% | 0.14 | Climbing |
| 6 |  Supr Bundle & Subscription App | 0.31% | 0.07 | Climbing |
| 7 |  Recharge Subscriptions App | 0.25% | 0.16 | Declining |
| 8 |  Subi Subscriptions App | 0.15% | 0.06 | Climbing |
| 9 |  Appstle℠ Memberships | 0.04% | 0.00 | Declining |
| 10 |  Joy Subscriptions App | 0.04% | 0.00 | Declining |
Showing 1-10 out of 23
Key Insights:
- Appstle℠ Subscriptions App holds 83.6% share of subscriptions app installs — 76.7pp ahead of Kaching Subscriptions App (6.9%).
- Top 3 apps (Appstle℠ Subscriptions App, Kaching Subscriptions App, Shopify Subscriptions) account for 95.4% of all subscriptions install share — a concentrated market.
- Shopify Subscriptions is gaining share fastest this month (+1.82pp) — the largest single gainer among the top subscriptions apps by share.
- Kaching Subscriptions App is losing share fastest (-3.20pp) — could indicate a churning user base or a stronger challenger gaining ground.
Subscriptions Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 subscriptions Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Appstle℠ Subscriptions App | 79.7%1.62 | 79.6%0.12 | 80.2%0.62 | 80.7%0.46 | 82.1%1.39 | 83.6%1.47 |
| Kaching Subscriptions App | 3.1%2.28 | 5.4%2.3 | 5.6%0.21 | 9.5%3.85 | 10.1%0.63 | 6.9%3.21 |
| Shopify Subscriptions | 3.1%1.17 | 1.8%1.33 | 1.7%0.12 | 1.7%0.01 | 3.0%1.36 | 4.9%1.87 |
| Seal Subscriptions App | 12.4%0.45 | 11.6%0.85 | 11.0%0.55 | 6.7%4.34 | 2.8%3.9 | 2.7%0.07 |
| Loop Subscriptions App | 0.5%0.04 | 0.6%0.03 | 0.6%0.01 | 0.6%0.04 | 1.0%0.42 | 1.1%0.04 |
Key Insights:
- Appstle℠ Subscriptions App's share expanded from 74.0% → 83.6% over the charted period.
- Of the top 5 tracked subscriptions apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Subscriptions Shopify Apps by Country
Per-country market share rankings for subscriptions Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | |||||
| 2 | | | | | |
| 3 | | |  | | |
| 4 | | | | | |
| 5 | | | | | |
Key Insights:
- Appstle℠ Subscriptions App leads subscriptions apps in all 4 tracked markets — United States, India, China, United Kingdom.
⚠️ Data issue or feedback?
Reach out to us at [email protected].
Top 5 Apps in Subscriptions
- Appstle℠ Subscriptions App — Leads subscriptions apps with 83.6% install share, rated 5.0★ — gaining share this month.
- Shopify Subscriptions — Holds 4.9% of subscriptions app install share, rated 3.7★ — gaining share this month.
- Kaching Subscriptions App — Holds 6.9% of subscriptions app install share, rated 5.0★ — losing share this month.
- Loop Subscriptions App — Holds 1.1% of subscriptions app install share, rated 5.0★ — gaining share this month.
- Seal Subscriptions App — Holds 2.7% of subscriptions app install share, rated 4.9★ — losing share this month.
Subscriptions Shopify Apps — Frequently Asked Questions
1. Which subscriptions app has the highest market share on Shopify?
Appstle℠ Subscriptions App dominates the subscriptions category on Shopify with 83.6% of installs — 76.7pp ahead of Kaching Subscriptions App. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for subscriptions Shopify apps?
For subscriptions (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which subscriptions apps are gaining market share on Shopify?
Shopify Subscriptions is gaining subscriptions app market share fastest this month, up +1.82pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which subscriptions apps are losing market share on Shopify?
Kaching Subscriptions App has lost the most market share this month among subscriptions apps (-3.20pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most subscriptions Shopify app installs?
United States drives the largest share of subscriptions app installs at 52.1%, followed by United Kingdom at 12.0% and Australia at 7.8%. Use the country picker on the third card to compare market leaders by country.
6. How many subscriptions apps does ShopDigest track on Shopify?
ShopDigest tracks 96 subscriptions apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
