Schema Markup Shopify Apps – Market Share Breakdown
(Updated September 2026) See which schema markup Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Schema Markup Shopify Apps — Full Market Share Table
All tracked schema markup Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Schema Plus ‑ AI & SEO JSON‑LD | 48.84% | 17.06 | Climbing |
| 2 |  SearchPie: SEO, Speed & Schema | 24.84% | 13.41 | Climbing |
| 3 |  Webrex: AI SEO, Schema JSON‑LD | 16.40% | 31.83 | Declining |
| 4 |  Google Reviews by Reputon | 4.97% | 1.87 | Declining |
| 5 |  Auto Blogs Agent AI Blog Posts | 2.31% | 1.28 | Climbing |
| 6 |  autoSchema | Google SEO Schema | 1.49% | 1.13 | Climbing |
| 7 |  Schema Markup Snippets by Nabu | 0.58% | 0.48 | Climbing |
| 8 |  InstaIndex: IndexNow & AI SEO | 0.23% | 0.20 | Climbing |
| 9 |  MetaMaster: AI SEO Optimizer | 0.13% | 0.10 | Climbing |
| 10 |  GP JSON‑LD Schema & AI SEO | 0.05% | 0.03 | Declining |
Showing 1-10 out of 24
Key Insights:
- Schema Plus ‑ AI & SEO JSON‑LD holds 48.8% share of schema markup app installs — 24.0pp ahead of SearchPie: SEO, Speed & Schema (24.8%).
- Top 3 apps (Schema Plus ‑ AI & SEO JSON‑LD, SearchPie: SEO, Speed & Schema, Webrex: AI SEO, Schema JSON‑LD) account for 90.1% of all schema markup install share — a fragmented market.
- Schema Plus ‑ AI & SEO JSON‑LD is gaining share fastest this month (+17.06pp) — the largest single gainer among the top schema markup apps by share.
- Webrex: AI SEO, Schema JSON‑LD is losing share fastest (-31.83pp) — could indicate a churning user base or a stronger challenger gaining ground.
Schema Markup Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 schema markup Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| SearchPie: SEO, Speed & Schema | — | — | 11.5% | 24.1%12.59 | 28.6%4.49 | 63.4%34.77 |
| Google Reviews by Reputon | — | — | 6.9% | 5.0%1.86 | 30.1%25.1 | 27.4%2.71 |
| Schema Markup Snippets by Nabu | — | — | 0.1% | 0.6%0.49 | 2.0%1.45 | 3.2%1.18 |
| autoSchema | Google SEO Schema | — | — | 0.4% | 1.5%1.13 | 4.9%3.38 | 2.7%2.17 |
| Webrex: AI SEO, Schema JSON‑LD | — | — | 48.1% | 16.3%31.89 | 31.0%14.75 | 1.4%29.65 |
Key Insights:
- SearchPie: SEO, Speed & Schema's share expanded from 11.5% → 63.4% over the charted period.
- Of the top 5 tracked schema markup apps, 4 grew share and 1 lost share — leader is widening the gap.
Top Schema Markup Shopify Apps by Country
Per-country market share rankings for schema markup Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | | | | |
| 5 | | | | | |
Key Insights:
- Schema Plus ‑ AI & SEO JSON‑LD leads schema markup apps in 2 of 4 tracked markets (United States, United Kingdom).
- Schema Plus ‑ AI & SEO JSON‑LD leads worldwide, but 2 of 4 tracked markets crown a different leader — SearchPie: SEO, Speed & Schema in India, Webrex: AI SEO, Schema JSON‑LD in China.
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Top 5 Apps in Schema Markup
- Schema Markup Snippets by Nabu — Leads schema markup apps with 3.2% install share, rated 5.0★ — gaining share this month.
- SearchPie: SEO, Speed & Schema — Holds 63.4% of schema markup app install share, rated 4.9★ — gaining share this month.
- autoSchema | Google SEO Schema — Holds 2.7% of schema markup app install share, rated 5.0★ — losing share this month.
- SA SEO JSON‑LD Schema markup — Holds 0.1% of schema markup app install share, rated 5.0★ — gaining share this month.
- Google Reviews by Reputon — Holds 27.4% of schema markup app install share, rated 4.9★ — losing share this month.
Schema Markup Shopify Apps — Frequently Asked Questions
1. Which schema markup app has the highest market share on Shopify?
Schema Plus ‑ AI & SEO JSON‑LD ranks #1 by share among schema markup apps at 48.8%, but the market is fragmented — multiple apps capture meaningful share. Compare the top 5 on features and pricing before deciding.
2. How is market share calculated for schema markup Shopify apps?
For schema markup (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which schema markup apps are gaining market share on Shopify?
Schema Plus ‑ AI & SEO JSON‑LD is gaining schema markup app market share fastest this month, up +17.06pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which schema markup apps are losing market share on Shopify?
Webrex: AI SEO, Schema JSON‑LD has lost the most market share this month among schema markup apps (-31.83pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most schema markup Shopify app installs?
United States drives the largest share of schema markup app installs at 34.4%, followed by United Kingdom at 9.9% and Australia at 6.7%. Use the country picker on the third card to compare market leaders by country.
6. How many schema markup apps does ShopDigest track on Shopify?
ShopDigest tracks 96 schema markup apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share schema markup app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under schema markup (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For schema markup, Schema Plus ‑ AI & SEO JSON‑LD leads on share; see the rankings tab for who currently holds #1 position.
