Referrals Shopify Apps – Market Share Breakdown
(Updated October 2026) See which referrals Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Referrals Shopify Apps — Full Market Share Table
All tracked referrals Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Affiliate Marketing ReferrLy | 41.93% | 3.03 | Declining |
| 2 |  UpPromote Affiliate Marketing | 18.35% | 1.98 | Declining |
| 3 |  Appstle Loyalty Program Reward | 15.46% | 8.97 | Climbing |
| 4 |  Judge.me Product Reviews App | 10.80% | 3.46 | Declining |
| 5 |  Referral Program ‑ Shopjar | 4.57% | 1.09 | Climbing |
| 6 |  CWILL Loyalty & Referrals | 2.16% | 1.48 | Declining |
| 7 |  BON Loyalty Program & Rewards | 1.32% | 0.11 | Declining |
| 8 |  BixGrow Affiliate Marketing | 1.28% | 0.03 | Declining |
| 9 |  Appstle℠ Subscriptions App | 1.24% | 1.24 | Climbing |
| 10 |  Casa Loyalty Points & Rewards | 0.94% | 0.10 | Declining |
Showing 1-10 out of 23
Key Insights:
- Affiliate Marketing ReferrLy holds 41.9% share of referrals app installs — 23.6pp ahead of UpPromote Affiliate Marketing (18.3%).
- Top 3 apps (Affiliate Marketing ReferrLy, UpPromote Affiliate Marketing, Appstle Loyalty Program Reward) account for 75.7% of all referrals install share — a competitive market.
- Appstle Loyalty Program Reward is gaining share fastest this month (+8.97pp) — the largest single gainer among the top referrals apps by share.
- Judge.me Product Reviews App is losing share fastest (-3.46pp) — could indicate a churning user base or a stronger challenger gaining ground.
Referrals Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 referrals Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Affiliate Marketing ReferrLy | 32.8%16.6 | 20.3%12.51 | 33.8%13.48 | 45.0%11.14 | 42.1%2.87 | 36.4%5.71 |
 Smile: Loyalty Program Rewards | 20.6%12.81 | 9.8%10.84 | 0.3%9.48 | 0.7%0.4 | 1.2%0.46 | 28.0%26.86 |
| Appstle Loyalty Program Reward | 2.4%1.4 | 2.4% | 10.5%8.13 | 6.5%4.02 | 16.1%9.56 | 9.8%6.25 |
| Judge.me Product Reviews App | 4.3%3.31 | 9.1%4.78 | 8.3%0.75 | 14.0%5.66 | 10.8%3.17 | 9.3%1.51 |
| UpPromote Affiliate Marketing | 25.0%17.76 | 9.4%15.61 | 36.2%26.82 | 20.2%16.01 | 18.4%1.78 | 7.7%10.7 |
Key Insights:
- Affiliate Marketing ReferrLy's share expanded from 30.0% → 36.4% over the charted period.
- Of the top 5 tracked referrals apps, 3 grew share and 2 lost share — leader is widening the gap.
Top Referrals Shopify Apps by Country
Per-country market share rankings for referrals Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | | |||
| 5 | | | | | |
Key Insights:
- Affiliate Marketing ReferrLy leads referrals apps in 3 of 4 tracked markets (United States, India, United Kingdom).
- Affiliate Marketing ReferrLy leads worldwide, but China bucks the trend — UpPromote Affiliate Marketing leads there.
⚠️ Data issue or feedback?
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Top 5 Apps in Referrals
- Affiliate Marketing ReferrLy — Leads referrals apps with 36.4% install share, rated 5.0★ — losing share this month.
- Referral Program ‑ Shopjar — Holds 3.9% of referrals app install share, rated 4.9★ — gaining share this month.
- Smile: Loyalty Program Rewards — Holds 28.0% of referrals app install share, rated 4.9★ — gaining share this month.
- CWILL Loyalty & Referrals — Holds 0.9% of referrals app install share, rated 4.9★ — losing share this month.
- Appstle Loyalty Program Reward — Holds 9.8% of referrals app install share, rated 5.0★ — gaining share this month.
Referrals Shopify Apps — Frequently Asked Questions
1. Which referrals app has the highest market share on Shopify?
Affiliate Marketing ReferrLy currently holds the highest market share for referrals apps at 41.9%, but the category is competitive — UpPromote Affiliate Marketing is close behind at 18.3%. The right choice depends on your specific store needs.
2. How is market share calculated for referrals Shopify apps?
For referrals (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which referrals apps are gaining market share on Shopify?
Appstle Loyalty Program Reward is gaining referrals app market share fastest this month, up +8.97pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which referrals apps are losing market share on Shopify?
Judge.me Product Reviews App has lost the most market share this month among referrals apps (-3.46pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most referrals Shopify app installs?
United States drives the largest share of referrals app installs at 41.9%, followed by United Kingdom at 10.4% and Canada at 5.6%. Use the country picker on the third card to compare market leaders by country.
6. How many referrals apps does ShopDigest track on Shopify?
ShopDigest tracks 96 referrals apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
