Multi-Level Marketing Shopify Apps – Market Share Breakdown
(Updated September 2026) See which multi-level marketing Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Multi-Level Marketing Shopify Apps — Full Market Share Table
All tracked multi-level marketing Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  UpPromote Affiliate Marketing | 77.22% | 1.84 | Declining |
| 2 |  Affiliate Marketing ReferrLy | 14.20% | 1.19 | Climbing |
| 3 |  BixGrow Affiliate Marketing | 4.48% | 0.08 | Declining |
| 4 |  Affilitrak Affiliate Marketing | 3.05% | 0.83 | Climbing |
| 5 |  GOAFFPRO ‑ Affiliate Marketing | 0.87% | 0.14 | Declining |
| 6 |  BLP Referral Program Affiliate | 0.06% | 0.02 | Climbing |
| 7 |  Refersion Affiliate Marketing | 0.06% | 0.01 | Climbing |
| 8 |  Toki Loyalty Program & Rewards | 0.05% | 0.01 | Climbing |
| 9 |  AfterShip Referral & Affiliate | 0.01% | 0.00 | Climbing |
| 10 |  Enlistly Affiliate, Influencer | 0.00% | 0.00 | Climbing |
Showing 1-10 out of 23
Key Insights:
- UpPromote Affiliate Marketing holds 77.2% share of multi-level marketing app installs — 63.0pp ahead of Affiliate Marketing ReferrLy (14.2%).
- Top 3 apps (UpPromote Affiliate Marketing, Affiliate Marketing ReferrLy, BixGrow Affiliate Marketing) account for 95.9% of all multi-level marketing install share — a concentrated market.
- Affiliate Marketing ReferrLy is gaining share fastest this month (+1.19pp) — the largest single gainer among the top multi-level marketing apps by share.
- UpPromote Affiliate Marketing is losing share fastest (-1.84pp) — could indicate a churning user base or a stronger challenger gaining ground.
Multi-Level Marketing Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 multi-level marketing Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| UpPromote Affiliate Marketing | — | 79.6% | 79.0%0.54 | 77.3%1.78 | 44.9%32.33 | 41.0%3.95 |
| Affiliate Marketing ReferrLy | — | 11.7% | 13.0%1.3 | 14.1%1.1 | 24.0%9.87 | 40.1%16.09 |
| BixGrow Affiliate Marketing | — | 5.0% | 4.5%0.46 | 4.5%0.04 | 24.1%19.58 | 13.0%11.05 |
| Affilitrak Affiliate Marketing | — | 2.5% | 2.2%0.32 | 3.1%0.86 | 5.2%2.15 | 4.2%1.03 |
| GOAFFPRO ‑ Affiliate Marketing | — | 1.0% | 1.0%0.05 | 0.8%0.18 | 1.4%0.56 | 1.4%0.04 |
Key Insights:
- UpPromote Affiliate Marketing's share contracted from 79.6% → 41.0% over the charted period.
- Of the top 5 tracked multi-level marketing apps, 4 grew share and 1 lost share — challengers are eating into leader's share.
Top Multi-Level Marketing Shopify Apps by Country
Per-country market share rankings for multi-level marketing Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | | | | |
| 5 | | | | | |
Key Insights:
- UpPromote Affiliate Marketing leads multi-level marketing apps in all 4 tracked markets — United States, India, China, United Kingdom.
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Top 5 Apps in Multi-Level Marketing
- Affiliate Marketing ReferrLy — Leads multi-level marketing apps with 40.1% install share, rated 5.0★ — gaining share this month.
- BixGrow Affiliate Marketing — Holds 13.0% of multi-level marketing app install share, rated 4.9★ — losing share this month.
- UpPromote Affiliate Marketing — Holds 41.0% of multi-level marketing app install share, rated 4.9★ — losing share this month.
- Affilitrak Affiliate Marketing — Holds 4.2% of multi-level marketing app install share, rated 5.0★ — losing share this month.
- GOAFFPRO ‑ Affiliate Marketing — Holds 1.4% of multi-level marketing app install share, rated 4.6★ — losing share this month.
Multi-Level Marketing Shopify Apps — Frequently Asked Questions
1. Which multi-level marketing app has the highest market share on Shopify?
UpPromote Affiliate Marketing dominates the multi-level marketing category on Shopify with 77.2% of installs — 63.0pp ahead of Affiliate Marketing ReferrLy. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for multi-level marketing Shopify apps?
For multi-level marketing (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which multi-level marketing apps are gaining market share on Shopify?
Affiliate Marketing ReferrLy is gaining multi-level marketing app market share fastest this month, up +1.19pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which multi-level marketing apps are losing market share on Shopify?
UpPromote Affiliate Marketing has lost the most market share this month among multi-level marketing apps (-1.84pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most multi-level marketing Shopify app installs?
United States drives the largest share of multi-level marketing app installs at 42.7%, followed by United Kingdom at 8.8% and Germany at 7.9%. Use the country picker on the third card to compare market leaders by country.
6. How many multi-level marketing apps does ShopDigest track on Shopify?
ShopDigest tracks 96 multi-level marketing apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share multi-level marketing app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under multi-level marketing (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For multi-level marketing, UpPromote Affiliate Marketing leads on share; see the rankings tab for who currently holds #1 position.
