Email Pop-Ups Shopify Apps – Market Share Breakdown

(Updated September 2026) See which email pop-ups Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.

Email Pop-Ups Shopify Apps — Full Market Share Table

All tracked email pop-ups Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.

Date Range
From
—
To
Countries
Order By
Market Share is as ofToday.Change is betweenJun 29andToday
#AppMarket ShareChangeStatus
1Email PopUp & Pop Up DiscountEmail PopUp & Pop Up Discount
60.37%
60.37Climbing
2Grid & Pixel Email‑SMS‑PopupsGrid & Pixel Email‑SMS‑Popups
13.07%
11.12Declining
3SendWILL Popup Email MarketingSendWILL Popup Email Marketing
5.15%
21.74Declining
4Alia: Email & SMS PopupsAlia: Email & SMS Popups
4.75%
3.63Declining
5Attrac Popup, Announcement BarAttrac Popup, Announcement Bar
3.69%
7.18Declining
61CP: Email Popup & Spin Wheel1CP: Email Popup & Spin Wheel
3.33%
1.80Declining
7Pop Convert ‑ Pop Ups, BannersPop Convert ‑ Pop Ups, Banners
2.32%
0.03Declining
8Poptin Exit Popup Email Pop UpPoptin Exit Popup Email Pop Up
1.43%
0.77Declining
9POWR Sales Popup, Email Pop upPOWR Sales Popup, Email Pop up
1.38%
8.20Declining
10Shopify FormsShopify Forms
1.03%
0.94Declining

Showing 1-10 out of 23

Key Insights:

  • Email PopUp & Pop Up Discount holds 60.4% share of email pop-ups app installs — 47.3pp ahead of Grid & Pixel Email‑SMS‑Popups (13.1%).
  • Top 3 apps (Email PopUp & Pop Up Discount, Grid & Pixel Email‑SMS‑Popups, SendWILL Popup Email Marketing) account for 78.6% of all email pop-ups install share — a fragmented market.
  • Email PopUp & Pop Up Discount is gaining share fastest this month (+60.37pp) — the largest single gainer among the top email pop-ups apps by share.
  • SendWILL Popup Email Marketing is losing share fastest (-21.74pp) — could indicate a churning user base or a stronger challenger gaining ground.
See more insights

Email Pop-Ups Shopify Apps — Market Share Over Time

Monthly market share trajectory for the top 5 email pop-ups Shopify apps over the past year — see who's gaining or losing install share month by month.

Date Range
From
—
To
Countries
App Selector
Time Granularity
Charts Data
Monthly market share % for the top 5 email pop-ups Shopify apps over the latest 6 months.
AppApr 2026May 2026Jun 2026Jul 2026Aug 2026Sep 2026
Attrac Popup, Announcement BarAttrac Popup, Announcement Bar—
4.3%
10.9%6.67
3.7%7.27
7.9%4.25
30.6%22.62
GSC Popup, Email Pop UpGSC Popup, Email Pop Up——
0.0%
0.1%0.05
4.6%4.52
17.6%13
Grid & Pixel Email‑SMS‑PopupsGrid & Pixel Email‑SMS‑Popups—
15.5%
24.1%8.63
13.0%11.12
33.7%20.65
14.7%18.94
Poptin Exit Popup Email Pop UpPoptin Exit Popup Email Pop Up—
2.0%
2.2%0.17
1.5%0.65
6.9%5.35
13.1%6.24
Alia: Email & SMS PopupsAlia: Email & SMS Popups—
4.9%
8.4%3.45
4.7%3.63
11.1%6.4
6.7%4.4

Key Insights:

  • Attrac Popup, Announcement Bar's share expanded from 4.3% → 30.6% over the charted period.
  • Of the top 5 tracked email pop-ups apps, 4 grew share and 1 lost share — leader is widening the gap.
See more insights

Top Email Pop-Ups Shopify Apps by Country

Per-country market share rankings for email pop-ups Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.

Date
Countries

#🌎 Worldwide
United States FlagUnited States
India FlagIndia
China FlagChina
United Kingdom FlagUnited Kingdom
1
Email PopUp & Pop Up Discount
Email PopUp & Pop Up Discount
Email PopUp & Pop Up Discount
Email PopUp & Pop Up Discount
Email PopUp & Pop Up Discount
Email PopUp & Pop Up Discount
Email PopUp & Pop Up Discount
Email PopUp & Pop Up Discount
Email PopUp & Pop Up Discount
Email PopUp & Pop Up Discount
2
Grid & Pixel Email‑SMS‑Popups
Grid & Pixel Email‑SMS‑Popups
Grid & Pixel Email‑SMS‑Popups
Grid & Pixel Email‑SMS‑Popups
Attrac Popup, Announcement Bar
Attrac Popup, Announcement Bar
Grid & Pixel Email‑SMS‑Popups
Grid & Pixel Email‑SMS‑Popups
3
Alia: Email & SMS Popups
Alia: Email & SMS Popups
Wheelify Spin Wheel Discount
Wheelify Spin Wheel Discount
4
Alia: Email & SMS Popups
Alia: Email & SMS Popups
1CP: Email Popup & Spin Wheel
1CP: Email Popup & Spin Wheel
Attrac Popup, Announcement Bar
Attrac Popup, Announcement Bar
Attrac Popup, Announcement Bar
Attrac Popup, Announcement Bar
5
Attrac Popup, Announcement Bar
Attrac Popup, Announcement Bar
Poptin Exit Popup Email Pop Up
Poptin Exit Popup Email Pop Up
EA • Email Popup & Spin Wheel
EA • Email Popup & Spin Wheel

Key Insights:

  • Email PopUp & Pop Up Discount leads email pop-ups apps in all 4 tracked markets — United States, India, China, United Kingdom.
See more insights

⚠️ Data issue or feedback?

Reach out to us at [email protected].

Market Share Distribution Across Email Pop-Ups Shopify Apps

Email PopUp & Pop Up Discount holds the largest share of email pop-ups app installs at just 60.4% — meaning email pop-ups is a fragmented market where many apps capture meaningful share rather than one app dominating. SendWILL Popup Email Marketing rounds out the top 3 at 5.2%. Combined, the top 3 apps cover 78.6% of all email pop-ups app share — leaving substantial share for the rest of the field. Notable mover: Email PopUp & Pop Up Discount is gaining share fastest this month (+60.37pp). SendWILL Popup Email Marketing has lost the most share this month (-21.74pp) — the largest single decliner among the top email pop-ups apps.

Email Pop-Ups is fragmented — even the top 3 apps capture only 78.6% between them and SendWILL Popup Email Marketing at 5.2% still holds meaningful share, so for merchants there's no "safe default" leader, and pricing model and feature fit matter more than where an app sits in the share order.

Email Pop-Ups Shopify Apps — Market Share Trend Analysis

Attrac Popup, Announcement Bar's share grew from 4.3% (May 2026) to 30.6% (Sep 2026) — a +26.3pp gain that points to widening dominance among email pop-ups apps rather than a single-month spike. Across the top 5 plotted email pop-ups apps, 4 grew share and 1 lost share — net upward movement at the top of the category.

Attrac Popup, Announcement Bar's +26.3pp share gain in email pop-ups is the kind of leader-side expansion that's hard to unwind quickly — challengers typically need a step-change in product fit to reverse a share trajectory of this size.

Country-Level Leadership for Email Pop-Ups Shopify Apps

Email PopUp & Pop Up Discount leads email pop-ups Shopify apps across all 4 tracked markets — United States, India, China, United Kingdom.

Top 5 Apps in Email Pop-Ups

  1. Alia: Email & SMS Popups — Leads email pop-ups apps with 6.7% install share, rated 4.7★ — losing share this month.
  2. GSC Popup, Email Pop Up — Holds 17.6% of email pop-ups app install share, rated 4.9★ — gaining share this month.
  3. Grid & Pixel Email‑SMS‑Popups — Holds 14.7% of email pop-ups app install share, rated 4.7★ — losing share this month.
  4. Poptin Exit Popup Email Pop Up — Holds 13.1% of email pop-ups app install share, rated 4.9★ — gaining share this month.
  5. BoostPop: Email Popups & Wheel — Holds 1.3% of email pop-ups app install share, rated 4.8★ — losing share this month.

Email Pop-Ups Shopify Apps — Frequently Asked Questions

1. Which email pop-ups app has the highest market share on Shopify?

Email PopUp & Pop Up Discount ranks #1 by share among email pop-ups apps at 60.4%, but the market is fragmented — multiple apps capture meaningful share. Compare the top 5 on features and pricing before deciding.

2. How is market share calculated for email pop-ups Shopify apps?

For email pop-ups (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.

3. Which email pop-ups apps are gaining market share on Shopify?

Email PopUp & Pop Up Discount is gaining email pop-ups app market share fastest this month, up +60.37pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.

4. Which email pop-ups apps are losing market share on Shopify?

SendWILL Popup Email Marketing has lost the most market share this month among email pop-ups apps (-21.74pp). Sort the table by Change (Low to High) to see the full list of decliners.

5. Which countries drive the most email pop-ups Shopify app installs?

United States drives the largest share of email pop-ups app installs at 36.3%, followed by Canada at 6.4% and United Kingdom at 5.0%. Use the country picker on the third card to compare market leaders by country.

6. How many email pop-ups apps does ShopDigest track on Shopify?

ShopDigest tracks 96 email pop-ups apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.

7. Why does the highest-share email pop-ups app differ from the #1 ranked app?

Rank reflects an app's current position in the Shopify App Store under email pop-ups (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For email pop-ups, Email PopUp & Pop Up Discount leads on share; see the rankings tab for who currently holds #1 position.

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