(Updated September 2026) Track the top email list Shopify apps with live rankings, market share, geography, and review data — updated weekly from the Shopify App Store. This keyword page shows where each app stands today and how its position has shifted over time.
Top 10 email list Shopify apps ranked by current App Store position, with market share and review counts. Updated weekly.
| App | Rank | Market Share | Reviews |
|---|---|---|---|
1 | 58.04% 5.09 | 8,809 23 | |
2 | 0.48% 0.11 | 114 0 | |
3 1 | 20.01% 11.11 | 3,198 29 | |
4 1 | 13.82% 7.22 | 352 70 | |
5 2 | 0.00% | 490 0 | |
6 3 | 7.37% 23.59 | 7,774 26 | |
7 1 | 0.12% 0.02 | 227 1 | |
8 | 0.06% 0.03 | 9 4 | |
9 | 0.03% 0.03 | 184 0 | |
10 1 | 0.01% 0.01 | 264 0 |
Key Insights:
Monthly ranking and market share trends for the top 5 email list Shopify apps over the past year — see how each app's App Store position and market share have shifted month by month.
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
#1 | #1 | #1 | #1 | #1 | #1 | |
| — | #393 | #3 | #21 | #2 | #2 | |
#41 | #4 | #51 | #41 | #31 | #3 | |
#31 | #52 | #5 | #5 | #61 | #42 | |
| — | #6 | #42 | #62 | #93 | #54 |
Key Insights:
Top 5 countries driving installs for email list Shopify apps, with current market share and 30-day change versus the previous month.
| Country | Market Share | Change |
|---|---|---|
32.8% | 2.66 | |
9.6% | 0.44 | |
5.9% | 0.44 | |
5.9% | 0.38 | |
4.9% | 0.04 |
Key Insights:
Race-style view of how the top 5 email list Shopify apps reached 1,000 reviews — months since launch on the X-axis, cumulative review count on the Y-axis.
| App | Months to Reach 1,000 Reviews | Current Review Count |
|---|---|---|
24 | 8,583 | |
92 | 2,964 | |
Not yet reached | 447 | |
Not yet reached | 246 | |
Not yet reached | 107 |
Key Insights:
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Pop Convert ‑ Pop Ups, Banners dominates email list with 58.0% market share — a clear category leader Shopify merchants gravitate to first, 57.6pp ahead of Alia: Email & SMS Popups (0.5%). Omnisend Email Marketing & SMS sits at #3 with 20.0% share, rounding out the top tier. Together, the top 3 apps absorb 78.5% of all email list installs — a highly concentrated landscape with limited room for new entrants. Recart: SMS & List Growth is the standout mover this month, climbing 2 positions — a momentum signal worth tracking.
Pop Convert ‑ Pop Ups, Banners's 58.0% lead has held stably this month, with the top 3 apps capturing 78.5% of all email list installs. Alia: Email & SMS Popups (0.5%) is the natural alternative when store fit or pricing rules out Pop Convert ‑ Pop Ups, Banners.
Pop Convert ‑ Pop Ups, Banners held #1 steadily from Sep 2025 to Sep 2026 — an entrenched leader in email list that challengers haven't displaced. Across the top 5 plotted email list apps, 4 improved their ranking while 0 declined — the category is moving upward overall. Pop Convert ‑ Pop Ups, Banners's share contracted -33.0pp from 91.0% (Sep 2025) to 58.0% (Sep 2026) — a meaningful narrowing of the leader's gap against other email list apps over this window.
Stable rankings across the top 5 plotted email list apps mean merchants have largely settled on their preferences — challengers below the top 5 face an uphill path to break in.
Pop Convert ‑ Pop Ups, Banners reached 1,000 reviews in 24 months since launch — the fastest ramp among the top 5 email list apps tracked here. Omnisend Email Marketing & SMS crossed the same milestone in 92 months, 68 months behind.
3 apps on this chart haven't yet crossed 1,000 reviews: Recart: SMS & List Growth at 447, Email PopUp & Pop Up Discount at 246, Alia: Email & SMS Popups at 107 cumulative reviews. Recart: SMS & List Growth is closest to the milestone — its current count puts it roughly 45% of the way to 1,000.
The 68-month gap between Pop Convert ‑ Pop Ups, Banners's and Omnisend Email Marketing & SMS's time-to-1,000 highlights how unevenly product-market fit landed across this email list set — the leader found its merchant audience early, while late-rampers took multiple years to reach the same review depth. For merchants comparing these apps today, slower-ramping apps may have closed the functionality gap but still operate on smaller review bases.
Pop Convert ‑ Pop Ups, Banners is the leading email list app on Shopify, holding 58.0% of category market share with 8,809 reviews — a clear default for most merchants.
Pop Convert ‑ Pop Ups, Banners holds the highest market share among email list apps at 58.0% (+5.09pp vs 30 days ago). Market share here is estimated from each app's recent review velocity, with rank-weighted adjustment because positions in keyword search drive most installs.
ShopDigest tracks 96 email list apps on the Shopify App Store. Rankings, market share, geography, and review data refresh weekly.
Recart: SMS & List Growth has shown the strongest ranking momentum, climbing 2 positions over the past 30 days. Use the Rankings tab to see full month-over-month trajectories.
United States has the highest concentration of email list app installs at 32.8%, followed by United Kingdom at 9.6%. The Geography tab shows the full country-by-country breakdown.
For keyword pages, market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. This reflects the reality that Shopify keyword search traffic concentrates heavily at the top of results.
Pop Convert ‑ Pop Ups, Banners hit 1,000 reviews in 24 months since launch — the fastest review ramp among tracked email list Shopify apps. See the Review Champions chart above for the full race.
Rankings and trends across every Shopify app, category, and keyword.