Display Options Shopify Apps – Market Share Breakdown
(Updated September 2026) See which display options Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Display Options Shopify Apps — Full Market Share Table
All tracked display options Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Biscuits Bundle Builder | 32.84% | 2.88 | Climbing |
| 2 |  Qikify Upsell & Cross‑sell | 30.70% | 3.22 | Declining |
| 3 |  VOL ‑ Surcharge & Product Fees | 18.06% | 6.78 | Climbing |
| 4 |  PC ‑ Custom Product Options | 10.34% | 5.69 | Declining |
| 5 |  OPTIS Product Options, Variant | 3.81% | 0.64 | Declining |
| 6 |  Privy ‑ Email, SMS & Pop Ups | 1.72% | 0.39 | Declining |
| 7 |  Trustap Reviews | 1.23% | 1.01 | Climbing |
| 8 |  Eazy Swatches | 0.84% | 0.84 | Declining |
| 9 |  WavExp: Playlist Music Player | 0.13% | 0.08 | Declining |
| 10 |  ILM Size Chart & Size Guide | 0.12% | 0.12 | Climbing |
Showing 1-10 out of 25
Key Insights:
- Biscuits Bundle Builder holds 32.8% share of display options app installs — 2.1pp ahead of Qikify Upsell & Cross‑sell (30.7%).
- Top 3 apps (Biscuits Bundle Builder, Qikify Upsell & Cross‑sell, VOL ‑ Surcharge & Product Fees) account for 81.6% of all display options install share — a competitive market.
- VOL ‑ Surcharge & Product Fees is gaining share fastest this month (+6.78pp) — the largest single gainer among the top display options apps by share.
- PC ‑ Custom Product Options is losing share fastest (-5.69pp) — could indicate a churning user base or a stronger challenger gaining ground.
Display Options Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 display options Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| Biscuits Bundle Builder | — | 17.5% | 29.7%12.21 | 32.5%2.87 | 32.7%0.2 | 29.9%2.84 |
| VOL ‑ Surcharge & Product Fees | — | 3.8% | 11.5%7.71 | 17.9%6.38 | 22.6%4.66 | 28.3%5.75 |
| Qikify Upsell & Cross‑sell | — | 31.1% | 33.6%2.49 | 31.3%2.28 | 21.0%10.31 | 20.9%0.08 |
| PC ‑ Custom Product Options | — | 12.3% | 16.5%4.23 | 10.3%6.25 | 15.0%4.76 | 14.3%0.76 |
| OPTIS Product Options, Variant | — | 5.5% | 4.4%1.14 | 3.8%0.58 | 3.9%0.16 | 4.0%0.09 |
Key Insights:
- Biscuits Bundle Builder's share expanded from 17.5% → 29.9% over the charted period.
- Of the top 5 tracked display options apps, 3 grew share and 2 lost share — leader is widening the gap.
Top Display Options Shopify Apps by Country
Per-country market share rankings for display options Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | |  | | |
| 5 | | | | | |
Key Insights:
- Qikify Upsell & Cross‑sell leads display options apps in 2 of 4 tracked markets (India, China).
- Biscuits Bundle Builder leads worldwide, but 3 of 4 tracked markets crown a different leader — VOL ‑ Surcharge & Product Fees in United States, Qikify Upsell & Cross‑sell in India, and others.
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Top 5 Apps in Display Options
- Biscuits Bundle Builder — Leads display options apps with 29.9% install share, rated 4.9★ — losing share this month.
- PC ‑ Custom Product Options — Holds 14.3% of display options app install share, rated 4.7★ — losing share this month.
- Qikify Upsell & Cross‑sell — Holds 20.9% of display options app install share, rated 4.7★ — losing share this month.
- VOL ‑ Surcharge & Product Fees — Holds 28.3% of display options app install share, rated 5.0★ — gaining share this month.
- Privy ‑ Email, SMS & Pop Ups — Holds 0.9% of display options app install share, rated 4.5★ — losing share this month.
Display Options Shopify Apps — Frequently Asked Questions
1. Which display options app has the highest market share on Shopify?
Biscuits Bundle Builder currently holds the highest market share for display options apps at 32.8%, but the category is competitive — Qikify Upsell & Cross‑sell is close behind at 30.7%. The right choice depends on your specific store needs.
2. How is market share calculated for display options Shopify apps?
For display options (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which display options apps are gaining market share on Shopify?
VOL ‑ Surcharge & Product Fees is gaining display options app market share fastest this month, up +6.78pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which display options apps are losing market share on Shopify?
PC ‑ Custom Product Options has lost the most market share this month among display options apps (-5.69pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most display options Shopify app installs?
United States drives the largest share of display options app installs at 37.6%, followed by Australia at 9.6% and United Kingdom at 9.4%. Use the country picker on the third card to compare market leaders by country.
6. How many display options apps does ShopDigest track on Shopify?
ShopDigest tracks 96 display options apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
