Custom Text Shopify Apps – Market Share Breakdown
(Updated October 2026) See which custom text Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Custom Text Shopify Apps — Full Market Share Table
All tracked custom text Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  Easify Custom Product Options | 38.45% | 4.83 | Declining |
| 2 |  Globo Product Options, Variant | 30.69% | 2.64 | Declining |
| 3 |  Preorder, Back In Stock ‑ STOQ | 16.02% | 14.59 | Climbing |
| 4 |  EW: EU Withdrawal Button &Form | 3.65% | 1.25 | Climbing |
| 5 |  Notify Me! Back in Stock Alert | 3.36% | 3.04 | Declining |
| 6 |  OPTIS Product Options, Variant | 3.01% | 1.46 | Declining |
| 7 |  Consentmo GDPR Compliance | 2.66% | 2.28 | Declining |
| 8 |  Preorder Now Presale Timesact | 0.68% | 0.33 | Declining |
| 9 |  REZ Preorder, Back In Stock | 0.36% | 0.30 | Declining |
| 10 |  Pandectes GDPR Compliance | 0.26% | 0.91 | Declining |
Showing 1-10 out of 23
Key Insights:
- Easify Custom Product Options holds 38.5% share of custom text app installs — 7.8pp ahead of Globo Product Options, Variant (30.7%).
- Top 3 apps (Easify Custom Product Options, Globo Product Options, Variant, Preorder, Back In Stock ‑ STOQ) account for 85.2% of all custom text install share — a competitive market.
- Preorder, Back In Stock ‑ STOQ is gaining share fastest this month (+14.59pp) — the largest single gainer among the top custom text apps by share.
- Easify Custom Product Options is losing share fastest (-4.83pp) — could indicate a churning user base or a stronger challenger gaining ground.
Custom Text Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 custom text Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Easify Custom Product Options | 43.7% | 36.9%6.8 | 42.5%5.6 | 42.8%0.27 | 39.0%3.77 | 38.4%0.58 |
| Globo Product Options, Variant | 32.4% | 28.6%3.86 | 30.9%2.3 | 31.9%1.04 | 31.3%0.59 | 30.6%0.69 |
| Preorder, Back In Stock ‑ STOQ | 8.5% | 0.3%8.24 | 0.3%0.04 | 0.9%0.58 | 15.7%14.75 | 16.1%0.44 |
| EW: EU Withdrawal Button &Form | 0.1% | 19.2%19.11 | 3.3%15.92 | 3.4%0.19 | 2.3%1.13 | 3.7%1.36 |
| Notify Me! Back in Stock Alert | 0.6% | 0.6%0.02 | 1.8%1.2 | 6.0%4.21 | 3.2%2.81 | 3.4%0.21 |
Key Insights:
- Easify Custom Product Options's share contracted from 43.7% → 38.4% over the charted period.
- Of the top 5 tracked custom text apps, 3 grew share and 2 lost share — challengers are eating into leader's share.
Top Custom Text Shopify Apps by Country
Per-country market share rankings for custom text Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | | | | |
| 5 | | | | | |
Key Insights:
- Easify Custom Product Options leads custom text apps in 2 of 4 tracked markets (United States, United Kingdom).
- Easify Custom Product Options leads worldwide, but 2 of 4 tracked markets crown a different leader — Globo Product Options, Variant in India, Globo Product Options, Variant in China.
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Top 5 Apps in Custom Text
- Easify Custom Product Options — Leads custom text apps with 38.4% install share, rated 4.9★ — losing share this month.
- Globo Product Options, Variant — Holds 30.6% of custom text app install share, rated 4.9★ — losing share this month.
- Preorder, Back In Stock ‑ STOQ — Holds 16.1% of custom text app install share, rated 5.0★ — gaining share this month.
- Consentmo GDPR Compliance — Holds 2.7% of custom text app install share, rated 5.0★ — losing share this month.
- OPTIS Product Options, Variant — Holds 3.0% of custom text app install share, rated 4.9★ — losing share this month.
Custom Text Shopify Apps — Frequently Asked Questions
1. Which custom text app has the highest market share on Shopify?
Easify Custom Product Options currently holds the highest market share for custom text apps at 38.5%, but the category is competitive — Globo Product Options, Variant is close behind at 30.7%. The right choice depends on your specific store needs.
2. How is market share calculated for custom text Shopify apps?
For custom text (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which custom text apps are gaining market share on Shopify?
Preorder, Back In Stock ‑ STOQ is gaining custom text app market share fastest this month, up +14.59pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which custom text apps are losing market share on Shopify?
Easify Custom Product Options has lost the most market share this month among custom text apps (-4.83pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most custom text Shopify app installs?
United States drives the largest share of custom text app installs at 33.4%, followed by United Kingdom at 10.2% and Germany at 7.3%. Use the country picker on the third card to compare market leaders by country.
6. How many custom text apps does ShopDigest track on Shopify?
ShopDigest tracks 96 custom text apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
