(Updated September 2026) Track the top custom layouts Shopify apps with live rankings, market share, geography, and review data — updated weekly from the Shopify App Store. This keyword page shows where each app stands today and how its position has shifted over time.
Top 10 custom layouts Shopify apps ranked by current App Store position, with market share and review counts. Updated weekly.
| App | Rank | Market Share | Reviews |
|---|---|---|---|
1 | 64.29% 0.46 | 2,166 72 | |
2 1 | 17.34% 5.92 | 1,523 28 | |
3 1 | 6.88% 5.83 | 586 20 | |
4 1 | 2.53% 0.99 | 181 22 | |
5 4 | 2.34% 2.10 | 284 39 | |
6 2 | 0.82% 0.47 | 246 15 | |
7 4 | 2.19% 1.93 | 449 100 | |
8 1 | 0.29% 0.21 | 363 6 | |
9 3 | 0.86% 2.25 | 995 56 | |
10 6 | 0.20% 3.43 | 1,158 17 |
Key Insights:
Monthly ranking and market share trends for the top 5 custom layouts Shopify apps over the past year — see how each app's App Store position and market share have shifted month by month.
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| — | #1 | #1 | #1 | #1 | #1 | |
| — | #3 | #21 | #31 | #21 | #2 | |
| — | #10 | #111 | #29 | #31 | #3 | |
| — | #23 | #23 | #914 | #72 | #43 | |
| — | #6 | #42 | #4 | #62 | #51 |
Key Insights:
Top 5 countries driving installs for custom layouts Shopify apps, with current market share and 30-day change versus the previous month.
| Country | Market Share | Change |
|---|---|---|
28.9% | 0.64 | |
8.1% | 0.28 | |
6.9% | 0.68 | |
6.4% | 1.13 | |
4.6% | 0.31 |
Key Insights:
Race-style view of how the top 5 custom layouts Shopify apps reached 1,000 reviews — months since launch on the X-axis, cumulative review count on the Y-axis.
| App | Months to Reach 1,000 Reviews | Current Review Count |
|---|---|---|
67 | 1,446 | |
100 | 2,002 | |
Not yet reached | 560 | |
Not yet reached | 241 | |
Not yet reached | 149 |
Key Insights:
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Instafeed ‑ Instagram Feed dominates custom layouts with 64.3% market share — a clear category leader Shopify merchants gravitate to first, 47.0pp ahead of Google Reviews by Reputon (17.3%). Google Reviews Rocket sits at #3 with 6.9% share, rounding out the top tier. Together, the top 3 apps absorb 88.5% of all custom layouts installs — a highly concentrated landscape with limited room for new entrants. GSC Instagram Feed, Instafeed is the standout mover this month, climbing 4 positions — a momentum signal worth tracking.
Instafeed ‑ Instagram Feed's 64.3% share looks dominant, but Junip Product Reviews App & AI slipped 6 positions this month and the rest of the top 5 has reshuffled. Custom Layouts apps are settled at the top and contested below — for merchants whose needs aren't a perfect Instafeed ‑ Instagram Feed fit, the #2–#5 apps often surface better niche options.
Instafeed ‑ Instagram Feed held #1 steadily from May 2026 to Sep 2026 — an entrenched leader in custom layouts that challengers haven't displaced. Across the top 5 plotted custom layouts apps, 4 improved their ranking while 0 declined — the category is moving upward overall. Instafeed ‑ Instagram Feed's share expanded +26.8pp from 37.5% (May 2026) to 64.3% (Sep 2026) — a sustained widening of the gap against other custom layouts apps over this window.
4 of 5 plotted custom layouts apps moved positions in this window — recent trajectory beats current rank as a signal when a category is reshuffling this actively.
Google Reviews by Reputon reached 1,000 reviews in 67 months since launch — the fastest ramp among the top 5 custom layouts apps tracked here. Instafeed ‑ Instagram Feed crossed the same milestone in 100 months, 33 months behind.
3 apps on this chart haven't yet crossed 1,000 reviews: Google Reviews Rocket at 560, GSC Instagram Feed, Instafeed at 241, QR Code Generator by QodeVault at 149 cumulative reviews. Google Reviews Rocket is closest to the milestone — its current count puts it roughly 56% of the way to 1,000.
The 33-month gap between Google Reviews by Reputon's and Instafeed ‑ Instagram Feed's time-to-1,000 highlights how unevenly product-market fit landed across this custom layouts set — the leader found its merchant audience early, while late-rampers took multiple years to reach the same review depth. For merchants comparing these apps today, slower-ramping apps may have closed the functionality gap but still operate on smaller review bases.
Instafeed ‑ Instagram Feed is the leading custom layouts app on Shopify, holding 64.3% of category market share with 2,166 reviews — a clear default for most merchants.
Instafeed ‑ Instagram Feed holds the highest market share among custom layouts apps at 64.3% (+0.46pp vs 30 days ago). Market share here is estimated from each app's recent review velocity, with rank-weighted adjustment because positions in keyword search drive most installs.
ShopDigest tracks 96 custom layouts apps on the Shopify App Store. Rankings, market share, geography, and review data refresh weekly.
GSC Instagram Feed, Instafeed has shown the strongest ranking momentum, climbing 4 positions over the past 30 days. Use the Rankings tab to see full month-over-month trajectories.
United States has the highest concentration of custom layouts app installs at 28.9%, followed by India at 8.1%. The Geography tab shows the full country-by-country breakdown.
For keyword pages, market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. This reflects the reality that Shopify keyword search traffic concentrates heavily at the top of results.
Google Reviews by Reputon hit 1,000 reviews in 67 months since launch — the fastest review ramp among tracked custom layouts Shopify apps. See the Review Champions chart above for the full race.
Rankings and trends across every Shopify app, category, and keyword.