Badges Shopify Apps – Market Share Breakdown

(Updated October 2026) See which badges Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.

Badges Shopify Apps — Full Market Share Table

All tracked badges Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.

Date Range
From
—
To
Countries
Order By
Market Share is as ofToday.Change is betweenSep 14andToday
#AppMarket ShareChangeStatus
1DECO Product Labels & BadgesDECO Product Labels & Badges
54.37%
5.77Climbing
2Hoppy Trust Badges & IconsHoppy Trust Badges & Icons
30.60%
3.79Declining
3Essential Trust Badges & IconsEssential Trust Badges & Icons
6.54%
4.44Declining
4Product Labels & Badges—LablyProduct Labels & Badges—Lably
4.48%
2.34Climbing
5TA AI Product Labels & BadgesTA AI Product Labels & Badges
1.77%
1.05Climbing
6Sami AI Product Labels & BadgeSami AI Product Labels & Badge
1.45%
0.99Declining
7SEOWILL ‑ Trust Badges & IconSEOWILL ‑ Trust Badges & Icon
0.23%
0.19Declining
8GSC Product Labels & BadgesGSC Product Labels & Badges
0.22%
0.12Climbing
9TrustedSite ‑ Trust BadgesTrustedSite ‑ Trust Badges
0.22%
0.14Climbing
10Algoshop Promo Label & BadgeAlgoshop Promo Label & Badge
0.03%
0.00Declining

Showing 1-10 out of 23

Key Insights:

  • DECO Product Labels & Badges holds 54.4% share of badges app installs — 23.8pp ahead of Hoppy Trust Badges & Icons (30.6%).
  • Top 3 apps (DECO Product Labels & Badges, Hoppy Trust Badges & Icons, Essential Trust Badges & Icons) account for 91.5% of all badges install share — a concentrated market.
  • DECO Product Labels & Badges is gaining share fastest this month (+5.77pp) — the largest single gainer among the top badges apps by share.
  • Essential Trust Badges & Icons is losing share fastest (-4.44pp) — could indicate a churning user base or a stronger challenger gaining ground.
See more insights

Badges Shopify Apps — Market Share Over Time

Monthly market share trajectory for the top 5 badges Shopify apps over the past year — see who's gaining or losing install share month by month.

Date Range
From
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To
Countries
App Selector
Time Granularity
Charts Data
Monthly market share % for the top 5 badges Shopify apps over the latest 6 months.
AppMay 2026Jun 2026Jul 2026Aug 2026Sep 2026Oct 2026
DECO Product Labels & BadgesDECO Product Labels & Badges
53.3%
57.1%3.82
54.0%3.11
49.2%4.83
52.9%3.73
54.4%1.51
Hoppy Trust Badges & IconsHoppy Trust Badges & Icons
16.2%
18.7%2.48
17.6%1.03
37.6%20
33.1%4.53
30.5%2.61
Essential Trust Badges & IconsEssential Trust Badges & Icons
21.9%
13.7%8.2
20.2%6.56
4.9%15.29
6.3%1.38
6.6%0.26
Product Labels & Badges—LablyProduct Labels & Badges—Lably
4.3%
7.8%3.5
4.5%3.25
3.6%0.85
4.2%0.55
4.5%0.31
TA AI Product Labels & BadgesTA AI Product Labels & Badges
0.4%
0.4%0.01
0.6%0.19
0.8%0.15
1.5%0.69
1.8%0.32

Key Insights:

  • DECO Product Labels & Badges's share expanded from 53.3% → 54.4% over the charted period.
  • Of the top 5 tracked badges apps, 4 grew share and 1 lost share — leader is widening the gap.
See more insights

Top Badges Shopify Apps by Country

Per-country market share rankings for badges Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.

Date
Countries

#🌎 Worldwide
United States FlagUnited States
India FlagIndia
China FlagChina
United Kingdom FlagUnited Kingdom
1
DECO Product Labels & Badges
DECO Product Labels & Badges
DECO Product Labels & Badges
DECO Product Labels & Badges
Hoppy Trust Badges & Icons
Hoppy Trust Badges & Icons
Hoppy Trust Badges & Icons
Hoppy Trust Badges & Icons
DECO Product Labels & Badges
DECO Product Labels & Badges
2
Hoppy Trust Badges & Icons
Hoppy Trust Badges & Icons
Hoppy Trust Badges & Icons
Hoppy Trust Badges & Icons
DECO Product Labels & Badges
DECO Product Labels & Badges
DECO Product Labels & Badges
DECO Product Labels & Badges
Hoppy Trust Badges & Icons
Hoppy Trust Badges & Icons
3
Essential Trust Badges & Icons
Essential Trust Badges & Icons
Essential Trust Badges & Icons
Essential Trust Badges & Icons
Essential Trust Badges & Icons
Essential Trust Badges & Icons
Essential Trust Badges & Icons
Essential Trust Badges & Icons
Essential Trust Badges & Icons
Essential Trust Badges & Icons
4
Product Labels & Badges—Lably
Product Labels & Badges—Lably
Product Labels & Badges—Lably
Product Labels & Badges—Lably
Product Labels & Badges—Lably
Product Labels & Badges—Lably
TA AI Product Labels & Badges
TA AI Product Labels & Badges
Product Labels & Badges—Lably
Product Labels & Badges—Lably
5
TA AI Product Labels & Badges
TA AI Product Labels & Badges
TA AI Product Labels & Badges
TA AI Product Labels & Badges
TA AI Product Labels & Badges
TA AI Product Labels & Badges
SEOWILL ‑ Trust Badges & Icon
SEOWILL ‑ Trust Badges & Icon
TA AI Product Labels & Badges
TA AI Product Labels & Badges

Key Insights:

  • DECO Product Labels & Badges leads badges apps in 2 of 4 tracked markets (United States, United Kingdom).
  • DECO Product Labels & Badges leads worldwide, but 2 of 4 tracked markets crown a different leader — Hoppy Trust Badges & Icons in India, Hoppy Trust Badges & Icons in China.
See more insights

⚠️ Data issue or feedback?

Reach out to us at [email protected].

Market Share Distribution Across Badges Shopify Apps

DECO Product Labels & Badges dominates badges app installs with 54.4% of all share — more than 1.8× the share of #2 Hoppy Trust Badges & Icons at 30.6%. Essential Trust Badges & Icons rounds out the top 3 at 6.5%. Combined, the top 3 apps cover 91.5% of all badges app share — a tight oligopoly. Notable mover: DECO Product Labels & Badges is gaining share fastest this month (+5.77pp). Essential Trust Badges & Icons has lost the most share this month (-4.44pp) — the largest single decliner among the top badges apps.

DECO Product Labels & Badges's 54.4% share comes from real install volume across many badges store types — at 1.8× the share of Hoppy Trust Badges & Icons, the gap is wide enough that lower-ranked alternatives only make sense for narrow niches the leader doesn't prioritize.

Badges Shopify Apps — Market Share Trend Analysis

DECO Product Labels & Badges's share grew from 53.3% (May 2026) to 54.4% (Oct 2026) — a +1.1pp gain that points to widening dominance among badges apps rather than a single-month spike. Across the top 5 plotted badges apps, 4 grew share and 1 lost share — net upward movement at the top of the category.

DECO Product Labels & Badges's +1.1pp share gain in badges is the kind of leader-side expansion that's hard to unwind quickly — challengers typically need a step-change in product fit to reverse a share trajectory of this size.

Country-Level Leadership for Badges Shopify Apps

DECO Product Labels & Badges leads in 2 markets — United States, United Kingdom. Hoppy Trust Badges & Icons leads in 2 markets — India, China.

Globally, DECO Product Labels & Badges leads badges app installs. 2 of 4 tracked markets crown a different leader: Hoppy Trust Badges & Icons in India, Hoppy Trust Badges & Icons in China — regional preferences override the global leader's reach in these markets.

Top 5 Apps in Badges

  1. DECO Product Labels & Badges — Leads badges apps with 54.4% install share, rated 5.0★ — gaining share this month.
  2. Hoppy Trust Badges & Icons — Holds 30.5% of badges app install share, rated 4.9★ — losing share this month.
  3. Product Labels & Badges—Lably — Holds 4.5% of badges app install share, rated 5.0★ — gaining share this month.
  4. Essential Trust Badges & Icons — Holds 6.6% of badges app install share, rated 5.0★ — losing share this month.
  5. TA AI Product Labels & Badges — Holds 1.8% of badges app install share, rated 4.9★ — gaining share this month.

Badges Shopify Apps — Frequently Asked Questions

1. Which badges app has the highest market share on Shopify?

DECO Product Labels & Badges dominates the badges category on Shopify with 54.4% of installs — 23.8pp ahead of Hoppy Trust Badges & Icons. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.

2. How is market share calculated for badges Shopify apps?

For badges (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.

3. Which badges apps are gaining market share on Shopify?

DECO Product Labels & Badges is gaining badges app market share fastest this month, up +5.77pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.

4. Which badges apps are losing market share on Shopify?

Essential Trust Badges & Icons has lost the most market share this month among badges apps (-4.44pp). Sort the table by Change (Low to High) to see the full list of decliners.

5. Which countries drive the most badges Shopify app installs?

United States drives the largest share of badges app installs at 23.7%, followed by United Kingdom at 9.1% and India at 8.5%. Use the country picker on the third card to compare market leaders by country.

6. How many badges apps does ShopDigest track on Shopify?

ShopDigest tracks 96 badges apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.

Shopify App Charts

Rankings and trends across every Shopify app, category, and keyword.

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