Auto-Tracking Shopify Apps – Market Share Breakdown
(Updated September 2026) See which auto-tracking Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Auto-Tracking Shopify Apps — Full Market Share Table
All tracked auto-tracking Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  UpPromote Affiliate Marketing | 76.66% | 2.41 | Declining |
| 2 |  Affiliate Marketing ReferrLy | 14.10% | 1.08 | Climbing |
| 3 |  BixGrow Affiliate Marketing | 4.45% | 0.11 | Declining |
| 4 |  Affilitrak Affiliate Marketing | 3.02% | 2.84 | Climbing |
| 5 |  Shortly — Affiliate Marketing | 0.54% | 0.11 | Declining |
| 6 |  CWILL Returns & Exchanges | 0.38% | 0.75 | Declining |
| 7 |  Referral Program ‑ Shopjar | 0.18% | 0.16 | Climbing |
| 8 |  GOAFFPRO ‑ Affiliate Marketing | 0.17% | 0.21 | Declining |
| 9 |  TP: True Profit Analytics | 0.16% | 0.30 | Declining |
| 10 |  Shopify Collabs | 0.14% | 0.08 | Declining |
Showing 1-10 out of 23
Key Insights:
- UpPromote Affiliate Marketing holds 76.7% share of auto-tracking app installs — 62.6pp ahead of Affiliate Marketing ReferrLy (14.1%).
- Top 3 apps (UpPromote Affiliate Marketing, Affiliate Marketing ReferrLy, BixGrow Affiliate Marketing) account for 95.2% of all auto-tracking install share — a competitive market.
- Affilitrak Affiliate Marketing is gaining share fastest this month (+2.84pp) — the largest single gainer among the top auto-tracking apps by share.
- UpPromote Affiliate Marketing is losing share fastest (-2.41pp) — could indicate a churning user base or a stronger challenger gaining ground.
Auto-Tracking Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 auto-tracking Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| UpPromote Affiliate Marketing | — | 76.5% | 79.0%2.54 | 76.7%2.34 | 44.3%32.45 | 40.5%3.74 |
| Affiliate Marketing ReferrLy | — | 11.3% | 13.0%1.74 | 14.0%1.01 | 23.6%9.6 | 39.8%16.13 |
| BixGrow Affiliate Marketing | — | 4.8% | 4.5%0.26 | 4.5%0.07 | 23.7%19.23 | 12.1%11.64 |
| Affilitrak Affiliate Marketing | — | 0.8% | 0.2%0.63 | 3.0%2.86 | 5.1%2.09 | 4.3%0.85 |
| Referral Program ‑ Shopjar | — | 0.0% | 0.0%0.01 | 0.2%0.17 | 0.8%0.62 | 0.9%0.07 |
Key Insights:
- UpPromote Affiliate Marketing's share contracted from 76.5% → 40.5% over the charted period.
- Of the top 5 tracked auto-tracking apps, 4 grew share and 1 lost share — challengers are eating into leader's share.
Top Auto-Tracking Shopify Apps by Country
Per-country market share rankings for auto-tracking Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | | |  | |
| 5 | | | | | |
Key Insights:
- UpPromote Affiliate Marketing leads auto-tracking apps in all 4 tracked markets — United States, India, China, United Kingdom.
⚠️ Data issue or feedback?
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Top 5 Apps in Auto-Tracking
- Affiliate Marketing ReferrLy — Leads auto-tracking apps with 39.8% install share, rated 5.0★ — gaining share this month.
- BixGrow Affiliate Marketing — Holds 12.1% of auto-tracking app install share, rated 4.9★ — gaining share this month.
- UpPromote Affiliate Marketing — Holds 40.5% of auto-tracking app install share, rated 4.9★ — losing share this month.
- Affilitrak Affiliate Marketing — Holds 4.3% of auto-tracking app install share, rated 5.0★ — gaining share this month.
- Referral Program ‑ Shopjar — Holds 0.9% of auto-tracking app install share, rated 4.9★ — gaining share this month.
Auto-Tracking Shopify Apps — Frequently Asked Questions
1. Which auto-tracking app has the highest market share on Shopify?
UpPromote Affiliate Marketing currently holds the highest market share for auto-tracking apps at 76.7%, but the category is competitive — Affiliate Marketing ReferrLy is close behind at 14.1%. The right choice depends on your specific store needs.
2. How is market share calculated for auto-tracking Shopify apps?
For auto-tracking (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which auto-tracking apps are gaining market share on Shopify?
Affilitrak Affiliate Marketing is gaining auto-tracking app market share fastest this month, up +2.84pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which auto-tracking apps are losing market share on Shopify?
UpPromote Affiliate Marketing has lost the most market share this month among auto-tracking apps (-2.41pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most auto-tracking Shopify app installs?
United States drives the largest share of auto-tracking app installs at 42.7%, followed by United Kingdom at 9.0% and Germany at 7.5%. Use the country picker on the third card to compare market leaders by country.
6. How many auto-tracking apps does ShopDigest track on Shopify?
ShopDigest tracks 96 auto-tracking apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
7. Why does the highest-share auto-tracking app differ from the #1 ranked app?
Rank reflects an app's current position in the Shopify App Store under auto-tracking (driven by Shopify's own algorithm), while market share on ShopDigest is estimated from review counts and other factors as a proxy for active installs. The two metrics move on independent dynamics, so the highest-share app and the #1-ranked app are not always the same — and a divergence between them is worth noting rather than assuming one will pull the other along. For auto-tracking, UpPromote Affiliate Marketing leads on share; see the rankings tab for who currently holds #1 position.
