Anniversary Shopify Apps – Market Share Breakdown
(Updated October 2026) See which anniversary Shopify apps dominate installs and how their share has shifted over time. This keyword page shows the full market share table, monthly share trends for the leaders, and a country-level breakdown so you can compare global vs regional dominance.
Anniversary Shopify Apps — Full Market Share Table
All tracked anniversary Shopify apps ranked by current install share, with change vs 30 days ago and Leader / Climbing / Declining / Stable status — filterable by country and date range.
| # | App | Market Share | Change | Status |
|---|---|---|---|---|
| 1 |  PineRaffle: Sweepstake Contest | 72.72% | 15.74 | Climbing |
| 2 |  SweepPea: Buy‑to‑Enter Sweeps | 8.56% | 1.70 | Declining |
| 3 |  Loyup: Loyalty Points Rewards | 7.49% | 2.49 | Declining |
| 4 |  ViralSweep Giveaways Contests | 7.06% | 1.93 | Climbing |
| 5 |  SweepWidget Giveaways Contests | 1.93% | 10.61 | Declining |
| 6 |  Zapiet ‑ Product Options | 1.28% | 2.99 | Declining |
| 7 |  Happy Birthday Email by UW | 0.64% | 0.07 | Climbing |
| 8 |  Heads Up: POS Customer Alerts | 0.17% | 0.13 | Climbing |
| 9 |  A Little Hint: Gift Hints | 0.08% | 0.08 | Climbing |
| 10 |  Odicci: Games & Quizzes | 0.05% | 0.12 | Declining |
Showing 1-10 out of 25
Key Insights:
- PineRaffle: Sweepstake Contest holds 72.7% share of anniversary app installs — 64.2pp ahead of SweepPea: Buy‑to‑Enter Sweeps (8.6%).
- Top 3 apps (PineRaffle: Sweepstake Contest, SweepPea: Buy‑to‑Enter Sweeps, Loyup: Loyalty Points Rewards) account for 88.8% of all anniversary install share — a concentrated market.
- PineRaffle: Sweepstake Contest is gaining share fastest this month (+15.74pp) — the largest single gainer among the top anniversary apps by share.
- SweepWidget Giveaways Contests is losing share fastest (-10.61pp) — could indicate a churning user base or a stronger challenger gaining ground.
Anniversary Shopify Apps — Market Share Over Time
Monthly market share trajectory for the top 5 anniversary Shopify apps over the past year — see who's gaining or losing install share month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| PineRaffle: Sweepstake Contest | 21.5% | 12.2%9.35 | 19.4%7.23 | 50.7%31.36 | 73.8%23.06 | 72.7%1.08 |
| SweepPea: Buy‑to‑Enter Sweeps | 6.5% | 11.1%4.6 | 21.6%10.53 | 7.6%13.97 | 8.3%0.69 | 8.6%0.26 |
| Loyup: Loyalty Points Rewards | — | — | — | 19.9% | 12.7%7.25 | 7.5%5.19 |
| ViralSweep Giveaways Contests | 47.3% | 8.3%39.01 | 4.0%4.33 | 8.7%4.74 | 1.0%7.66 | 7.1%6.02 |
| SweepWidget Giveaways Contests | 11.3% | 55.2%43.94 | 44.0%11.19 | 7.6%36.43 | 2.8%4.84 | 1.9%0.84 |
Key Insights:
- PineRaffle: Sweepstake Contest's share expanded from 21.5% → 72.7% over the charted period.
- Of the top 5 tracked anniversary apps, 2 grew share and 3 lost share — leader is widening the gap.
Top Anniversary Shopify Apps by Country
Per-country market share rankings for anniversary Shopify apps across 5 markets — see which apps lead in each country and where regional leaders diverge from the global leader.
| # | 🌎 Worldwide |  United States |  India |  China |  United Kingdom |
|---|---|---|---|---|---|
| 1 | | | | | |
| 2 | | | | | |
| 3 | | | | | |
| 4 | | | | | |
| 5 | | | | | |
Key Insights:
- PineRaffle: Sweepstake Contest leads anniversary apps in all 4 tracked markets — United States, India, China, United Kingdom.
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Top 5 Apps in Anniversary
- PineRaffle: Sweepstake Contest — Leads anniversary apps with 72.7% install share, rated 4.3★ — gaining share this month.
- ViralSweep Giveaways Contests — Holds 7.1% of anniversary app install share, rated 4.5★ — gaining share this month.
- Loyup: Loyalty Points Rewards — Holds 7.5% of anniversary app install share, rated 5.0★ — losing share this month.
- SweepPea: Buy‑to‑Enter Sweeps — Holds 8.6% of anniversary app install share, rated 4.9★ — losing share this month.
- SweepWidget Giveaways Contests — Holds 1.9% of anniversary app install share, rated 4.0★ — losing share this month.
Anniversary Shopify Apps — Frequently Asked Questions
1. Which anniversary app has the highest market share on Shopify?
PineRaffle: Sweepstake Contest dominates the anniversary category on Shopify with 72.7% of installs — 64.2pp ahead of SweepPea: Buy‑to‑Enter Sweeps. This is a clear leader by share, so most merchants default to it unless they have a niche-fit reason to pick differently.
2. How is market share calculated for anniversary Shopify apps?
For anniversary (a keyword page), market share is rank-weighted — apps at position #1 carry roughly 40× the weight of apps at position #22, and apps beyond #22 are excluded. Each app's weighted score is divided by the total weighted score across the keyword to give the share %. This reflects Shopify search behaviour: most installs come from the top of the results.
3. Which anniversary apps are gaining market share on Shopify?
PineRaffle: Sweepstake Contest is gaining anniversary app market share fastest this month, up +15.74pp versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which anniversary apps are losing market share on Shopify?
SweepWidget Giveaways Contests has lost the most market share this month among anniversary apps (-10.61pp). Sort the table by Change (Low to High) to see the full list of decliners.
5. Which countries drive the most anniversary Shopify app installs?
United States drives the largest share of anniversary app installs at 69.2%, followed by Pakistan at 8.6% and Canada at 4.7%. Use the country picker on the third card to compare market leaders by country.
6. How many anniversary apps does ShopDigest track on Shopify?
ShopDigest tracks 40 anniversary apps on the Shopify App Store. Market share, rankings, and review data refresh weekly so you can track competitive shifts as they happen.
