Afterpay Shopify Apps – Geographic Distribution
(Updated October 2026) Discover where afterpay Shopify apps are most popular and how country-level adoption has shifted over time. This keyword page shows the full country market share table plus monthly geographic trends so you can spot established markets and emerging opportunities.
Afterpay Shopify Apps — Country-Level Market Share
All countries ranked by current install share of afterpay Shopify apps, with change vs 30 days ago. Filter by date range, sort by share or share change.
| # | Country | Market Share | Change |
|---|---|---|---|
| 1 |  Brazil | 26.69% | 2.24 |
| 2 |  Australia | 13.46% | 2.70 |
| 3 |  United States | 11.97% | 6.02 |
| 4 |  Argentina | 7.63% | 0.43 |
| 5 |  Canada | 7.57% | 1.38 |
| 6 |  India | 6.10% | 0.91 |
| 7 |  Uruguay | 3.81% | 2.37 |
| 8 |  Hong Kong | 3.68% | 0.70 |
| 9 |  Spain | 2.86% | 0.84 |
| 10 |  Italy | 2.29% | 0.52 |
Showing 1-10 out of 52
Key Insights:
- Brazil drives 26.8% of afterpay Shopify app installs — the largest single market for the category.
- Top 3 markets (Brazil, Australia, United States) cover 52.0% of all tracked afterpay installs — moderately concentrated demand.
- Australia is the fastest-growing market this month (+2.5pp) — emerging demand worth watching.
- United States's share of afterpay app reviews has slipped the most this month (-6.0pp) — a relative shift, as other markets contributed a larger portion of this month's reviews.
Afterpay Shopify Apps — Geographic Distribution Over Time
Monthly market share trajectory for the top 5 countries driving afterpay Shopify app installs — see how regional dominance has shifted month by month.
Charts Data
| App | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Brazil | 19.2%1.87 | 16.5%2.62 | 19.1%2.53 | 25.1%5.99 | 25.5%0.47 | 26.8%1.27 |
| Australia | 8.9%0.68 | 8.0%0.85 | 10.4%2.42 | 10.3%0.1 | 10.4%0.11 | 12.6%2.16 |
| United States | 15.7%2.81 | 13.3%2.45 | 11.8%1.49 | 19.1%7.35 | 12.4%6.72 | 12.0%0.39 |
| Argentina | 5.9%0.57 | 5.1%0.81 | 4.5%0.6 | 7.4%2.88 | 9.1%1.75 | 7.7%1.46 |
| Canada | 1.8%0.81 | 1.8%0.01 | 4.4%2.68 | 6.2%1.81 | 5.5%0.72 | 7.6%2.08 |
Key Insights:
- Brazil's share of afterpay app installs expanded from 0 → 26.8% over the charted period.
- Top 5 markets plotted: Brazil, Australia, United States, Argentina, Canada.
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Geographic Distribution of Afterpay Shopify App Installs
Brazil leads afterpay Shopify app installs at 26.8%, but install share is meaningfully spread across multiple top markets. Australia (13.2%) and United States (12.0%) round out the top 3, together accounting for 52.0% of all afterpay app installs. Argentina (7.7%) and Canada (7.6%) fill out the top 5, giving a combined view of where afterpay app demand actually concentrates. Australia is the fastest-growing market this month (+2.5pp) — early-stage adoption that often precedes wider regional shifts. On the flip side, United States has lost the most share this month (-6.0pp).
afterpay app demand is split between Brazil (26.8%), Australia (13.2%), and United States (12.0%) — leaders in moderately distributed categories like this usually invest in multi-currency, multi-language support, making them workable across regions.
Geographic Trends for Afterpay Shopify Apps Over Time
Brazil's share of afterpay Shopify app installs grew from 0 (Nov 2024) to 26.8% (Oct 2026) — a +26.8pp tightening of geographic concentration toward this market. The top 5 plotted markets — Brazil, Australia, United States, Argentina, Canada — show which regions consistently drive afterpay app demand over time.
Top 5 Apps in Afterpay
- Afterpay On‑Site Messaging — Among the most-installed afterpay apps worldwide with 16.4% install share, rated 3.0★.
- Clearpay On‑Site Messaging — Among the most-installed afterpay apps worldwide with 0 install share, rated 2.5★.
- Scala Payment Method Discount — Among the most-installed afterpay apps worldwide with 51.7% install share, rated 5.0★.
- Oak Prepaid Discount — Among the most-installed afterpay apps worldwide with 5.5% install share, rated 4.5★.
- Dropship‑Clothes — Among the most-installed afterpay apps worldwide with 0 install share, rated 4.5★.
Afterpay Shopify Apps — Frequently Asked Questions
1. Which countries dominate afterpay Shopify app installs?
Brazil leads afterpay app installs at 26.8%, followed by Australia at 13.2%. The top 3 markets together cover 52.0% of all installs.
2. Where are afterpay Shopify apps most popular?
afterpay apps are most popular in Brazil (26.8% share), Australia (13.2%), and United States (12.0%). The full breakdown is in the table above — sort by share to see all 10 default rows or paginate for the long tail.
3. Which country is the fastest-growing market for afterpay Shopify apps?
Australia is the fastest-growing market for afterpay apps this month, gaining +2.5pp of share versus 30 days ago. Switch the table sub-tab to "Market Share Changes" to see all gainers ordered by movement.
4. Which markets are losing share for afterpay Shopify apps?
United States has shed the most share this month (-6.0pp). Sort the table by Change (Low to High) to see all decliners — could reflect market saturation or merchants migrating to alternative apps.
5. How is country-level market share calculated for afterpay on Shopify?
For afterpay (a keyword page), country share is computed from rank-weighted reviews originating from each country: position #1 carries roughly 40× the weight of position #22, and apps beyond #22 contribute zero. Each country's weighted score is divided by the global total to give the share %.
6. Has the leading market for afterpay Shopify apps changed recently?
Brazil's share has moved meaningfully over the charted period — from 0 to 26.8%. The trend chart shows whether the shift is sustained or part of a wider geographic rotation.
