Mst: Wishlist Prime Shopify App – Market Share & Install Footprint
(Updated September 2026) Track Mst: Wishlist Prime's estimated install share within every Shopify App Store group it appears in — categories, keywords, and collections — with current %, 30-day change, and Growing / Stable / Declining status. Allow customers to create and manage multiple wish lists..
Mst: Wishlist Prime — Market Share Across Shopify App Store Groups
Mst: Wishlist Prime's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
CategoryWishlists Marketing and conversion > Customer loyalty > Wishlists | 0.92%0.13 | Growing |
KeywordCustom registry | 0.27%0.13 | Growing |
CategoryCustomer loyalty Marketing and conversion > Customer loyalty | 0.07%0.01 | Growing |
CategoryEmail marketing Marketing and conversion > Marketing > Email marketing | 0.06%0.01 | Growing |
CategoryMarketing Marketing and conversion > Marketing | 0.05%0.01 | Growing |
KeywordEmail sharing | 0.05%0.01 | Growing |
KeywordPurchase alerts | 0.05%0.01 | Growing |
KeywordMultiple lists | 0.04%0.01 | Growing |
CategoryMarketing and conversion | 0.01%0.00 | Growing |
Showing 1-9 out of 9
Key Insights:
- Mst: Wishlist Prime captures 0.9% of installs in Wishlists — its strongest position among the 9 Shopify groups shown.
- Over the past 30 days, 9 gained share — net positive share momentum.
- Wishlists is the biggest gainer (+0.13pp) — strongest share momentum this month.
Mst: Wishlist Prime — Market Share Trend Across Top Groups
Monthly market share trajectory for Mst: Wishlist Prime across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| Wishlists | 1.73% | 1.03%0.7 | 0.78%0.25 | 0.91%0.13 | 0.61%0.3 | 0.59%0.02 |
| Custom Registry | — | 0.30% | 0.15%0.15 | 0.27%0.12 | 0.13%0.14 | 0.22%0.09 |
| Customer Loyalty | 0.11% | 0.07%0.04 | 0.05%0.02 | 0.07%0.02 | 0.04%0.03 | 0.05%0.01 |
| Email Marketing | 0.10% | 0.06%0.04 | 0.05%0.01 | 0.06%0.01 | 0.04%0.02 | 0.04% |
| Marketing | 0.08% | 0.05%0.03 | 0.04%0.01 | 0.05%0.01 | 0.03%0.02 | 0.03% |
Key Insights:
- Mst: Wishlist Prime's biggest share gain is in Wishlists — expanded from 0.5% to 0.6% over the charted period.
- Across the 5 plotted groups, Mst: Wishlist Prime expanded share in 1 and contracted in 3.
Top Categories Mst: Wishlist Prime Ranks In on Shopify
- CategoryWishlists — Holds 0.9% market share in this category (+0.13pp this month) — Mst: Wishlist Prime's growing footprint here.
- KeywordCustom registry — Holds 0.3% market share in this keyword (+0.13pp this month) — Mst: Wishlist Prime's growing footprint here.
- CategoryCustomer loyalty — Holds 0.1% market share in this category (+0.01pp this month) — Mst: Wishlist Prime's growing footprint here.
- CategoryEmail marketing — Holds 0.1% market share in this category (+0.01pp this month) — Mst: Wishlist Prime's growing footprint here.
- CategoryMarketing — Holds 0.1% market share in this category (+0.01pp this month) — Mst: Wishlist Prime's growing footprint here.
Mst: Wishlist Prime on Shopify — Market Share FAQs
1. Where does Mst: Wishlist Prime have the most market share on Shopify?
Mst: Wishlist Prime captures the largest share of installs in Wishlists — 0.9% of the group's tracked install base, followed by 0.3% in Custom registry and 0.1% in Customer loyalty. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is Mst: Wishlist Prime gaining or losing share in?
Mst: Wishlist Prime is gaining share in more groups than it's losing. Wishlists is the biggest gainer this month — switch the table sub-tab to "Market Share Changes" to see the full set of gainers and losers ordered by movement size.
3. How is Mst: Wishlist Prime's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. How often does Mst: Wishlist Prime's Shopify market share update?
Share figures are recomputed weekly from the latest review data. Mst: Wishlist Prime's current trajectory shows expanding share across multiple Shopify groups — the chart's Monthly granularity smooths weekly noise; switch to Weekly to see the inflection points.
