Gv: Gift Card & Store Credit Shopify App – Market Share & Install Footprint
(Updated October 2026) Track GV: Gift Card & Store Credit's estimated install share within every Shopify App Store group it appears in — categories, keywords, and collections — with current %, 30-day change, and Growing / Stable / Declining status. Boost sales with giftcard, rewards program and store credit.
Gv: Gift Card & Store Credit — Market Share Across Shopify App Store Groups
GV: Gift Card & Store Credit's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
CategoryGift cards Marketing and conversion > Gifts > Gift cards | 1.85%0.29 | Declining |
Keywordstore credit | 1.10%0.30 | Declining |
CategoryGifts Marketing and conversion > Gifts | 0.68%0.12 | Declining |
KeywordGame programs | 0.33%0.05 | Declining |
Keywordgift cards | 0.14%0.09 | Declining |
KeywordRedemption page | 0.13%0.33 | Declining |
CategoryLoyalty and rewards Marketing and conversion > Customer loyalty > Loyalty and rewards | 0.08%0.01 | Declining |
KeywordCustom date | 0.08%0.16 | Declining |
CategoryCustomer loyalty Marketing and conversion > Customer loyalty | 0.08%0.01 | Declining |
KeywordGift card import | 0.06%0.10 | Declining |
Showing 1-10 out of 21
Key Insights:
- GV: Gift Card & Store Credit captures 1.9% of installs in Gift cards — its strongest position among the 10 Shopify groups shown (21 groups in total).
- Over the past 30 days, 10 lost share — net downward pressure.
- Redemption page saw the sharpest contraction (-0.33pp) — worth checking whether the dip is short-term or sustained.
Gv: Gift Card & Store Credit — Market Share Trend Across Top Groups
Monthly market share trajectory for GV: Gift Card & Store Credit across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
Charts Data
| Category / Keyword | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 | Oct 2026 |
|---|---|---|---|---|---|---|
| Gift Cards | 2.27% | 2.12%0.15 | 1.84%0.28 | 1.86%0.02 | 2.13%0.27 | 2.18%0.05 |
| Gifts | 0.87% | 0.79%0.08 | 0.67%0.12 | 0.67% | 0.73%0.06 | 0.74%0.01 |
| Store Credit | 0.04% | 1.40%1.36 | 1.11%0.29 | 0.53%0.58 | 0.62%0.09 | 0.63%0.01 |
| Gift Cards | 0.23% | 0.23% | 0.14%0.09 | 0.60%0.46 | 0.53%0.07 | 0.53% |
| Game Programs | 0.42% | 0.37%0.05 | 0.32%0.05 | 0.16%0.16 | 0.38%0.22 | 0.39%0.01 |
Key Insights:
- Across the 5 plotted groups, GV: Gift Card & Store Credit expanded share in 0 and contracted in 5.
Top Categories Gv: Gift Card & Store Credit Ranks In on Shopify
- CategoryGift cards — Holds 1.9% market share in this category (-0.29pp this month) — slipping in this category.
- Keywordstore credit — Holds 1.1% market share in this keyword (-0.30pp this month) — slipping in this keyword.
- CategoryGifts — Holds 0.7% market share in this category (-0.12pp this month) — slipping in this category.
- KeywordGame programs — Holds 0.3% market share in this keyword (-0.05pp this month) — slipping in this keyword.
- Keywordgift cards — Holds 0.1% market share in this keyword (-0.09pp this month) — slipping in this keyword.
Gv: Gift Card & Store Credit on Shopify — Market Share FAQs
1. Where does GV: Gift Card & Store Credit have the most market share on Shopify?
GV: Gift Card & Store Credit captures the largest share of installs in Gift cards — 1.9% of the group's tracked install base, followed by 1.1% in store credit and 0.7% in Gifts. Sort the table by Share to see the full ordered list.
2. Which Shopify categories is GV: Gift Card & Store Credit gaining or losing share in?
GV: Gift Card & Store Credit is contracting in more groups than it's expanding. Redemption page saw the sharpest dip this month — switch to "Market Share Changes" to see the full distribution and check whether the contractions cluster around a shared theme.
3. How is GV: Gift Card & Store Credit's Shopify market share calculated?
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
4. In how many Shopify groups does GV: Gift Card & Store Credit hold market share?
GV: Gift Card & Store Credit appears in 21 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
5. How often does GV: Gift Card & Store Credit's Shopify market share update?
Share figures are recomputed weekly from the latest review data. GV: Gift Card & Store Credit is currently losing share in more groups than it's gaining — the trend chart's date range filter lets you check whether the slide started recently or has been ongoing.
