(Updated September 2026) Track Gift Card Factory's estimated install share within every Shopify App Store group it appears in — categories, keywords, and collections — with current %, 30-day change, and Growing / Stable / Declining status. Create, import, update & send gift cards in bulk. Refund on gift card. Discount codes & store credit.
Gift Card Factory's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
Keywordgift cards | 6.73%3.77 | Declining |
Keywordvoucher | 3.01%10.72 | Declining |
CategoryGift cards Marketing and conversion > Gifts > Gift cards | 2.64%0.29 | Declining |
KeywordBulk send | 2.47%0.29 | Declining |
KeywordGift card import | 2.42%0.03 | Declining |
KeywordCustom amounts | 2.17%2.17 | Growing |
KeywordCustom date | 2.17%0.26 | Declining |
KeywordExpiry dates | 1.41%0.17 | Declining |
Keywordcustom design | 1.07%0.06 | Declining |
CategoryGifts Marketing and conversion > Gifts | 0.97%0.13 | Declining |
Key Insights:
Monthly market share trajectory for Gift Card Factory across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
| Category / Keyword | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| Gift Cards | 15.94% | 7.14%8.8 | 10.37%3.23 | 6.65%3.72 | 20.08%13.43 | 24.17%4.09 |
| Voucher | 7.73% | 7.70%0.03 | 13.73%6.03 | 2.95%10.78 | 1.78%1.17 | 3.49%1.71 |
| Gift Cards | 4.33% | 3.78%0.55 | 2.91%0.87 | 2.62%0.29 | 1.85%0.77 | 2.93%1.08 |
| Bulk Send | — | 3.83% | 2.73%1.1 | 2.44%0.29 | 1.67%0.77 | 2.68%1.01 |
| Gift Card Import | — | 2.17% | 2.43%0.26 | 2.40%0.03 | 1.64%0.76 | 2.64%1 |
Key Insights:
Gift Card Factory captures the largest share of installs in gift cards — 6.7% of the group's tracked install base, followed by 3.0% in voucher and 2.6% in Gift cards. Sort the table by Share to see the full ordered list.
Gift Card Factory is contracting in more groups than it's expanding. voucher saw the sharpest dip this month — switch to "Market Share Changes" to see the full distribution and check whether the contractions cluster around a shared theme.
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
Gift Card Factory appears in 31 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
Share figures are recomputed weekly from the latest review data. Gift Card Factory is currently losing share in more groups than it's gaining — the trend chart's date range filter lets you check whether the slide started recently or has been ongoing.
Rankings and trends across every Shopify app, category, and keyword.