(Updated September 2026) Track Buy Button channel's estimated install share within every Shopify App Store group it appears in — categories, keywords, and collections — with current %, 30-day change, and Growing / Stable / Declining status. Sell more with Buy Buttons. Create fast and easy checkout links to promote products or collections..
Buy Button channel's estimated install share within each Shopify App Store group it appears in — categories, keywords, and collections — with current %, status (Growing / Stable / Declining), and 30-day change. Filterable by date range and sortable by share or share change.
| Category/Keyword | Market Share | Status |
|---|---|---|
Keywordbuy buttons | 10.68%2.64 | Growing |
Keywordchannel advisor | 0.76%0.29 | Growing |
Keywordmessenger channel | 0.59%0.25 | Growing |
Keywordbuy now button | 0.51%0.37 | Growing |
Keywordcancel trial | 0.27%0.12 | Growing |
Keywordgroup buy | 0.27%0.17 | Growing |
KeywordButtons | 0.20%0.16 | Growing |
CollectionGetting Started | 0.20%0.05 | Growing |
Keywordtry before you buy | 0.09%0.01 | Growing |
CategoryAnalytics Store management > Operations > Analytics | 0.07%0.02 | Growing |
Key Insights:
Monthly market share trajectory for Buy Button channel across its top 5 Shopify App Store groups over the past year — pick categories or keywords to plot, filter by country, and switch sub-tabs for absolute share or per-interval change.
| Category / Keyword | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sep 2026 |
|---|---|---|---|---|---|---|
| Buy Buttons | — | — | 8.00% | 10.71%2.71 | 10.35%0.36 | 9.87%0.48 |
| Channel Advisor | 0.43% | 0.51%0.08 | 0.46%0.05 | 0.77%0.31 | 0.53%0.24 | 0.51%0.02 |
| Messenger Channel | 0.25% | 0.27%0.02 | 0.34%0.07 | 0.60%0.26 | 0.39%0.21 | 0.38%0.01 |
| Cancel Trial | 0.23% | 0.38%0.15 | 0.15%0.23 | 0.27%0.12 | 0.19%0.08 | 0.29%0.1 |
| Buy Now Button | 0.08% | 0.10%0.02 | 0.13%0.03 | 0.52%0.39 | 0.11%0.41 | 0.27%0.16 |
Key Insights:
Buy Button channel captures the largest share of installs in buy buttons — 10.7% of the group's tracked install base, followed by 0.8% in channel advisor and 0.6% in messenger channel. Sort the table by Share to see the full ordered list.
Buy Button channel is gaining share in more groups than it's losing. buy buttons is the biggest gainer this month — switch the table sub-tab to "Market Share Changes" to see the full set of gainers and losers ordered by movement size.
Market share is estimated from each app's review velocity within a group, used as a proxy for install share. For category and collection groups, it's a straight share-of-reviews calculation; for keyword groups, ranking position is weighted (rank #1 ≈ 40× the weight of rank #22, with apps beyond #22 excluded) since search traffic concentrates heavily at the top. The Country filter on the table re-computes share using only that country's reviews.
Buy Button channel appears in 29 Shopify App Store groups in total — categories, keywords, and collections combined. The table above lists the top 10 where it captures the largest share; paginate or sort by Change to see the rest.
Share figures are recomputed weekly from the latest review data. Buy Button channel's current trajectory shows expanding share across multiple Shopify groups — the chart's Monthly granularity smooths weekly noise; switch to Weekly to see the inflection points.
Rankings and trends across every Shopify app, category, and keyword.