Harley Finkelstein, Shopify President, congratulated beauty brand Humanrace for winning Best of Beauty Awards 2022: Skin Care by Allure Magazine. He took to Twitter to congratulate the founder Pharrell Williams as well. “The best beauty brands in the world are powered by @Shopify Congrats @pharrell & @humanrace for winning @Allure_magazine ‘s Best Facial Cleanser,” he wrote.
The best beauty brands in the world are powered by @Shopify.
— Harley Finkelstein (@harleyf) September 18, 2022
Congrats @pharrell & @humanrace for winning @Allure_magazine‘s Best Facial Cleanser 👊🧼🚀https://t.co/ydoQXhLKuS
About Allure
Allure is an American women’s magazine on beauty, published monthly in New York City by Condé Nast. It was founded by Linda Wells in 1991.
Allure zeroed in 42 best products for its ‘Best of Beauty Awards 2022: Skin Care’ and Humanrace Rice Powder Cleanser won Best Facial Cleanser (Powder). Stating the reason why the product won, the magazine wrote on its website, “This mix of rice powder and kaolin clay works for all skin types — and all type A personalities: Humanrace Rice Powder Cleanser lets you control exactly how much lather you get by mixing it with more or less water”.
Musician’s Brand
Pharrell Lanscilo Williams, an American musician, rapper, singer, songwriter, and record producer launched Humanrace on November 25, 2020. The skincare brand is among the other business ventures of the musician.
Talking about the Rice Powder Cleanser, Humanrace’s official website states, “A gentle powder-to-foam cleanser that you control with water. Packed with rice particles, fruit AHAs and snow mushroom, it leaves skin purified, balanced and brighter every day”.
The product is claimed to be vegan, gluten free, cruelty and fragrance free. It is also dermatologically tested and microtear safe. The key ingredients of Rice Powder Cleanser are Kaolin clay, Snow mushroom extract, Geranium extract, fruit alpha Hydroxy Acids (AHA) and rice powder.
Sell Online
Shopify provides internet infrastructure for starting e-commerce. It offers tools that help entrepreneurs grow and manage their business. The services of Ottawa-based company are used in more than 175 countries.
Lately, the e-commerce giant launched Shopify Markets Pro and localisation tool Translate & Adapt to facilitate a much smoother cross-border commerce for Shopify merchants. Recently, the company also rolled out Shopify Payments and Shopify Shipping in France. During the release of second quarter results, Shopify President Harley Finkelstein stated that international selling should be as easier as selling domestically.