Shopify values creator economy like no other e-commerce platform. It’s “obsession” for successful content creators was confirmed by Shopify President Harley Finkelstein in a LinkedIn Post on August 7.
I have personally been using Shopify to sell merch since we had three million subscribers, which is crazy because we are on a 100 million. Now, we also use it to sell our chocolate bars and so much more.
MrBeast, YouTuber
Finkelstein congratulated American YouTuber Jimmy Donaldson for completing 100 million subscribers under the brand name ‘MrBeast‘. The Shopify President praised MrBeast’s journey recalling that he had only three million YouTube subscriber when he joined the Canada-based e-commerce platform.
“Shopify is obsessed with entrepreneurs – Jimmy is one of the world’s biggest creators and one of the most epic entrepreneurs. MrBeast has been on Shopify since he had 3M subs on YouTube – and he just hit 100M. Congrats on 100M Shopify!!!” Finkelstein posted on LinkedIn.
Finkelstein also posted a ‘hand-shaking emoji’ between Shopify and Creators to emphasize on the company’s motive to help content creators grow.
MrBeast’s SHOP
MrBeast uses YouTube to share his creative content and Shopify to sell his merchandise. With a 100 million subscriber base, the YouTuber is planning to expand his Shopify business by introducing some other products.
“I have personally been using Shopify to sell merch since we had three million subscribers, which is crazy because we are on a 100 million. Now, we also use it to sell our chocolate bars and so much more,” he was heard saying in the video posted by Finkelstein.
100M Merchandise
MrBeast celebrated the incredible YouTube feat by inviting some of his fans to a private island and introducing a new range of merchandise. Also known for impressive philanthropic works, MrBeast also announced a free house giveaway to one of his eight friends who participated in a competition.
But, there’s a catch! MrBeast didn’t share the video on YouTube. He kept it behind a paywall, which means that one has to buy his new 100M merchandise to watch the full video. This merch includes two t-shirts promoting the secret giveaway video. Once anyone buys any of these t-shirts, video access will be given in a private email. No other merchandise on MrBeast’s SHOP will grant you the secret video’s link.