The Black Friday Cyber Monday (BFCM) 2022 is approaching and merchants on Shopify are aiming to gain big this shopping season. While a massive sale of $6.3 Billion was reported last year, the inflation-hit 2022 might see a fortune turnaround during the BFCM 2022.
A blog published by Adewale Thomas on plobalapps.com shares key insights from the last year’s data. Shopify merchants can make the best of the America’s busiest shopping season with our guide on store management and email marketing for BFCM 2022.
Mobile Sales
However, the big takeaway to learn from Thomas’ blog is that mobile remains to be the king of e-commerce business. As much as 73 of sales happened over mobile phones last year. So make sure your Shopify store looks good on mobile. Make it user friendly with the best of apps. One can also create custom app using Shopify Custom App Development solution with the help of our easy guide.
Another takeaway from the blog was that the global e-commerce market has reached $13 Trillion and will grow to $55.6 Trillion by 2027. So this is the time for you to focus on your business like never before. Our guide on Shopify Flow will help you automate important tasks like improving buyer experience, engaging with customers, keeping note of inventory and managing orders, risks and fraud messages.
Learning From The Past
BFCM has been the busiest shopping season in the United States since 2005 and physical stores have made the most of the revenue using this holiday time. However, most of the businesses have gone online after the coronavirus pandemic. Shoppers too like to shop in the comfort of their home. And talking of convenience, mobile apps and websites that work on mobile provide them the easiest and quickest options to make purchases.
To make the best of BFCM 2022 based on the last year’s data, one must make website mobile friendly and create a mobile app for instant sales.
