Bondfire Inc. is a design and engineering studio. We partner with aspiring and established category leaders to architect, design, build, and maintain their e-commerce channels. Each partnership results in a unique expression of brand and commerce.

BF has partnered with Le Labo over the last 10 years to develop and design its online brand, image library, and e-commerce experience. We have provided ongoing strategy, user experience, engineering, art direction and content production in support of various commercial and internal channels.

BF partnered with Yamazaki to holistically redesign, rebuild, and launch their multi-market DTC storefront on Shopify Plus. Our team developed a comprehensive design system that complimented and elevated the quiet simplicity of Yamazaki’s product. Platform integrations included ERP, Salsify (PIM), Attentive, Rebuy, Translations, and Shopify Markets. Results: +82% Conversion Rate

BF partnered with East Fork to redesign and relaunch its DTC channel. We designed a comprehensive digital system and art direction for the brand, paired with a composable headless architecture, powered by Sanity CMS and Shopify Plus. Results: +6% Conversion Rate +11% Average Order Value

BF partnered with Huckberry to design and build their headless e-commerce channel. We collaborated across executive, product, merchandising, and creative teams the architect a branded user experience that engages and grows their customer lifetime value. Results: +32% Mobile Conversion Rate +25% Desktop Conversion Rate +15% Average Order Value

BF partnered with Filson on their full-scale redesign and platform migration from Magento to Shopify Plus. Our team led a comprehensive brand strategy, design system, and user experience process. New site coming soon.