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Kismet Pets is a premium pet care brand specializing in high-quality, natural products designed to enhance the health and well-being of pets. With a focus on sustainability and pet-friendly ingredients, the brand offers a curated selection of treats, supplements, and wellness essentials for pet owners who prioritize quality and care.
To Be In Bloom is a modern beauty and wellness brand dedicated to providing high-quality, natural skincare and self-care products. With a focus on holistic well-being and sustainability, the brand curates premium formulations that nourish both body and mind. As a growing e-commerce business, To Be In Bloom sought an optimized Shopify solution to enhance the customer shopping experience.

Harklinikken is a leading provider of personalized haircare solutions, offering a range of products designed to restore and maintain hair health. With a strong presence in multiple international markets, the company sought a robust e-commerce solution to fit to their geographically diverse customer base.

The project focused on shaping a conversion-optimised, emotionally resonant DTC experience across Shopify—from home page storytelling to shade-finding tools and subscription-ready flows. Key tasks included crafting brand voice, simplifying hybrid product education (SPF + makeup + supplements), and aligning UX with both U.S. and global audiences through inclusive, editorial-style content.

This project involved a complete Shopify rebuild with a modern UI overhaul, advanced personalization, accessibility compliance, and strategic integration of community-focused features for Mylee’s vibrant user base.

This project required collaboration between design, development, and tech teams, focusing on integrating NFC technology, a dedicated mobile app, and a secure resale system into Shopify, while ensuring an elegant and high-performance UX for global users.
