Create Facebook Pixels / Meta Pixels / Instagram Pixels with Server-Side Tracking & Conversion API Accurate Meta Pixel tracking to improve your Facebook Ads
5.0
(133)
Phonik, France
Iram advices where very precise and helpful, thanks a lot
Track Meta & Facebook Pixels by Nabu's ranking, reviews, and performance over time with interactive charts. See how it compares to similar apps in the same category.
Exceptional Customer Support: Consistently praised for being prompt, helpful, and professional, with many users highlighting personalized assistance.
Easy Setup: Frequently mentioned for its straightforward installation process, often requiring minimal technical knowledge.
Effective Problem-Solving: Successfully resolves complex tracking and integration issues, particularly with Meta Pixel and Shopify.
Regular Feature Updates: Users appreciate the continuous development and introduction of new features, including AI integrations.
Technical Issues: Occasional reports of the app not working properly or requiring troubleshooting.
Instruction Clarity: Some users found setup instructions overly technical or difficult to follow.
Accurate Meta Pixel tracking to improve your Facebook Ads
Up to 1 Pixels
Basic Events Tracking
Basic Analytics
Tax / Shipping Settings
1 conversion API
Up to 5 Pixels
5 cAPI Integration
Advanced Events Tracking
Advanced Analytics
Tax/ Shipping Settings
Unlimited Pixels and cAPI
Lookalike & Custom Audience Builder
Advanced Analytics & Events Tracking
UTM parameters setting
Tax/ Shipping Settings
Not sure which plan to pick? Discuss Explorer or Advanced plans with us, learn about custom pricing, or get a demo.
The app has 3 pricing plans: 1 free and 2 paid. The free plan(s) offered by Meta & Facebook Pixels by Nabu: (Explorer). The paid plan(s) offered by Meta & Facebook Pixels by Nabu: (Advanced, Plus).
The details of the plan(s) are outlined below:
Explorer: This plan is free forever, incurring no subscription costs. It offers a wide range of features like Up to 1 Pixels, Basic Events Tracking, Basic Analytics, Tax / Shipping Settings, 1 conversion API, Standard support, Pixel Target Settings, UTM parameters setting.
Advanced: The Advanced plan costs $6.99 and comes with a 7-day free trial period. The plan offers a host of features, including Up to 5 Pixels, 5 cAPI Integration, Advanced Events Tracking, Advanced Analytics, Tax/ Shipping Settings, Post-Purchase Tracking, Visitor Consent Tracking, UTM parameters setting.
Plus: The Plus plan costs $19.99 and comes with a 7-day free trial period. The plan offers a host of features, including Unlimited Pixels and cAPI, Lookalike & Custom Audience Builder, Advanced Analytics & Events Tracking, UTM parameters setting, Tax/ Shipping Settings, Visitor Consent & Post-Purchase Tracking, Content ID Parameters, 24/7 Priority Support.
| Pricing summary | Free to install. Free trial available. |
| Total Pricing Plan(s) | 3 |
| Number of free plan(s) | 1 |
| Number of paid plan(s) | 2 |
| Cost of Paid Plan(s) | $6.99, $19.99 |
| Free trial available | Yes, for 7 day(s) |
If you are looking for discounts on Meta & Facebook Pixels by Nabu app pricing plans, feel free to contact our team - we'd be happy to help! Additionally, if you are an agency or a shop merchant with multiple Shopify stores, we can work directly with AdNabu Global, Inc. to secure better deals on the Meta & Facebook Pixels by Nabu app exclusively for you.
*Disclaimer: Please note that ShopDigest doesn't guarantee discounts on apps as any changes to the pricing plans are ultimately up to the discretion of the developer.
“Iram advices where very precise and helpful, thanks a lot”
“Probably the best and most efficient support system I have come across. It felt as if their team was only working for me, normally the support seem to not care but their support team is amazing. ”
“Great customer service from Iram was very helpful towards me.”
Phonik
France
ASTA ARAY
United States
Veloa
United States
Akių Fotografija
Lithuania
Ju:me Lifestyle
United States
VYVHR
India
hkmedicalstore.com
Hong Kong SAR
Katkouture
United Kingdom
The table below highlights the crucial differences between Meta & Facebook Pixels by Nabu and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.
Add App | |||
|---|---|---|---|
| General Information | |||
| Ratings | 5.0(103 reviews) | 4.8(356 reviews) | |
| Developed by | AdNabu Global, Inc. | Trackify X | |
| Launch Date | 2/27/2024 | 10/31/2015 | |
| Pricing | Free, $6.99/month, $19.99/month | Free, $8.99/month, $18.99/month, $28.99/month | |
| Objective | Accurate Meta Pixel tracking to improve your Facebook Ads | Various Pixels, Conversion API, Catalog, and Audience Builder | |
| Categories | Ads, Analytics | Ads, Analytics | |
| Key Features & Highlights | |||
| Purpose | Create Facebook Pixels / Meta Pixels / Instagram Pixels with Server-Side Tracking & Conversion API | Boost your Facebook (Meta), TikTok, and Snapchat ads with Trackify's pixel tracking app. | |
| Features List |
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| Highlights |
| - | |
| User Reviews and Ratings | |||
| Recommended % | 98.3% | 95.2% | |
| Pros |
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| Cons |
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| Pricing and Plans | |||
| Total Pricing Plans | 3 | 4 | |
| Free Plan | Available | Available | |
| Free Trial | Yes, for 7 day(s) | Yes, for 7 day(s) | |
| Technical Information | |||
| Rating | 5.0 | 4.8 | |
| Total Reviews | 133 | 413 | |
| Launch Date | 2/27/2024 | 10/31/2015 | |
| SD Points | 77 | 138 | |
Install multiple FB Pixels / Meta Pixels / Instagram Pixels without errors and manual theme changes. Avoid conversion tracking issues with Facebook Ads or Meta Ads using server-side event tracking (Conversion API) that bypasses iOS 14 restrictions. Benefit from advanced matching on Pixel Facebook or Pixel Meta for safer, more effective Facebook ad targeting. Track Facebook events—purchase, add to cart, begin checkout, View Cart, Search, View Content, and Add Payment Info for every FB pixel.
The app specializes in simplifying Facebook and Meta pixel integration for Shopify stores, enabling seamless event tracking such as purchases, add-to-cart actions, and checkout initiation while bypassing iOS 14+ restrictions. Its key strengths include an intuitive setup process, often requiring minimal technical knowledge, and robust customer support that is frequently described as responsive, personalized, and solution-oriented. The app also offers free functionality for stores with up to 1,000 products and includes AI-driven features and regular updates, enhancing its utility for ad performance tracking and analytics. However, some users report occasional technical inconsistencies, and a minority note challenges with support interactions, citing unprofessional behavior or unclear instructions. Despite these isolated issues, the app is widely regarded as a reliable tool for resolving pixel-related challenges and optimizing ad spend visibility.
For any questions, concerns, or assistance with Meta & Facebook Pixels by Nabu, the dedicated support team is readily available to help.To reach out to the support team, users can send an email to [email protected]. Additionally, Meta & Facebook Pixels by Nabu offers a comprehensive FAQ section to address common inquiries and provide self-help resources in their app FAQ section.
Details of the Meta & Facebook Pixels by Nabu app are available in various languages on the Shopify app store, including German, Chinese (Simplified), Spanish, French, Italian, Japanese, Dutch, Portuguese (Brazil), Swedish, Finnish, Polish, Danish, Korean, Turkish, Norwegian (Bokmål), Czech, Thai, Portuguese (Portugal), and Chinese (Traditional).
| Support Email: | [email protected] |
| Contact Number(s): | Not available |
| FAQ Page: | FAQ details |
| Privacy Policy: | Privacy details |
| Language Support: | English, German, Chinese (Simplified), Spanish, French, Italian, Japanese, Dutch, Portuguese (Brazil), Swedish, Finnish, Polish, Danish, Korean, Turkish, Norwegian (Bokmål), Czech, Thai, Portuguese (Portugal), and Chinese (Traditional) |
The list of top Shopify apps or features or software tools that Meta & Facebook Pixels by Nabu seamlessly integrates are given below:
Name: AdNabu Global, Inc.
Website: /partners/adnabu-inc
Address: 2035 Sunset Lake Rd Suite B-2, Newark, DE, 19702
ShopDigest helps businesses upgrade their Shopify stores by offering easy app installation services.
It enables server-side tracking via Conversion API, bypassing iOS 14 restrictions for accurate data on purchases, cart activity, and other key events without manual code changes.
Yes, you can install and manage unlimited Facebook, Meta, or Instagram Pixels simultaneously, each tracking conversions independently for different campaigns or audiences.
Absolutely. Advanced event tracking (e.g., cart abandonment, searches) builds precise custom audiences for retargeting, improving ad relevance and conversion rates.
No—it offers a 1-click setup for pixels without editing theme code, making it beginner-friendly while ensuring error-free integration.
By using server-side tracking (Conversion API), it avoids browser-based restrictions, ensuring reliable data even with iOS 14+ ad-blocking features.
It monitors purchases, cart additions, checkouts, searches, and payment info inputs, providing detailed insights into customer behavior for optimization.
Shopify merchants running Facebook/Meta ads who need accurate conversion tracking, retargeting audiences, and compliance with iOS privacy changes.
Yes, it seamlessly integrates Instagram Pixels alongside Facebook/Meta Pixels, all managed from a single dashboard for unified analytics.
Meta & Facebook Pixels by Nabu has an overall rating of 4.9 stars from a total of 133 reviews on the Shopify app store. Of these, 128 (96.2%) are positive, 2 (1.5%) are neutral, and 3 (2.3%) are negative*.
*Ratings above four stars fall under positive review, three stars reviews fall under neutral, and anything less than two stars falls under negative.
Iram advices where very precise and helpful, thanks a lot
Probably the best and most efficient support system I have come across. It felt as if their team was only working for me, normally the support seem to not care but their support team is amazing.
Great customer service from Iram was very helpful towards me.
The app is really great, but what is even better, is the support they give, genuinely try this app, reach out to support, you will see yourself! :) Thank you for the team.
Great customer service - i got a quick response with help for accessing my token and setting up the app. Quick and easy assistance is provided in the chat. Ashwitha was a great help and i really appreciate her assistance


Use filters like pricing, availability, and features to find the perfect match for your store's needs.
Our team will create an installation plan based on your current store setup, goals, and requirements.
Perfect your store's functionality without the pressure to move on until you're ready.
To install Meta & Facebook Pixels by Nabu app on your Shopify store, click on the Meta & Facebook Pixels by Nabu installation link. Login to the Shopify store on which you want to install the app and follow the onboarding process.
If you need our expert guidance to help you install Meta & Facebook Pixels by Nabu on your Shopify store, then contact us now.
The key features offered by Meta & Facebook Pixels by Nabu to Shopify store owners are:
Meta & Facebook Pixels by Nabu has not made any official mention of integrating with other Shopify apps or tools. To obtain further information, kindly reach out to their support team or consult your Shopify developer.
Yes, Meta & Facebook Pixels by Nabu offers 7 days free trial on all its paid plans.
The app has 3 pricing plans: 1 free and 2 paid. The paid plans cost $6.99/month, $19.99/month, and come with a 7-day free trial period.
Meta & Facebook Pixels by Nabu uses USD for billing, with recurring and usage-based charges invoiced usually every 30 days.
Yes, Meta & Facebook Pixels by Nabu allows its subscribers to cancel or upgrade their subscription plan at any time.
Yes, Meta & Facebook Pixels by Nabu offers a dedicated support team for any kind of app-related assistance. To reach out to the support team, users can send an email to [email protected].
Additionally, Meta & Facebook Pixels by Nabu offers a comprehensive FAQ section to address common inquiries and provide self-help resources.
Please reach out to their support team at [email protected] to confirm its compatibility with your specific Shopify theme.