Boost sales and reward regular customers using effective email marketing strategies in-store and online. Instagram post planner. Schedule your social media content.
4.4
(217)
Guitars on Main, United States
A very robust loyalty platform that keeps improving and offers excellent customer support.
Track Marsello: Loyalty, Email, SMS's ranking, reviews, and performance over time with interactive charts. See how it compares to similar apps in the same category.
Comprehensive Loyalty and Email Marketing: Offers an integrated solution combining robust loyalty programs with advanced email marketing and automation, streamlining business operations.
Ease of Use and Quick Setup: Interface is intuitive and user-friendly, allowing for fast installation and minimal learning curve for both staff and customers.
Effective Customer Retention: Drives repeat business and boosts sales through well-implemented loyalty features and automated email flows.
Customization and Flexibility: Provides extensive customization options for loyalty widgets, email templates, rewards, and program design to fit diverse brand identities.
Sudden and Significant Price Increases: Multiple users experienced unexpected and steep price hikes, particularly when exceeding certain customer thresholds, making the app unaffordable for many small businesses.
Account Access and Data Lockouts: Some customers reported being locked out of their accounts or losing access to customer data and features during plan transitions, often without adequate warning or notification.
Instagram post planner. Schedule your social media content.
Points-based loyalty program
Customer referrals (Basic)
Branded customer portal
Apple & Google Wallet
Loyalty automations (Basic)
Everything in Launch +
VIP tiers
Custom earn options
Advanced reward conditions
Points promotions
Not sure which plan to pick? Discuss Loyalty Launch or Loyalty Accelerate plans with us, learn about custom pricing, or get a demo.
The app offers 2 paid plan(s). The paid plan(s) offered by Marsello: Loyalty, Email, SMS: (Loyalty Launch, Loyalty Accelerate).
The details of the plan(s) are outlined below:
Loyalty Launch: The Loyalty Launch plan costs $60 and comes with a 14-day free trial period. The plan offers a host of features, including Points-based loyalty program, Customer referrals (Basic), Branded customer portal, Apple & Google Wallet, Loyalty automations (Basic), RFM segmentation, Customer feedback surveys, Analytics & reporting.
Loyalty Accelerate: The Loyalty Accelerate plan costs $120 and comes with a 14-day free trial period. The plan offers a host of features, including Everything in Launch +, VIP tiers, Custom earn options, Advanced reward conditions, Points promotions, Product & collection sync, Loyalty program-enhancing integrations, API access.
| Pricing summary | From $60/month. Free trial available. |
| Total Pricing Plan(s) | 2 |
| Number of free plan(s) | 0 |
| Number of paid plan(s) | 2 |
| Cost of Paid Plan(s) | $60, $120 |
| Free trial available | Yes, for 14 day(s) |
For further information regarding Marsello: Loyalty, Email, SMS app pricing plans, see the official website.
If you are looking for discounts on Marsello: Loyalty, Email, SMS app pricing plans, feel free to contact our team - we'd be happy to help! Additionally, if you are an agency or a shop merchant with multiple Shopify stores, we can work directly with Marsello to secure better deals on the Marsello: Loyalty, Email, SMS app exclusively for you.
*Disclaimer: Please note that ShopDigest doesn't guarantee discounts on apps as any changes to the pricing plans are ultimately up to the discretion of the developer.
“A very robust loyalty platform that keeps improving and offers excellent customer support.”
“I have been with them for almost 10 years (since they were known as COLLECT loyalty). Highly professional team - and Roz and Vicky I have worked with are really great!”
“Easy to Use and Boosted Our Revenue!Marsello is fantastic! It's super easy to use, even for beginners. Setting up email campaigns and loyalty programs is a breeze. We've seen a significant boost in our revenue since we started using it. Highly recommend!”
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Collect visitor information and encourage them to shop with focused and prompt marketing. Boost sales through email, text messages, loyalty programs, and more.
Offer a smooth marketing experience across all channels. Automatically launch data-based marketing and reward customer loyalty, no matter where they shop.
Boost your repeat purchase rate, customer spending, and ROI through reliable results tracked accurately via your Shopify integration.
The table below highlights the crucial differences between Marsello: Loyalty, Email, SMS and similar other Shopify apps based on parameters like ratings, reviews, features, pricing, etc.
Add App | |||
|---|---|---|---|
| General Information | |||
| Ratings | 4.4(149 reviews) | 4.9(55 reviews) | |
| Developed by | Marsello | Kangaroo Rewards | |
| Launch Date | 5/29/2017 | 3/4/2022 | |
| Pricing | $60/month, $120/month | $199/month | |
| Objective | Instagram post planner. Schedule your social media content. | Kangaroo's Loyalty Rewards: Deals, References, and Advertising. | |
| Categories | Loyalty and rewards, Email marketing | Email marketing, Loyalty and rewards | |
| Key Features & Highlights | |||
| Purpose | Boost sales and reward regular customers using effective email marketing strategies in-store and online. | Kangaroo is a worldwide reward system designed to boost customer loyalty for brands. | |
| Features List |
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| |
| Highlights | - | - | |
| User Reviews and Ratings | |||
| Recommended % | 85.0% | 98.2% | |
| Pros |
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| Cons |
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| Pricing and Plans | |||
| Total Pricing Plans | 2 | 1 | |
| Free Plan | Not available | Not available | |
| Free Trial | Yes, for 14 day(s) | No | |
| Technical Information | |||
| Rating | 4.4 | 4.9 | |
| Total Reviews | 217 | 45 | |
| Launch Date | 5/29/2017 | 3/4/2022 | |
| SD Points | 1 | 23 | |
Marsello is a platform that assists brands in launching a top-tier loyalty and rewards program that integrates with Shopify and your POS system. It offers features such as point collection, rewards, discounts, and VIP tiers, and facilitates effective email and SMS marketing campaigns using sales data. The platform provides valuable insight into customer behavior to enhance marketing decisions.
Marsello is a comprehensive Shopify app that combines loyalty program management and marketing automation, including email and SMS campaigns, within a unified platform. Core features include customizable loyalty rewards systems, flexible points and rewards structures, automated customer segmentation, and tailored email flows such as abandoned cart and win-back campaigns. The platform is noted for its ease of setup, user-friendly interface, extensive customization options, and effective integration with both online and offline (POS) channels. Marsello’s analytics provide actionable insights into customer behavior and campaign performance, supporting revenue growth and customer retention. However, significant weaknesses include recent and substantial price increases, rigid pricing tiers based on customer count, and abrupt changes to legacy plans, which have resulted in account lockouts and loss of access to customer data for some merchants. Reports also highlight inconsistent customer support, technical bugs affecting the rewards and referral system, limitations in campaign editor functionality—including lack of live Shopify data sync—and challenges with discount configurations. Overall, Marsello offers powerful omnichannel loyalty and marketing tools but poses scaling and cost challenges for businesses with larger customer bases or those seeking more responsive support and platform stability.
For any questions, concerns, or assistance with Marsello: Loyalty, Email, SMS, the dedicated support team is readily available to help.To reach out to the support team, users can send an email to [email protected]. Additionally, Marsello: Loyalty, Email, SMS offers a comprehensive FAQ section to address common inquiries and provide self-help resources in their app FAQ section.
| Support Email: | [email protected] |
| Contact Number(s): | Not available |
| FAQ Page: | FAQ details |
| Privacy Policy: | Privacy details |
| Language Support: | English |
The list of top Shopify apps or features or software tools that Marsello: Loyalty, Email, SMS seamlessly integrates are given below:
Name: Marsello
Website: /partners/recovermycart
Address: 4 Bond Street, Level 4, Wellington, WGN, 6011
ShopDigest helps businesses upgrade their Shopify stores by offering easy app installation services.
By rewarding shoppers with points, discounts, and exclusive perks, the app encourages customers to return, helping businesses cultivate loyal shoppers and drive higher repeat purchase rates both in-store and online.
Absolutely. The app integrates with your POS and eCommerce systems, allowing you to run a unified loyalty and marketing program that rewards customers wherever they choose to shop, ensuring a seamless experience.
Yes, the app provides comprehensive analytics and reporting that reveal customer behavior and purchasing trends, empowering you to make strategic decisions and tailor your marketing for the biggest impact.
No technical skills are necessary. This app is designed to let you create and manage a custom loyalty program through an easy, no-code setup, so you can launch quickly and efficiently.
By automating targeted email and SMS campaigns based on sales data and rewarding loyal customers, the app helps boost engagement, recover abandoned carts, and encourages higher spend, ultimately increasing your revenue.
The app supports a wide variety, from points and discounts to gift cards and VIP access. This flexibility lets you tailor rewards that best motivate your audience and create memorable shopping experiences.
Store owners who want to build strong customer relationships, drive more sales, and automate their marketing will find this app especially valuable, whether they operate online, in-store, or both.
Yes, it seamlessly manages email, SMS, and digital campaigns, helping you deliver personalized messages and promotions to your customers through their preferred channels for increased engagement and conversion.
Real-time analytics and detailed reports allow you to measure key outcomes like repeat purchases and ROI, providing clear insights into what’s working and how your strategies are benefiting your business.
Marsello: Loyalty, Email, SMS has an overall rating of 4.3 stars from a total of 217 reviews on the Shopify app store. Of these, 179 (82.5%) are positive, 8 (3.7%) are neutral, and 30 (13.8%) are negative*.
*Ratings above four stars fall under positive review, three stars reviews fall under neutral, and anything less than two stars falls under negative.
A very robust loyalty platform that keeps improving and offers excellent customer support.
I have been with them for almost 10 years (since they were known as COLLECT loyalty). Highly professional team - and Roz and Vicky I have worked with are really great!
I have been with them for almost 10 years (since they were known as COLLECT loyalty). Highly professional team - and Roz and Vicky I have worked with are really great!
Easy to Use and Boosted Our Revenue!Marsello is fantastic! It's super easy to use, even for beginners. Setting up email campaigns and loyalty programs is a breeze. We've seen a significant boost in our revenue since we started using it. Highly recommend!
Marsello has really improved and took into considerations our product requests. Martin does an excellent job communicating which is rare from other loyalty programs. The shopify integrations have improved. I highly recommend Marsello. We have tried every loyalty program on shopifys app store and they fit our needs best considering we lean heavier on in-store retail vs e-comm.
Marsello has really improved and took into considerations our product requests. Martin does an excellent job communicating which is rare from other loyalty programs. The shopify integrations have improved. I highly recommend Marsello. We have tried every loyalty program on shopifys app store and they fit our needs best considering we lean heavier on in-store retail vs e-comm.
The Account Manager, Shanaya, is fantastic and super helpful.


Use filters like pricing, availability, and features to find the perfect match for your store's needs.
Our team will create an installation plan based on your current store setup, goals, and requirements.
Perfect your store's functionality without the pressure to move on until you're ready.
To install Marsello: Loyalty, Email, SMS app on your Shopify store, click on the Marsello: Loyalty, Email, SMS installation link. Login to the Shopify store on which you want to install the app and follow the onboarding process.
If you need our expert guidance to help you install Marsello: Loyalty, Email, SMS on your Shopify store, then contact us now.
The key features offered by Marsello: Loyalty, Email, SMS to Shopify store owners are:
Yes, Marsello: Loyalty, Email, SMS seamlessly integrates with other Shopify apps or tools, such as Easily set up and start a multi-channel loyalty program. No coding needed., Boost your sales by using email marketing, rewards, automated campaigns and SMS., Make a smooth loyalty program by combining your point of sale and online shopping sites..
Yes, Marsello: Loyalty, Email, SMS offers 14 days free trial on all its paid plans.
The app offers 2 paid plans, which cost $60/month, $120/month. The paid plans also come with a 14-day free trial period.
Marsello: Loyalty, Email, SMS uses USD for billing, with recurring and usage-based charges invoiced usually every 30 days.
Yes, Marsello: Loyalty, Email, SMS allows its subscribers to cancel or upgrade their subscription plan at any time.
Yes, Marsello: Loyalty, Email, SMS offers a dedicated support team for any kind of app-related assistance. To reach out to the support team, users can send an email to [email protected].
Additionally, Marsello: Loyalty, Email, SMS offers a comprehensive FAQ section to address common inquiries and provide self-help resources.
Please reach out to their support team at [email protected] to confirm its compatibility with your specific Shopify theme.