Hextom: WhatsApp, SMS & Push Vs ActiveCampaign Marketing: Which Shopify App Is Best For Your Store In September 2026?

Discover the power of Shopify apps as we compare Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing side by side. Evaluate their features, explore their unique benefits, compare their pricing plans and user ratings, and find the perfect fit for your business needs. Let's dive into the comparison table and unlock the possibilities that await your Shopify store.

Compare Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing

Hextom: WhatsApp, SMS & PushHextom: WhatsApp, SMS & PushView on Shopify
ActiveCampaign MarketingActiveCampaign MarketingView on Shopify
General Information
Ratings
4.8(270 reviews)
4.6(239 reviews)
Developed byHextomActiveCampaign
Launch Date9/26/20182/24/2012
PricingFree, $15/month, $50/month$19/month, $59/month, $89/month, $159/month
ObjectiveRecovering abandoned carts and automating marketing for Black Friday.ActiveCampaign: Customer Service and Marketing Automation
CategoriesAbandoned cart, Web pushEmail marketing, SMS marketing
Key Features & Highlights
PurposeIncrease your earnings and regain missed sales through text message and web push marketing strategies and automations.Automated tools for email marketing, generating leads, SMS marketing, managing abandoned carts, CRM, forms, and additional needs.
Features List
  1. Grow subscriber lists with customizable popups for WhatsApp, SMS, and web push.
  2. Launch multi-channel marketing campaigns quickly across WhatsApp, SMS, and web push.
  3. Automatically recover abandoned carts, checkouts, and browser sessions to boost sales.
  1. Automatically recover abandoned carts with targeted email reminders.
  2. Send personalized SMS discounts based on past purchases.
  3. Create segments and triggers using real-time and historical data.
Highlights--
User Reviews and Ratings
Recommended %91.8%88.8%
Pros
  1. The app is consistently praised for its intuitive setup and user-friendly interface.
  2. Many users appreciate the robust features available even in the free tier.
  3. The app offers a wide range of tools for marketing automation, push notifications, and sales conversion.
  4. Users highlight the fast and straightforward installation process.
  5. Effective tools for recovering lost sales through automated reminders.
  6. Several reviews note increased conversions and customer engagement.
  7. Integration with WhatsApp, SMS, and push notifications is well-received.
  8. Users value the ability to tailor notifications and campaigns.
  9. Many users actively recommend the app to others.
  1. Extensive pre-built templates and seamless integration for creating effective marketing and sales automations.
  2. Deep, reliable connection with Shopify for tracking purchases, customer behavior, and triggering targeted campaigns.
  3. Responsive and knowledgeable support team, offering real-time assistance, training, and troubleshooting.
  4. Intuitive interface and ready-made automations simplify setup for non-technical users.
  5. Robust segmentation, tagging, and pipeline management for B2B and B2C use cases.
  6. Automates repetitive tasks, freeing up time for business owners to focus on strategy.
  7. Effective email campaigns with strong open rates and minimal spam issues.
  8. Suitable for businesses of all sizes, with features that grow alongside customer needs.
  9. Detailed tracking of campaign performance, customer journeys, and revenue impact.
  10. Regular updates and new features keep the platform competitive and adaptable.
Cons
  1. Push notifications reportedly do not work on iOS devices.
  2. Some users experienced delays or lack of resolution for technical issues.
  3. Reports of font display issues, incorrect dashboard messages, and import problems.
  4. Frequent prompts to leave a review were noted as annoying.
  5. A few users found the paid plans expensive for small businesses.
  1. Complex setup and advanced features may require technical assistance or training.
  2. Multiple reports of payment errors, unexpected charges, and poor resolution from support.
  3. Contact organization and account-based features are less optimized for B2B workflows.
  4. Occasional syncing problems with Shopify and third-party apps disrupt automation.
  5. Premium pricing, especially for higher-tier plans, may be prohibitive for small businesses.
Pricing and Plans
Total Pricing Plans34
Free PlanAvailableNot available
Free TrialNoYes, for 14 day(s)
Technical Information
Rating
4.8
4.6
Total Reviews339309
Launch Date9/26/20182/24/2012
SD Points207N/A

Shopify Apps Detailed Comparison: Hextom: WhatsApp, SMS & Push vs ActiveCampaign Marketing

In this comprehensive comparison, we'll delve into the details of two Shopify apps: Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing. Whether you're seeking to optimize marketing efforts, streamline operations, or improve customer engagement, our in-depth analysis will help you make an informed decision.

Skip the detailed comparison and head straight to the final verdict section.

Overview of the apps

Hextom: WhatsApp, SMS & Push vs ActiveCampaign Marketing: Overview

Let's dive into the overview of these two apps: Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing, and uncover how these Shopify apps can elevate your online business and empower you with powerful tools and features.

Hextom: WhatsApp, SMS & Push Overview

Hextom: WhatsApp, SMS & Push is a Shopify app developed by Unknown Developer to help merchants with Recovering abandoned carts and automating marketing for Black Friday. With an average rating of 4.8 stars from 270 reviews , Hextom: WhatsApp, SMS & Push is one of the top-rated Abandoned cart Shopify apps.

Launch Date: Sep 26, 2018

Purpose: Increase your earnings and regain missed sales through text message and web push marketing strategies and automations.

Pricing summary: Free to install


ActiveCampaign Marketing Overview

ActiveCampaign Marketing is a Shopify app developed by Unknown Developer to help merchants with ActiveCampaign: Customer Service and Marketing Automation With an average rating of 4.6 stars from 239 reviews, ActiveCampaign Marketing is one of the top-rated Email marketing Shopify apps.

Launch Date: Feb 24, 2012

Purpose: Automated tools for email marketing, generating leads, SMS marketing, managing abandoned carts, CRM, forms, and additional needs.

Pricing summary: From $19/month. Free trial available.


Salient Features

Hextom: WhatsApp, SMS & Push vs ActiveCampaign Marketing: Features Comparison

While both apps are designed to optimize your Shopify store, their intended uses may vary. Let's take a more in-depth look at each of these apps' features.

Hextom: WhatsApp, SMS & Push Features

Here are the salient features of Hextom: WhatsApp, SMS & Push:

  • ✅Simply make adjustable popups to increase SMS and web push subscribers.
  • ✅Quickly set up campaigns across multiple channels like SMS and web push.
  • ✅Recover deserted shopping carts, checkouts, and browser sessions.
  • ✅Automatically send reminders about restocked items and price drops to increase sales.
  • ✅Send messages to all subscribers through the best channels, without repeating.

ActiveCampaign Marketing Features

Here are the salient features of ActiveCampaign Marketing:

  • ✅Automatically send emails to recover abandoned carts and boost checkouts.
  • ✅Transform one-off shoppers into regular clients using up-sell and cross-sell automation strategies.
  • ✅Send customers text message discounts based on their previous buys.

Pricing Details

Hextom: WhatsApp, SMS & Push vs ActiveCampaign Marketing: Pricing Plans

There are tons of Shopify apps for small businesses and enterprises alike. From Hextom: WhatsApp, SMS & Push to ActiveCampaign Marketing, each offers a range of pricing packages to accommodate different business needs.

Let's see how the prices of Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing measure up.

Hextom: WhatsApp, SMS & Push Pricing Details

Hextom: WhatsApp, SMS & Push has 3 pricing plans: 1 free and 2 paid. The paid plans cost $15/ month, $50/ month and have no free trial period.

Free Plan

$0/month

  • Unlimited subscribers

  • 1000 free monthly Web Push

  • WhatsApp marketing

  • Campaign

  • Back in stock, price drop automation

Business Plan

$15/month

  • Free plan+

  • 10,000+ free monthly Web Push

  • SMS marketing

  • Abandoned cart & checkout recovery

  • Abandoned browser recovery

Enterprise Plan

$50/month

  • Business plan+

  • 50,000+ free monthly Web Push

  • Campaign sent and delivery scheduling

  • Unique discount code


ActiveCampaign Marketing Pricing Details

ActiveCampaign Marketing offers 4 paid plans, which cost $19/ month, $59/ month, $89/ month, $159/ month. The paid plans also come with a 14-day free trial period.

Starter

$19/month

  • Email Sending 10x contact limit

  • Multi step Marketing Automation

  • Site Tracking

  • CRM

  • Abandoned Cart

Plus

$59/month

  • Starter Features

  • Product Catalog

  • Coupons Block

  • Marketing Revenue Report

  • Ecommerce Dashboard

Pro

$89/month

  • Plus Features

  • Email Sending 12x contact limit

  • Shopify Plus integration

  • Predictive Sends

  • Conditional Content

Enterprise

$159/month

  • Pro Features

  • Email Sending 15x contact limit

  • Single Sign On

  • Custom Objects

  • 5 users included


Ratings and Reviews

Hextom: WhatsApp, SMS & Push vs ActiveCampaign Marketing: User Ratings

User feedback and reviews play a crucial role in assessing the quality and effectiveness of any Shopify app. Let's take a closer look at what users are saying about Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing.

Hextom: WhatsApp, SMS & Push Ratings

Hextom: WhatsApp, SMS & Push has garnered an overall rating of 4.8 stars from a total of 270 reviews on the Shopify app store.

4.8| 270 reviews

Of the total reviews, 96% are positive, 4% are neutral, and 4% are negative.

✨ AI Summary of Hextom: WhatsApp, SMS & Push ReviewsThis Shopify app specializes in push notifications and marketing automation, designed to enhance customer engagement and boost sales. Its key features include smart push notifications, abandoned cart recovery, price-drop alerts, back-in-stock notifications, and customizable campaigns. The app offers a user-friendly interface with quick setup and intuitive controls, making it accessible even for beginners. A notable strength is its free plan, which includes essential features for small businesses, with scalable paid options as needs grow. The app supports multi-channel communication, including SMS and WhatsApp in some versions, and provides automation tools like drip campaigns and timed follow-ups. However, limitations include inconsistent technical support, unresolved issues with iOS compatibility, and challenges in migrating existing subscribers. Some users report minor UI glitches, such as font display errors and intrusive review prompts. Despite these drawbacks, the app is widely regarded as a cost-effective solution for driving conversions and retaining customers through targeted, non-intrusive messaging.


ActiveCampaign Marketing Ratings

ActiveCampaign Marketing has garnered an overall rating of 4.6 stars from a total of 239 reviews on the Shopify app store.

4.6| 239 reviews

Of the total reviews, 92% are positive, 8% are neutral, and 8% are negative.

✨ AI Summary of ActiveCampaign Marketing ReviewsThe app is a robust Shopify integration designed for CRM and marketing automation, offering seamless synchronization with customer data to enable targeted email campaigns, behavioral segmentation, and automated workflows. Its strengths include powerful automation tools, pre-built templates for e-commerce workflows (e.g., abandoned cart recovery, post-purchase follow-ups), and deep integration with Shopify to track purchases and customer behavior. The platform is praised for its advanced features, such as tagging, drip campaigns, and multi-store support, alongside responsive customer service and onboarding resources. However, some users note challenges with the initial setup complexity, occasional technical issues (e.g., delayed data syncing, interface bugs), and limitations in B2B functionality due to contact organization. Higher-tier pricing and occasional billing discrepancies are also mentioned as drawbacks. Despite these limitations, the app is widely regarded as a scalable solution for businesses seeking advanced automation and CRM capabilities.


Pros and Cons

Hextom: WhatsApp, SMS & Push vs ActiveCampaign Marketing: Pros and Cons

Let's explore the pros and cons of Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing to better understand their strengths and limitations.

Hextom: WhatsApp, SMS & Push Pros and Cons

Pros

The app is consistently praised for its intuitive setup and user-friendly interface.

Many users appreciate the robust features available even in the free tier.

The app offers a wide range of tools for marketing automation, push notifications, and sales conversion.

Users highlight the fast and straightforward installation process.

Effective tools for recovering lost sales through automated reminders.

Several reviews note increased conversions and customer engagement.

Integration with WhatsApp, SMS, and push notifications is well-received.

Users value the ability to tailor notifications and campaigns.

Many users actively recommend the app to others.

Cons

Push notifications reportedly do not work on iOS devices.

Some users experienced delays or lack of resolution for technical issues.

Reports of font display issues, incorrect dashboard messages, and import problems.

Frequent prompts to leave a review were noted as annoying.

A few users found the paid plans expensive for small businesses.


ActiveCampaign Marketing Pros and Cons

Pros

Extensive pre-built templates and seamless integration for creating effective marketing and sales automations.

Deep, reliable connection with Shopify for tracking purchases, customer behavior, and triggering targeted campaigns.

Responsive and knowledgeable support team, offering real-time assistance, training, and troubleshooting.

Intuitive interface and ready-made automations simplify setup for non-technical users.

Robust segmentation, tagging, and pipeline management for B2B and B2C use cases.

Automates repetitive tasks, freeing up time for business owners to focus on strategy.

Effective email campaigns with strong open rates and minimal spam issues.

Suitable for businesses of all sizes, with features that grow alongside customer needs.

Detailed tracking of campaign performance, customer journeys, and revenue impact.

Regular updates and new features keep the platform competitive and adaptable.

Cons

Complex setup and advanced features may require technical assistance or training.

Multiple reports of payment errors, unexpected charges, and poor resolution from support.

Contact organization and account-based features are less optimized for B2B workflows.

Occasional syncing problems with Shopify and third-party apps disrupt automation.

Premium pricing, especially for higher-tier plans, may be prohibitive for small businesses.


Integrations

Hextom: WhatsApp, SMS & Push vs ActiveCampaign Marketing: Featured Integrations

Seamless integration with other tools and platforms is crucial for maximizing the functionality and efficiency of your Shopify store. Let's explore the integration capabilities of Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing, and see how effortlessly these apps can enhance your store operations.

Hextom: WhatsApp, SMS & Push Integrations

Hextom: WhatsApp, SMS & Push offers a wide range of integration options, allowing you to connect with popular third-party tools and services seamlessly. The developer has provided an extensive list of integration tools:

  • •Facebook
  • •WhatsApp

ActiveCampaign Marketing Integrations

ActiveCampaign Marketing offers a wide range of integration options, allowing you to connect with popular third-party tools and services seamlessly. The developer has provided an extensive list of integration tools:

  • •Checkout
  • •Google Ads
  • •Google Sheets
  • •Meta Advertising
  • •Quickbooks
  • •Square
  • •Typeform

Support

Hextom: WhatsApp, SMS & Push vs ActiveCampaign Marketing: Support

The support team plays a vital role in resolving queries, offering guidance, and addressing concerns related to Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing. Their expertise and responsiveness are key considerations for ensuring a seamless app experience.

Hextom: WhatsApp, SMS & Push User Support

For any inquiries or assistance regarding Hextom: WhatsApp, SMS & Push, their dedicated support team is here to assist you. You can reach out to them via email at [email protected]. To address common concerns, Hextom: WhatsApp, SMS & Push offers an extensive FAQ section on its website, providing helpful information and troubleshooting tips.

ActiveCampaign Marketing User Support

For any inquiries or assistance regarding ActiveCampaign Marketing, their dedicated support team is here to assist you. You can reach out to them via email at [email protected]. To address common concerns, ActiveCampaign Marketing offers an extensive FAQ section on its website, providing helpful information and troubleshooting tips.


Final Verdict

Hextom: WhatsApp, SMS & Push vs ActiveCampaign Marketing: Final Verdict

When choosing the ideal Shopify app for your business, both Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing offer unique strengths and considerations.

The choice between Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing depends on your specific needs and priorities. Consider your business requirements, goals, and the features that align most closely with your objectives. Take into account factors such as pricing, user reviews, support quality, and integrations while making a decision.

We recommend thoroughly exploring the features and functionalities of each app. Remember, what works best for one business may not be ideal for another.

Here's a breakdown of key factors to help you choose a winner.

Average Rating (High priority factor)

While considering user reviews, take note of the average ratings for Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing. These ratings reflect users' overall satisfaction and can provide valuable insights into the reliability and effectiveness of each app. In this case, Hextom: WhatsApp, SMS & Push holds an average rating of 4.8 stars, whereas ActiveCampaign Marketing has 4.6 star ratings.

🥇 Winner: Hextom: WhatsApp, SMS & Push

🥈 Runner Up: ActiveCampaign Marketing

For a comprehensive analysis, head to the Ratings and Reviews section.


Total Reviews (High priority factor)

Consider the total number of reviews Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing have received. A higher number of reviews generally indicates a larger user base and more feedback, which can provide additional insights into the app's performance and user experience. Here, Hextom: WhatsApp, SMS & Push has received a total of 270 reviews and ActiveCampaign Marketing has 239 reviews.

🥇 Winner: Hextom: WhatsApp, SMS & Push

🥈 Runner Up: ActiveCampaign Marketing

For a comprehensive analysis, head to the Ratings and Reviews section.


Launch Date (Low priority factor)

While not a direct measure of quality, consider the launch date of each app - Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing to gain some context. A more established app brings years of experience and refinement to the table, but it's important to balance this factor with the app's average rating and total reviews. Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing were launched on Sep 26, 2018 and Feb 24, 2012 respectively.

🥇 Winner: ActiveCampaign Marketing

🥈 Runner Up: Hextom: WhatsApp, SMS & Push

For a comprehensive analysis, head to the Overview of the Apps section.


Budget (High priority factor)

Take the time to analyze your specific needs, budget for the same, and long-term goals to decide which plan fits your requirements. Here, Hextom: WhatsApp, SMS & Push offers 3 pricing plans (1 free plan, 2 paid plans) with an average plan price of $21.67. ActiveCampaign Marketing, on the other hand, has a total of 4 pricing plans (0 free plans, 4 paid plans) with an average plan price of $81.50.

🥇 Winner: Hextom: WhatsApp, SMS & Push

🥈 Runner Up: ActiveCampaign Marketing

For a comprehensive analysis, head to the Pricing Details section.


Support Channel (Medium priority factor)

Both Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing provide customer support through various channels, such as email, live chat, FAQs section, or phone. A higher number of support channels indicates better accessibility and assistance, ensuring timely help whenever you need it. Here, the two apps offer the following support channels:

Hextom: WhatsApp, SMS & Push: Email, Phone, FAQs page - 3 support options

ActiveCampaign Marketing: Email, Phone, FAQs page - 3 support options

🥇 Winner: Hextom: WhatsApp, SMS & Push, ActiveCampaign Marketing

🥈 Runner Up: N/A

For a comprehensive analysis, head to the Support section.


Integrations (Medium priority factor)

Evaluate the integration capabilities of Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing. Consider the number and variety of integration options they offer with other tools and services - more integration options can provide flexibility and streamline your workflows. Both apps offer various integration options with popular Shopify tools and services.

Hextom: WhatsApp, SMS & Push: 2 integrations

ActiveCampaign Marketing: 7 integrations

🥇 Winner: ActiveCampaign Marketing

🥈 Runner Up: Hextom: WhatsApp, SMS & Push

For a comprehensive analysis, head to the Integrations section.


Trial Period (Low priority factor)

Free trial periods allow you to explore the app's features and functionalities before committing. Hextom: WhatsApp, SMS & Push has no free trial period. ActiveCampaign Marketing, on the other hand, comes with a 14-day free trial period.Take advantage of these trial periods to assess how well each app aligns with your specific business needs.

🥇 Winner: ActiveCampaign Marketing

🥈 Runner Up: N/A

For a comprehensive analysis, head to the Features section.


By comparing and weighing these factors, you can make an informed decision and determine the winner between Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing that aligns best with your requirements and preferences for a successful Shopify app experience.

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Frequently Asked Questions

FAQs for Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing

1. What is the key difference between these Shopify apps: Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing?

When comparing various Shopify apps, their main objective sets them apart. Hextom: WhatsApp, SMS & Push is designed to help merchants with Recovering abandoned carts and automating marketing for Black Friday.. On the other hand, ActiveCampaign Marketing focuses on ActiveCampaign: Customer Service and Marketing Automation. Assessing these differences will help you determine which app aligns best with your unique business needs.

2. Which app between Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing offers free pricing plan options for Shopify merchants?

Hextom: WhatsApp, SMS & Push has 1 free plan.

3. What are the pricing plans for Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing?

While the specific pricing plans may vary for each app, here's a general breakdown:

Hextom: WhatsApp, SMS & Push

offers a total of 3 pricing plans: 1 free plan and 2 paid plans.

Paid plan costs: $15/ month, $50/ month

Free plan cost: Free

ActiveCampaign Marketing

offers a total of 4 pricing plans: 0 free plans and 4 paid plans.

Paid plan costs: $19/ month, $59/ month, $89/ month, $159/ month

Free plan costs: None

4. Is there a free trial available for Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing?

Hextom: WhatsApp, SMS & Push has no free trial period. ActiveCampaign Marketing, on the other hand, comes with a 14-day free trial period.

5. What are the integration options available for Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing?

Hextom: WhatsApp, SMS & Push

  • Facebook
  • WhatsApp

ActiveCampaign Marketing

  • Checkout
  • Google Ads
  • Google Sheets
  • Meta Advertising
  • Quickbooks
  • Square
  • Typeform
6. What are the support options available for Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing?

Hextom: WhatsApp, SMS & Push

ActiveCampaign Marketing

7. Are Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing compatible with my Shopify theme?

Generally, Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing are designed to be compatible with most Shopify themes. However, it is always advisable to review the app documentation or contact the app's support team to ensure seamless integration with your specific theme.

8. Which app between Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing is better?

Determining which app between Hextom: WhatsApp, SMS & Push and ActiveCampaign Marketing is better depends on your specific business requirements. It is recommended to thoroughly evaluate each app based on various factors such as customer reviews, support, integrations, and functionalities to make an informed decision that aligns best with your unique requirements.

Find the full evaluation here.